Mouthguard for Braces
FailDemand is soft, at -49.1% this quarter, so Mouthguard for Braces is a Fail.
- Flapen Score
- 31 / 100Ranks 777 of 792 Sports & Outdoors niches · −19 vs the category median of 5031
- Market size
- £34K/yr64K searches / yr
- 90-day growth
- -49.1%search demand this quarter
- Competition
- 83%top-5 click share · 4 brands · 19 sellers
Flapen Score
Mouthguard for Braces against its category
The dotted line is the Sports & Outdoors average. Past it, Mouthguard for Braces is stronger. Inside it, weaker.
Market
The Mouthguard for Braces market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mouthguard for Braces 64K times last year and spent an estimated £34K. All 4 brands take every click. Demand peaks in Aug–Sep–Oct. Flapen scores it 31 out of 100, a Fail.
01 · Demand
An estimated 4.2% of those searches ended in a purchase.
Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -49.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £34K a year.
- Searches, last 12 months
- 64K
- Growth, 90 days vs prior 90
- -49.1%
- Conversion, latest week
- 4.2%
- Market size, estimated
- £34Ka year
- Peak month
- September10.6× the quietest month
- Top search term
- gum shield for braces15K searches a year
02 · Price
A sale here is worth £12.54.
Listings sell for £12.54 on average, from £5.00 to £16.61. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £12.54 that is £3K to £6K a year per listing.
- Average price
- £12.54under the $15 to $100 sweet spot
- Price range
- £5.00–£16.61
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£6K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #139 within Sports Medicine. It carries 2,821 reviews at 4.13 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #139in Sports Medicine
- Average rating
- 4.13 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,821per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Mouthguard for Braces products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
OPRO Gold Level Mouthguard for Braces Premium Fit Gum Shield Adult (Age 10+) OPRO Mouth Guard Boxing and MMA Easy Self-Fit Gum Shield Rugby and Hockey Premium Protection with Dental Warranty
- Price
- £16.61
- Rating
- 4.4/5
- Reviews
- 1,290
- Age
- 4y ago

SAFEJAWZ Clear Mouth Guard for Braces One Size Gum Shield with Case
- Price
- £16.42
- Rating
- 4.2/5
- Reviews
- 2,551
- Age
- 7y ago

OPRO Gold Level Mouthguard for Braces Premium Fit - Gum Shield Adult (Age 10+) - OPRO Mouth Guard Boxing and MMA Easy Self-Fit Gum Shield Rugby and Hockey - Premium Protection with Dental Warranty
- Price
- £16.58
- Rating
- 4.4/5
- Reviews
- 1,290
- Age
- 4y ago

SAFEJAWZ Ice Blue Mouth Guard for Braces One Size Gum Shield with Case
- Price
- £16.54
- Rating
- 4.2/5
- Reviews
- 2,551
- Age
- 7y ago

OPRO Snap-Fit Mouthguard for Braces Instant Fit - Gum Shield Adult (Age 10+) - OPRO Mouth Guard Boxing and MMA Impact-Resistant Gum Shield Rugby - Standard Protection with Dental Warranty (White)
- Price
- £5.00
- Rating
- 4.0/5
- Reviews
- 555
- Age
- 7y ago
Trending
estimated 90-day click momentum
SAFEJAWZ Clear Mouth Guard Slim Fit Gum Shield for Juniors with Case
- Price
- £7.21
- Rating
- 4.2/5
- Reviews
- 4,695
- Age
- 9y ago

SAFEJAWZ White Mouth Guard Slim Fit Gum Shield for Adults with Case
- Price
- £7.73
- Rating
- 4.2/5
- Reviews
- 11,679
- Age
- 8y ago

OPRO Gold Level Mouthguard for Braces Premium Fit - Gum Shield Adult (Age 10+) - OPRO Mouth Guard Boxing and MMA Easy Self-Fit Gum Shield Rugby and Hockey - Premium Protection with Dental Warranty
- Price
- £16.50
- Rating
- 4.4/5
- Reviews
- 1,290
- Age
- 1y ago

OPRO Snap-Fit Mouthguard for Braces Instant Fit - Gum Shield Adult (Age 10+) - OPRO Mouth Guard Boxing and MMA Impact-Resistant Gum Shield Rugby - Standard Protection with Dental Warranty (White)
- Price
- £5.00
- Rating
- 4.0/5
- Reviews
- 555
- Age
- 7y ago

Shock Doctor Braces Mouthguard No Boil/Mold Instant Fit Superior Protection and Comfortable Fit Adult/Youth
- Price
- £16.42
- Rating
- 3.9/5
- Reviews
- 2,005
- Age
- 17y ago
Newest
by launch date
OPRO Gold Level Mouthguard for Braces Premium Fit - Gum Shield Adult (Age 10+) - OPRO Mouth Guard Boxing and MMA Easy Self-Fit Gum Shield Rugby and Hockey - Premium Protection with Dental Warranty
- Price
- £16.50
- Rating
- 4.4/5
- Reviews
- 1,290
- Age
- 1y ago

Lip Protector for Braces Orthodontic Mouth Guard Wax Alternative Comfort Covers Lip Shield for Brackets Lip Bumper
- Price
- £6.39
- Rating
- 3.4/5
- Reviews
- 304
- Age
- 3y ago

OPRO Gold Level Mouthguard for Braces Premium Fit Gum Shield Adult (Age 10+) OPRO Mouth Guard Boxing and MMA Easy Self-Fit Gum Shield Rugby and Hockey Premium Protection with Dental Warranty
- Price
- £16.61
- Rating
- 4.4/5
- Reviews
- 1,290
- Age
- 4y ago

OPRO Gold Level Mouthguard for Braces Premium Fit - Gum Shield Adult (Age 10+) - OPRO Mouth Guard Boxing and MMA Easy Self-Fit Gum Shield Rugby and Hockey - Premium Protection with Dental Warranty
- Price
- £16.58
- Rating
- 4.4/5
- Reviews
- 1,290
- Age
- 4y ago

OPRO Snap-Fit Mouthguard for Braces Instant Fit - Gum Shield Adult (Age 10+) - OPRO Mouth Guard Boxing and MMA Impact-Resistant Gum Shield Rugby - Standard Protection with Dental Warranty (White)
- Price
- £5.00
- Rating
- 4.0/5
- Reviews
- 555
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 83% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
19
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
83%
Top 20: 100%
Open market
0%
- Opro65%
- SAFEJAWZ29%
- Shock Doctor4%
- DeltaDent2%
Demand
Mouthguard for Braces search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 10.6×
Search terms
Top Mouthguard for Braces search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- gum shield for braces15K/yr
- mouthguard for braces13K/yr
- braces mouthguard9K/yr
- mouth guard for braces9K/yr
- orthodontic gum shield for braces4K/yr
- braces gum shield4K/yr
- opro mouth guard braces4K/yr
- orthodontic mouth guard for braces4K/yr
- gum shield for braces teenagers3K/yr
Reviews and returns
What reviews say buyers love and hate about Mouthguard for Braces
We read the reviews and the return reasons for every product selling here.
“Fits well not used it properly yet though”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mouthguard for Braces questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









