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Orbitrek Mx

Fail

Demand is soft, at -13.5% this quarter, so Orbitrek Mx is a Fail.

Flapen Score
41
41 / 100
Ranks 655 of 792 Sports & Outdoors niches · −9 vs the category median of 50
Market size
£77K/yr27K searches / yr
90-day growth
-13.5%search demand this quarter
Competition
70%top-5 click share · 10 brands · 16 sellers

Flapen Score

Orbitrek Mx against its category

The dotted line is the Sports & Outdoors average. Past it, Orbitrek Mx is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Orbitrek Mx market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Orbitrek Mx 27K times last year and spent an estimated £77K. The top 5 brands take 86% of clicks. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

4.1% of searches ended in a purchase last week.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £77K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
-13.5%
Conversion, latest week
4.1%
Market size, estimated
£77Ka year
Peak month
December3.0× the quietest month
Top search term
under desk elliptical12K searches a year

02 · Price

A sale here is worth £69.03.

Listings sell for £69.03 on average, from £29.68 to £90.59. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £69.03 that is £0 to £7K a year per listing.

Average price
£69.03inside the $15 to $100 sweet spot
Price range
£29.68–£90.59
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£7K
Returns
2.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 41.9% of listings are out of stock. The average listing ranks #12 within Fitness. It carries 924 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
75%
Out of stock, average day
41.9%
Average rank
#12in Fitness
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
924per listing
Listings tracked
16

04 · Newcomers

Amazon counts 4 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
4Amazon's first-year sales bar
Average brand age
30 months

Products

Top Orbitrek Mx products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

£0£8K£15K£23K£31K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

16

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

9%

  • Centra34%
  • MERACH25%
  • MOMODA12%
  • LUBBYGIM8%
  • Amonax6%
  • TODO5%
  • Open — no brand owns it (4 brands, 9%)

Demand

Orbitrek Mx search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KBlack Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Orbitrek Mx search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • under desk elliptical12K/yr
  • electric stepper machine10K/yr
  • orbitrek mx pedal exerciser5K/yr

Reviews and returns

What reviews say buyers love and hate about Orbitrek Mx

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Instructions/User Manual/Troubleshooting12%−0.06

Very poor instructions

Not easy to use without instructions

No instructions book

Balance/Stability9%−0.15

If you have balance problems and cannot ride a bicycle, this

Not suitable or stable at all

This is terrible you can not get the machine to stabilise on the attempt to use it even after placing on a mat

Strength6%−0.11

not a very robust machine in my opinion

Totally not sturdy enough

wobbles all over the place making it unusable

Durability6%−0.12

Leg Broken after a few uses

this will only last so long

Fell to bits after just 5 months

Weight Heavy4%+0.11

It is heavier than expected

so a little heavy

But quite heavy to carry around

Love

Quality-Overall18%+0.45

For this price the product has fair quality

Brilliant quality

Seems well made

Ease Of Use16%+1.02

Easy to use

Super handy

Easy to move around, store and use

Value For Money15%+0.85

Excellent value for money

Good value

Low price

Advertised Vs Actual Product8%

Just what we needed

Works exactly as described

does what it says

Noise Level7%+0.38

the noise level is remarkably quiet

Fairly quiet

Reasonably quiet and enables

Return

2.2% Return rate 11% Fixable by listing

Functionality-Overall21%█▅▇▄▅▆
Defective Material/Parts8%█▃▃▁▅▅
Size-Overall7%▁▃████
Noise Level7%▁▄▆█▇▆
Quality-Overall6%█▇▂▁▃▅

Obviously quality control isn't the best

Total Rubbish Don't Buy

Poor quality

FAQ

Common Orbitrek Mx questions

Answered from the same tracked data.