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Look Keo Cleats

a small market ($48K/yr) — Look Keo Cleats doesn't clear our bar today.

Flapen Score

49
Skip it
Market size 12Growth 58Conversion 95Competition 17Returns 98Price range 71Avg price 77Brand share 16Review moat 65Quality gap 48
This niche Category average

Is Look Keo Cleats profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Look Keo Cleats is a £48K/yr Amazon United Kingdom market (24K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in May. Verdict: Skip it — 49/100.

Look Keo Cleats: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +33.3% over the last 90 days and 12.7% of searches end in a purchase.

£48K

revenue / yr

Units sold / yr5K
Search volume / yr+33.3%24K
Conversion rate12.7%
Avg price£15.70

Who owns the niche?

The top 5 brands hold 94% of demand, so 6% of the market is open.

6%

open market share

Brands · sellers8 · 33
Top-5 product click share80%
Open market6%
Avg brand age30 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement67%
New entrants (1y)6· 0 succeeded
Avg rating4.5★
Avg reviews911

Top Look Keo Cleats products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

£0£5K£10K£14K£19K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

33

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

4%

  • LOOK59%
  • Tacobey18%
  • YcsRnn7%
  • Feyenold5%
  • AEYINO4%
  • Distorris3%
  • Open — no brand owns it (2 brands, 4%)

Look Keo Cleats demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume24KCVR12.7%Products12Brands8Top 5 Brands94%OOS Rate20.9%Rating4.5★Reviews911Avg BSR#149
700500Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 2.2×

Top Look Keo Cleats search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • look keo cleats17K/yr
  • look cleats4K/yr
  • keo cleats2K/yr

What reviews say buyers love and hate about Look Keo Cleats

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews
Value For Money26%

Great value

Size-Overall20%

Fits comfortably

Quality-Overall15%

Great quality cleat protection product

Compatibility-Overall11%

Work well with my Look Keo 2 pedals

Exercise/Sports Suitability11%

Exustar 7° float cleat are great for knee pain by holding foot more firmer on pedal where I find Shimano red cleats your foot comes out way to easy

What buyers complain about

88% of reviews
Rubber Quality25%

rubber inserts coming out after the first ride

Size-Overall25%

Dont fit into my shimano spd pedals

Functionality-Overall13%

They don't work

Quality-Overall13%

Rubbish

Product Condition13%

Old cleats were worn down

Look Keo Cleats return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

56%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Compatibility-Overall
26%
2Size-Overall
26%
3Color
15%
4Defective Material/Parts
11%
5Advertised Vs Actual Product
7%

Common Look Keo Cleats questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Look Keo Cleats 49/100 on Amazon United Kingdom — Skip it. The niche generates £48K/yr across 12 tracked products. 0 of 6 products launched in the last 360 days are still selling. Search demand moved +33.3% over the last 90 days.
Search demand for Look Keo Cleats on Amazon United Kingdom peaks in May, where the busiest month runs 2.2× the quietest.