Is pink darts profitable to sell on Amazon United Kingdom?

The niche generates £48K/yr across 15 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -61.8%. Flapen's verdict: Skip it (40/100).

How competitive is the pink darts niche?

11 brands and 17 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 85% of demand.

What do buyers complain about in pink darts?

Top complaints mined from reviews: Quality-Overall, Weight Heavy, Advertised Vs Actual Product. The return rate is 0.8%.

When does demand for pink darts peak?

Demand peaks in Jan–Feb–Dec; the busiest month runs 8.0× the quietest.

What does it cost to enter the pink darts niche?

Listings span £7.60–£107.09; the average listing price is £19.50 (sweet spot $15–$100). The average incumbent carries 1,189 reviews — the moat a new listing must climb.

pink darts

Skip it

Soft demand (-61.8% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Great£19.50

avg listing price — sweet spot $15–$100

Price range

Great£7.60–£107.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,189.07

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Competition

Bad72%

top-5 click share — a locked-up shelf

Market size

Bad£48K

£48K/yr · 87K searches

Growth

Bad-61.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, pink darts is a £48K/yr Amazon United Kingdom market (87K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 40/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

pink darts market data

Units sold / yr: 2K–3K; avg 100–250/product
Revenue / yr: £39K–£49K; units × avg price
Conversion rate: 2.9%
Avg BSR: #138
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 11.7%
Avg brand age: 44 months
Avg seller age: 221 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

11 falling

Sellers

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

10%

CUESOUL37%
CyeeLife26%
Aiqilai10%
Lavishio6%
Naroote6%
RED DRAGON4%
Open — no brand owns it (5 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 81 weeks — -61.8% search growth over the last 90 days.

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 8.0×

Open Trend

Top pink darts search terms

pink darts48K/yr -60.4%3.1% conv.
darts pink7K/yr -54.6%3.1% conv.
purple darts9K/yr -64.2%1.7% conv.
womens darts10K/yr -66.5%1.6% conv.
ladies darts9K/yr -68.7%2.9% conv.
fallon sherrock darts4K/yr -61.2%0.3% conv.

All search terms

Top pink darts products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

CUESOUL Steel Tip Darts Set 22 Grams With Durable Aluminum Shafts 3 pcs Dart Flights Dart Bag/Case

CUESOUL£8.334.4★730 rev

CyeeLife Steel Tip Darts Set Metal Darts Set 20 Grams With 3 Durable Aluminum Shafts 6 Dart Flights 1 Dart Bag/Case and Point Guard

CyeeLife£7.604.8★47 rev

Aiqilai Darts Set 24g Professional 3 Pack Steel Tip Darts Set with Aluminum Shafts(+3 More Spare Shafts) and 2 Style Flights+Rubber O-Rings and Darts Case- Coloured

Aiqilai£12.084.4★2,347 rev

CUESOUL DHOLE Steel Tip Darts Set 21 Grams With 3 Steel Tip Barrels 6 Durable Aluminum Shafts 6 Dart Flights Dart CaseDHOL-F1207

CUESOUL£12.644.4★357 rev

CyeeLife Soft Tip Darts Set - Professional Darts Plastic Tip Sets with Brass Barrel + 6 Shaft + 6 Standard Flights + Portable Case for Electronic DartBoard

CyeeLife£9.834.2★176 rev

Newest

by launch date

Olivvia Steel Tip Darts Set 24g Professional Metal Tip Darts

Olivvia£10.5811 rev

8mo ago

CyeeLife Soft Tip Darts Set - Professional Darts Plastic Tip Sets with Brass Barrel + 6 Shaft + 6 Standard Flights + Portable Case for Electronic DartBoard

CyeeLife£9.83176 rev

8mo ago

CyeeLife Steel Tip Darts Set Metal Darts Set 20 Grams With 3 Durable Aluminum Shafts 6 Dart Flights 1 Dart Bag/Case and Point Guard

CyeeLife£7.6047 rev

9mo ago

Lavishio Dart Metal Tip Set 3 Aluminum Dart Shafts Steel Tip Dart Set Professional Darts Steel Tip Set + Extra 3 Dart Flights 3 Replace Plastic Shafts (bright purple)

Lavishio£14.6124 rev

1y ago

Target Darts Luke Littler Gen 1 Prodigy Steel Tip Swiss Point Darts 90% Tungsten Darts 23G | Generation 1 Gold Steel Tip G1 Player Edition Swiss Points Dart Sets K-Flex Flights and Shafts

Target Darts£107.09323 rev

1y ago

What buyers say about pink darts

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money23%

“Worth it”

Quality-Overall21%

“Great quality”

Color11%

“Lovely colour”

Weight Light11%

“Decent weight so bought some other shafts off here”

Suitability Beginner9%

“Good quality darts”

Weight Heavy8%

“The 24g weight feels perfect for me - heavy enough to give a stable throw”

Grip6%

“Good grip”

Durability3%

“Plus, I can tell that the durability will keep this set in good shape for a long time, making it great value for money”

Ease Of Use2%

“Easy to hold”

Sharpness1%

“The metal tips are sharp”

What buyers complain about

Quality-Overall29%

“Cheap you get what you pay for a waste of money”

Weight Heavy14%

“Not weight stated”

Advertised Vs Actual Product14%

“Product was good only issue was advertising as 24g”

Durability7%

“Shaft all broke within a week”

Weight Light7%

“They are lighter then said to be”

Thickness7%

“too thick when in the dart board”

Size-Overall4%

“They are slightly longer than her previous set”

Top return reasons

Defective Material/Parts14%

Weight Light10%

Quality-Overall9%

Advertised Vs Actual Product8%

Durability7%

Size-Overall7%

Product Condition6%

Weight Heavy6%

Grip4%

Value For Money4%

Common questions

Is pink darts profitable to sell on Amazon United Kingdom?: The niche generates £48K/yr across 15 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -61.8%. Flapen's verdict: Skip it (40/100).
How competitive is the pink darts niche?: 11 brands and 17 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in pink darts?: Top complaints mined from reviews: Quality-Overall, Weight Heavy, Advertised Vs Actual Product. The return rate is 0.8%.
When does demand for pink darts peak?: Demand peaks in Jan–Feb–Dec; the busiest month runs 8.0× the quietest.
What does it cost to enter the pink darts niche?: Listings span £7.60–£107.09; the average listing price is £19.50 (sweet spot $15–$100). The average incumbent carries 1,189 reviews — the moat a new listing must climb.