Poi
Poi shows low returns (1.0%), but a small market ($30K/yr) keeps it on the watch list.
Flapen Score
Is Poi profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Poi is a £30K/yr Amazon United Kingdom market (156K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jan. Verdict: Worth a look — 51/100.
Poi: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +20.7% over the last 90 days and 1.3% of searches end in a purchase.
£30K
revenue / yr
Who owns the niche?
The top 5 brands hold 69% of demand, so 31% of the market is open.
31%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 20 products
Top Poi products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
LED Poi Balls - Soft Spinning Glow Poi for Beginners and Professionals Kinds and Adults Rainbow Fade and High Strobe Spinning LED Glow Toy Light Up Balls 1x Pair Glow Poi Balls
- Price
- £17.87
- Rating
- 4.3/5
- Reviews
- 2,871
- Age
- 5y ago
LED Poi - Spin-ballS brand Spin-lightS (Pair)
- Price
- £19.74
- Rating
- 4.4/5
- Reviews
- 3,514
- Age
- 13y ago
Rppiup 2 Pcs POI Balls Light Up Updated Version Led POI Balls with 9 Stunning Color Effects & Patterns Light Up Ball for Beginners Professionals Kids Adults for Dancing Camping Lights Show
- Price
- £11.05
- Rating
- 3.8/5
- Reviews
- 8
- Age
- 1y ago
Cascade Ribbon Poi - Colourful Beginner Poi Set (Green/Purple/Blue/White)
- Price
- £11.82
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6y ago
2 Pcs LED Poi Balls LED POI Spinning Balls with 9 luminous functions Luminous Poi Juggling Balls with 7 luminous colors for Beginners Kids and Adults Play Dancing Camping Light Shows Raves
- Price
- £10.48
- Rating
- 3.4/5
- Reviews
- 10
- Age
- 1y ago
Trending
90-day click momentum
Hitopin 4 Pieces LED Poi Balls LED Poi Juggling Set LEDs Poi Spinning Balls LEDs Glow Poi Balls with Rainbow Colors Luminous POI Juggling Balls for Dancing Beach Light Shows Raves Party
- Price
- £14.12
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Cascade Ribbon Poi - Colourful Beginner Poi Set (Red/Orange/Yellow/Black)
- Price
- £11.85
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6y ago
OFKPO One Pair LED Glow POI Juggling Thrown Balls PVC Colorful Ball for Indoor or Outdoor Play
- Price
- £8.97
- Rating
- 3.1/5
- Reviews
- 183
- Age
- 8y ago
Cascade Poi Socks and Weights - Stretchy Trainer Practice Sock Poi Set - Ideal For All Levels (Blue and Black)
- Price
- £13.36
- Rating
- 4.0/5
- Reviews
- 38
- Age
- 4y ago
DPWELL LED POI Thrown Balls for Professional Belly Dance Hand Props 1 Pair
- Price
- £9.66
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 10y ago
Newest
by launch dateHitopin 4 Pieces LED Poi Balls LED Poi Juggling Set LEDs Poi Spinning Balls LEDs Glow Poi Balls with Rainbow Colors Luminous POI Juggling Balls for Dancing Beach Light Shows Raves Party
- Price
- £14.12
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
POILOVES LED Poi Stick 241 Light Modes USB Rechargeable Magic Glow Stick with Customizable Colors Profound Visual Effect for Flow Arts Rave Festival Performance
- Price
- £26.05
- Rating
- 3.0/5
- Reviews
- 62
- Age
- 5mo ago
2 Pcs LED Poi Balls LED POI Spinning Balls with 9 luminous functions Luminous Poi Juggling Balls with 7 luminous colors for Beginners Kids and Adults Play Dancing Camping Light Shows Raves
- Price
- £10.48
- Rating
- 3.4/5
- Reviews
- 10
- Age
- 1y ago
Rppiup 2 Pcs POI Balls Light Up Updated Version Led POI Balls with 9 Stunning Color Effects & Patterns Light Up Ball for Beginners Professionals Kids Adults for Dancing Camping Lights Show
- Price
- £11.05
- Rating
- 3.8/5
- Reviews
- 8
- Age
- 1y ago
Anlising 2PCS Dance Silk Veil Poi Silk Belly Dance Ball Suitable for Dance Performances and Practice
- Price
- £16.30
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 rising
Sellers
21
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
24%
- Papi Dada20%
- SPIN BALLS18%
- Mesika and Cascade Juggling12%
- Cascade Juggling11%
- Rppiup8%
- Mineup6%
Poi demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan · busiest ÷ quietest = 1.8×
Top Poi search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- poi130K/yr
- poi balls9K/yr
- led poi8K/yr
- pois6K/yr
- poi balls light up2K/yr
What reviews say buyers love and hate about Poi
What buyers mention most, as a share of all reviews.
What buyers love
85% of reviews“Lovely Christmas gift for a child”
“Fun for a short while”
“Great kit”
“Love much safer than fire pois diesnt hurt if hits you brilliant at night”
“A great easy to use frisbee ring”
What buyers complain about
88% of reviews“Broke instantly”
“Cheap and nasty”
“One the batteries were dead in the other they lasted a couple of days”
“didnt work”
“couldn't show off a bit”
Poi return rate & reasons
Why buyers send it back, as a share of all return requests.
1.0%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Poi questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
