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Pink Darts

soft demand (-61.8% this quarter) — Pink Darts doesn't clear our bar today.

Flapen Score

40
Skip it
Market size 12Growth 0Conversion 36Competition 23Returns 96Price range 83Avg price 86Brand share 33Review moat 58Quality gap 73
This niche Category average

Is Pink Darts profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Pink Darts is a £48K/yr Amazon United Kingdom market (87K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 40/100.

Pink Darts: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -61.8% over the last 90 days and 2.9% of searches end in a purchase.

£48K

revenue / yr

Units sold / yr3K
Search volume / yr-61.8%87K
Conversion rate2.9%
Avg price£19.50

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers11 · 17
Top-5 product click share72%
Open market15%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement100%
New entrants (1y)3· 0 succeeded
Avg rating4.3★
Avg reviews1,189

Top Pink Darts products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

£0£5K£10K£15K£19K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

17

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

10%

  • CUESOUL37%
  • CyeeLife26%
  • Aiqilai10%
  • Lavishio6%
  • Naroote6%
  • RED DRAGON4%
  • Open — no brand owns it (5 brands, 10%)

Pink Darts demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume87KCVR2.9%Products15Brands11Top 5 Brands85%OOS Rate11.7%Rating4.3★Reviews1,189Avg BSR#138
7K5KSpike '25Black Friday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 8.0×

Top Pink Darts search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • pink darts48K/yr
  • darts pink7K/yr
  • purple darts9K/yr
  • womens darts10K/yr
  • ladies darts9K/yr
  • fallon sherrock darts4K/yr

What reviews say buyers love and hate about Pink Darts

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Value For Money23%

Worth it

Quality-Overall21%

Great quality

Color11%

Lovely colour

Weight Light11%

Decent weight so bought some other shafts off here

Suitability Beginner9%

Good quality darts

What buyers complain about

82% of reviews
Quality-Overall29%

Cheap you get what you pay for a waste of money

Weight Heavy14%

Not weight stated

Advertised Vs Actual Product14%

Product was good only issue was advertising as 24g

Durability7%

Shaft all broke within a week

Weight Light7%

They are lighter then said to be

Pink Darts return rate & reasons

Why buyers send it back, as a share of all return requests.

0.8%

Return rate

20%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defective Material/Parts
14%
2Weight Light
10%
3Quality-Overall
9%
4Advertised Vs Actual Product
8%
5Durability
7%

Common Pink Darts questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pink Darts 40/100 on Amazon United Kingdom — Skip it. The niche generates £48K/yr across 15 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -61.8% over the last 90 days.
Search demand for Pink Darts on Amazon United Kingdom peaks in Jan–Feb–Dec, where the busiest month runs 8.0× the quietest.