parachute
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great395.21avg incumbent reviews — the moat a new listing must climb
Price range
Great£3.93–£55.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+46.6%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good£13.10avg listing price — sweet spot $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Market size
Bad£69K£69K/yr · 114K searches
According to Flapen's Amazon United Kingdom niche tracking, parachute is a £69K/yr Amazon United Kingdom market (114K searches/yr). The top 5 brands hold 71% of demand. Verdict: Worth a look — 57/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
parachute market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- £66K–£79K
- units × avg price
- Conversion rate
- 4.7%
- Avg BSR
- #54
- Page quality
- 0%
- Prime
- 83%
- Sponsored
- 92%
- Out of stock
- 2.3%
- Avg brand age
- 41 months
- Avg seller age
- 193 days
Competition & brand share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
20 rising
Sellers
26
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
60%
Top 20: 96%
Open market
25%
- GSi27%
- Dimoxii18%
- THE TWIDDLERS11%
- SYVOFOX9%
- BBjinronjy6%
- Jagowa4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +46.6% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Top parachute search terms
- parachute59K/yr
- parachute toys for kids35K/yr
- kids parachute8K/yr
- parashoot5K/yr
- play parachute3K/yr
- parachutes4K/yr
Top parachute products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GSi Kids Play Parachute Rainbow Parachute Toy Tent Game for Children Gymnastics Cooperative Play and Outdoor Playground Activities (12 Feet)
GSi£24.114.6★1,435 rev

Dimoxii 6.5 FT/13.1 FT Rainbow Parachute with 8 Handles/20 Handles Gymnastics Play Circus Games for Kids School Playground Outdoor Activities Indoor Sports Equipment (2 M/6.5 FT)
Dimoxii£8.434.3★358 rev

THE TWIDDLERS 12ft Childrens Play Parachute (3.6m) with 12 Reinforced Handles - Medium Rainbow Parachute for Nursery PE Lessons Garden Games & Kids Parties
THE TWIDDLERS£17.094.5★905 rev

SYVOFOX 6FT Parachute Kids Play Parachute Toy for kids with Handles
SYVOFOX£8.224.8★4 rev

GSi Kids Play Parachute Rainbow Parachute Toy Tent Game for Kids Gymnastics Cooperative Play and Outdoor Playground Activities (6 Feet)
GSi£13.234.6★1,435 rev
Newest
by launch date
GYTFOG 6FT Parachute Kids Rainbow Parachute Parachute Toy for Kids with 8 Handles Gymnastics Play Circus Games for Kids School Playground Outdoor Activities Lawn Games Picnic Mat
GYTFOG£9.700 rev

QhgPnt 5Pcs Parachute Toys for Kids Hand Throwing Play Parachute Interesting Outdoor Parachute Gifts Creative Game Outdoor Parachutes Flying Games Soldiers for Boys Girls and Family Play Outdoors
QhgPnt£8.151 rev

WORUIB Parachute Toys for Kids 7 Small Soldiers Army Parachute Set Outdoor Play Activity for Children Durable Nylon Material with Bright Colours
WORUIB£6.871 rev

3 Pack Mini Parachute Throwing Toy Set with Soldier Figures
SGETHCH£4.261 rev

SYVOFOX 6FT Parachute Kids Play Parachute Toy for kids with Handles
SYVOFOX£8.224 rev
Trending
90-day click momentum
Play Parachute for Kids Big Rainbow Parachute with Handles multi Coloured Trampoline Tent Canopy Outdoor Indoor Play Lawn Picnic Games Mat Kids Cooperative Games Birthday Gift
Ejoyous£16.270.0★

WORUIB Parachute Toys for Kids 7 Small Soldiers Army Parachute Set Outdoor Play Activity for Children Durable Nylon Material with Bright Colours
WORUIB£6.874.0★

QhgPnt 5Pcs Parachute Toys for Kids Hand Throwing Play Parachute Interesting Outdoor Parachute Gifts Creative Game Outdoor Parachutes Flying Games Soldiers for Boys Girls and Family Play Outdoors
QhgPnt£8.155.0★

GYTFOG 6FT Parachute Kids Rainbow Parachute Parachute Toy for Kids with 8 Handles Gymnastics Play Circus Games for Kids School Playground Outdoor Activities Lawn Games Picnic Mat
GYTFOG£9.700.0★

3 Pack Mini Parachute Throwing Toy Set with Soldier Figures
SGETHCH£4.264.0★
What buyers say about parachute
What buyers praise and complain about, mined from review topics.What buyers love
“Good fun”
“Its a good quality for children”
“Great toy for the price”
“Perfect size”
“As described”
“Very durable”
“Colourful, fun and different”
“My children looked forward to using these, bought as a fun little treat for doing well at school”
“The best army parachute men I have ever bought loved by girls and boys ages 4-14”
“Great outdoor fun”
What buyers complain about
“Check ad properly. Not good”
“just a bit noisy due to material when in use”
“This came in a plastic bag no instructions”
“Breaks very easily”
“those are a bit massive for use at home”
Top return reasons
Common questions
- Is parachute profitable to sell on Amazon United Kingdom?
- The niche generates £69K/yr across 24 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +46.6%. Flapen's verdict: Worth a look (57/100).
- How competitive is the parachute niche?
- 20 brands and 26 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 71% of demand.
- What do buyers complain about in parachute?
- Top complaints mined from reviews: Advertised Vs Actual Product, Noise Level, Instructions/User Manual/Troubleshooting. The return rate is 0.7%.
- When does demand for parachute peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the parachute niche?
- Listings span £3.93–£55.07; the average listing price is £13.10 (sweet spot $15–$100). The average incumbent carries 395 reviews — the moat a new listing must climb.