Pedometer

Shoppers searched for this 552K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £308K a year.

Searches, last 12 months

552K

Growth, 90 days vs prior 90

+4.6%

Conversion, latest week

3.6%

Market size, estimated

£308Ka year

Peak month

January2.3× the quietest month

Top search term

step counter201K searches a year

Listings sell for £15.43 on average, from £4.23 to £20.40. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At £15.43 that is £12K to £15K a year per listing.

Average price

£15.43inside the $15 to $100 sweet spot

Price range

£4.23–£20.40

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

£12K–£15K

Returns

1.8%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #6 within Sports Technology. It carries 4,074 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

8.0%

Average rank

#6in Sports Technology

Average rating

4.00 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,074per listing

Listings tracked

13

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months