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Neoprene Gloves

Fail

Shoppers spend only $36K a year here, so Neoprene Gloves is a Fail.

Flapen Score
43
43 / 100
Ranks 602 of 792 Sports & Outdoors niches · −7 vs the category median of 50
Market size
£36K/yr148K searches / yr
90-day growth
-17.0%search demand this quarter
Competition
47%top-5 click share · 20 brands · 43 sellers

Flapen Score

Neoprene Gloves against its category

The dotted line is the Sports & Outdoors average. Past it, Neoprene Gloves is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Neoprene Gloves market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Neoprene Gloves 148K times last year and spent an estimated £36K. The top 5 brands take 66% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

2.4% of searches ended in a purchase last week.

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.

Searches, last 12 months
148K
Growth, 90 days vs prior 90
-17.0%
Conversion, latest week
2.4%
Market size, estimated
£36Ka year
Peak month
November2.9× the quietest month
Top search term
neoprene gloves54K searches a year

02 · Price

A sale here is worth £10.06.

Listings sell for £10.06 on average, from £5.02 to £20.72. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £10.06 that is £0 to £1K a year per listing.

Average price
£10.06under the $15 to $100 sweet spot
Price range
£5.02–£20.72
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
2.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #144 within Water Sports. It carries 1,135 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
9.2%
Average rank
#144in Water Sports
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,135per listing
Listings tracked
40

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Neoprene Gloves products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

43

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

47%

Top 20: 83%

Open market

28%

  • AUAUY20%
  • PAWHITS17%
  • Summshall11%
  • Houbobo10%
  • SUPERFA9%
  • ZONE36%

Demand

Neoprene Gloves search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Neoprene Gloves search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • neoprene gloves54K/yr
  • swimming gloves19K/yr
  • wetsuit gloves19K/yr
  • swim gloves11K/yr
  • swimming gloves cold water women13K/yr
  • diving gloves6K/yr
  • swim gloves open water swimming7K/yr
  • cold water swimming gloves6K/yr
  • wetsuit gloves women4K/yr
  • neoprene gloves swimming4K/yr

Reviews and returns

What reviews say buyers love and hate about Neoprene Gloves

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall14%−0.09

Not fit for purpose

unfortunately a bit big

they are so tight at the wrist

Quality-Overall13%+0.20

So they rapidly became complete rubbish

Poor quality

Rubbish

Ease Of Use10%+0.23

Difficult to get off too I couldn't get dressed until my fingers thawed

Difficult to get on

Difficult to remove when wet

Durability9%−0.20

Hopeless after 2 months

They are falling apart

Not even a year of use

Water Resistance6%

These gloves are not any good for swimming

although couldnt prevent water getting through

They are wet gloves not suitable for water work this time of year

Love

Warmth18%

keep my hands warm

offered some warmth

Reasonably warm

Quality-Overall15%+0.20

Seem very well made

Excellent product

Great quality

Value For Money10%+1.02

Good value for money

Good value

Was well worth the money

Water Resistance7%

Great for cold water swimming

Great for lake swimming

Perfect for wild swimming

Suitability Winter Weather7%+0.46

Excellent for keeping my hands from freezing when bodyboarding in the sea over winter months

These are brilliant for outdoor winter swimming

Ideal for a winter sea dip

Return

2.5% Return rate 89% Fixable by listing

Size-Overall84%▇▇█▇██

Not fit for purpose

unfortunately a bit big

they are so tight at the wrist

Quality-Overall3%▁▃▄█▃▁

So they rapidly became complete rubbish

Poor quality

Rubbish

Material Quality1%▁▇▁▁▅█
Thickness1%▁▁▁▃█▆
Stitch/Finish/Polish1%▃▄█▁▁▁

FAQ

Common Neoprene Gloves questions

Answered from the same tracked data.