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Netball

Fail

The top 5 brands take 95% of clicks, so Netball is a Fail.

Flapen Score
48
48 / 100
Ranks 463 of 792 Sports & Outdoors niches · −2 vs the category median of 50
Market size
£181K/yr249K searches / yr
90-day growth
-2.7%search demand this quarter
Competition
67%top-5 click share · 7 brands · 26 sellers

Flapen Score

Netball against its category

The dotted line is the Sports & Outdoors average. Past it, Netball is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Netball market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Netball 249K times last year and spent an estimated £181K. The top 5 brands take 95% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

5.3% of searches ended in a purchase last week.

Shoppers searched for this 249K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £181K a year.

Searches, last 12 months
249K
Growth, 90 days vs prior 90
-2.7%
Conversion, latest week
5.3%
Market size, estimated
£181Ka year
Peak month
December3.0× the quietest month
Top search term
netball149K searches a year

02 · Price

A sale here is worth £13.55.

Listings sell for £13.55 on average, from £6.17 to £47.68. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At £13.55 that is £14K to £17K a year per listing.

Average price
£13.55under the $15 to $100 sweet spot
Price range
£6.17–£47.68
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
£14K–£17K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

41% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #46 within Netball. It carries 326 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
41%
Prime listings
82%
Out of stock, average day
6.7%
Average rank
#46in Netball
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
326per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Netball products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£18K£36K£54K£72K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

26

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

2%

  • Gilbert39%
  • Optimum22%
  • Sure Shot18%
  • Mitre9%
  • Hy-Pro7%
  • Generic4%
  • Open — no brand owns it (1 brand, 2%)

Demand

Netball search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Netball search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • netball149K/yr
  • netball ball23K/yr
  • netball size 515K/yr
  • gilbert netball size 517K/yr
  • gilbert netball10K/yr
  • gilbert10K/yr
  • size 5 netball6K/yr
  • flyhawk netball size 54K/yr
  • netballs5K/yr
  • net ball3K/yr

Reviews and returns

What reviews say buyers love and hate about Netball

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Inflation/Deflation34%−0.22

The ball comes deflated

Wont stay inflated

after 20 minutes it had deflated

Quality-Overall11%−0.08

Ball is poor quality as after only a brief amount of use it no longer holds air

Poor Quality

Poor Quality/Faulty

Color10%+0.08

Its a weird creamy colour. not white

Not same colour and deflates quickly

after rain it gets dyed a different colour

Advertised Vs Actual Product7%−0.03

Therefore item not described correctly on site

Not what is pictured

Weight Heavy5%−0.05

Too heavy for a volleyball

Love

Grip18%+1.26

good grip

Great bounce and grip

Good grip and feel, very solid and value for money

Quality-Overall14%−0.08

Brilliant piece of kit

Good quality netball

Lovely quality

Inflation/Deflation10%−0.22

Easy to inflate

has managed to get it inflated - hopefully to the right level

easy to inflate

Exercise/Sports Suitability10%+0.63

Perfect ball for training and match

Great for training

Decent practice ball

Value For Money9%+1.17

Good price

Great for the price

Good value for money too - it was cheaper than other options

Return

0.7% Return rate 41% Fixable by listing

Size-Overall28%█▇██▄▄

This is not a size 5 netball

Inflation/Deflation25%▄▆▆▄██

The ball comes deflated

Wont stay inflated

after 20 minutes it had deflated

Defective Material/Parts9%▄▄▁▅█▆
Advertised Vs Actual Product6%▇█▂▁▃▁

Therefore item not described correctly on site

Not what is pictured

Flatness5%▃▇▄█▄▄

it came flat

FAQ

Common Netball questions

Answered from the same tracked data.