Pilates Ring

Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -42.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £144K a year.

Searches, last 12 months

176K

Growth, 90 days vs prior 90

-42.4%

Conversion, latest week

6.3%

Market size, estimated

£144Ka year

Peak month

February2.2× the quietest month

Top search term

pilates ring133K searches a year

Listings sell for £13.01 on average, from £5.66 to £19.76. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £13.01 that is £3K to £7K a year per listing.

Average price

£13.01under the $15 to $100 sweet spot

Price range

£5.66–£19.76

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

£3K–£7K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 18.9% of listings are out of stock. The average listing ranks #10 within Fitness. It carries 1,520 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

80%

Out of stock, average day

18.9%

Average rank

#10in Fitness

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,520per listing

Listings tracked

10

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

34 months