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Plyo Box

Fail

The top 5 brands take 100% of clicks, so Plyo Box is a Fail.

Flapen Score
38
38 / 100
Ranks 718 of 792 Sports & Outdoors niches · −12 vs the category median of 50
Market size
£86K/yr155K searches / yr
90-day growth
-4.3%search demand this quarter
Competition
91%top-5 click share · 4 brands · 6 sellers

Flapen Score

Plyo Box against its category

The dotted line is the Sports & Outdoors average. Past it, Plyo Box is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plyo Box market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Plyo Box 155K times last year and spent an estimated £86K. All 4 brands take every click. Flapen scores it 38 out of 100, a Fail.

01 · Demand

1.4% of searches ended in a purchase last week.

Shoppers searched for this 155K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £86K a year.

Searches, last 12 months
155K
Growth, 90 days vs prior 90
-4.3%
Conversion, latest week
1.4%
Market size, estimated
£86Ka year
Peak month
January1.4× the quietest month
Top search term
plyometric jump box36K searches a year

02 · Price

A sale here is worth £39.33.

Listings sell for £39.33 on average, from £29.48 to £54.00. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £39.33 that is £4K to £10K a year per listing.

Average price
£39.33inside the $15 to $100 sweet spot
Price range
£29.48–£54.00
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
£4K–£10K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 29% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #191 within Fitness. It carries 151 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
29%
Out of stock, average day
13.0%
Average rank
#191in Fitness
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
151per listing
Listings tracked
7

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Plyo Box products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

£0£13K£26K£39K£52K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Amazon Basics62%
  • SPORTNOW21%
  • GYM MASTER13%
  • KOMODO4%

Demand

Plyo Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Plyo Box search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plyometric jump box36K/yr
  • plyo box34K/yr
  • jump box18K/yr
  • gym box17K/yr
  • box jumps for home gym9K/yr
  • plyometric box9K/yr
  • jump boxes for exercise9K/yr
  • box jump8K/yr
  • exercise box8K/yr
  • gym box step4K/yr

Reviews and returns

What reviews say buyers love and hate about Plyo Box

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall38%−0.16

I would have preferred a larger one

got the next size down

Balance/Stability25%−0.07

at 24 inch it's very unstable for lateral step overs

Unstable on higher levels

Value For Money8%+0.51

a bit expensive

Love

Exercise/Sports Suitability19%+1.60

Very good gym jump box

A good choice of exercise equipment

Perfect for your training needs

Quality-Overall15%+1.14

Its genuinely gym-quality equipment at home

Very good quality

Good quality, love it

Material Quality10%+0.15

Holds form, hard wearing outer material

made of good quality materials

Solid product, chips quite easily around the edges

Size-Overall8%−0.16

Lovely box, sizes as described

Flexibility8%+0.62

Perfect blend of sturdiness and flex

Return

0.0% Return rate 58% Fixable by listing

Size-Overall54%▆█▃▅▅▄

I would have preferred a larger one

got the next size down

Weight Light11%▃▁█▁▁▃
Balance/Stability6%█▁▁▃▆▅

at 24 inch it's very unstable for lateral step overs

Unstable on higher levels

Strength5%▁▁▁█▆█
Weight Heavy4%▁▁▁▁█▆

FAQ

Common Plyo Box questions

Answered from the same tracked data.