les mills body pump bar and weights
Skip itA small market ($32K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Incredible75.45avg incumbent reviews — the moat a new listing must climb
Avg price
Good£126.30avg listing price — sweet spot $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Price range
Okay£21.80–£309.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-10.0%90-day search growth — must beat 0% to launch
Brand share
Bad93%top-5 brand share — brand-locked demand
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad£32K£32K/yr · 24K searches
According to Flapen's Amazon United Kingdom niche tracking, les mills body pump bar and weights is a £32K/yr Amazon United Kingdom market (24K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jan. Verdict: Skip it — 35/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
les mills body pump bar and weights market data
- Units sold / yr
- 100–250
- avg 0–100/product
- Revenue / yr
- £13K–£32K
- units × avg price
- Conversion rate
- 1.0%
- Avg BSR
- #385
- Page quality
- 0%
- Prime
- 50%
- Sponsored
- 75%
- Out of stock
- 2.4%
- Avg brand age
- 38 months
- Avg seller age
- 216 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
14
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
5%
- Les Mills49%
- Generic27%
- fk sports6%
- GYM MASTER6%
- Amazon Basics5%
- TCTNT2%
- Open — no brand owns it (4 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.0% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.6×
Top les mills body pump bar and weights search terms
- les mills body pump bar and weights9K/yr
- body pump bar and weights7K/yr
- les mills weights4K/yr
- body pump weights3K/yr
- body pump2K/yr
Top les mills body pump bar and weights products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Les Mills Exercise Set of 6 Weight Plates for Total Body Workouts 30.8 lbs Total
Les Mills£197.564.9★121 rev
Smart Pump Barbell Set 20-30kg Weights Bundle Adjustable Step with Rotating Bar (20kg Set + Step)
Generic£262.635.0★1 rev
Smart Pump Barbell Set 30kg Pump Body Bundle with Interchangeable Weights Rotating Bar and Adjustable Step
Generic£309.795.0★1 rev
Les Mills Dual Purpose 16.5 lbs Ergonomic Free Weights for at Home Workout Equipment Workout Weights Plates Hand Weights for Total Body Workouts
Les Mills£168.514.6★55 rev
Les Mills Dual Purpose Ergonomic Exercise Weight Plates for Total Body Workouts 11lbs
Les Mills£126.224.6★55 rev
Newest
by launch date
GYM MASTER Adjustable 20KG / 30KG Weight Pump Set - Home Gym Barbell & Color-Coded Plates for Strength Training Fitness & Pump Workouts - 20KG Set
GYM MASTER£21.803 rev
Studio Barbell Set 20kg Bundle with Interchangeable Weights Rotating Bar
Generic£177.161 rev
Amazon Basics Adjustable Dumbbell 5 Weight Settings from 2kg to 12kg Single Dumbbell for Home Gym Strength Training Workout Black
Amazon Basics£64.01106 rev
20kg Smart Bar Barbell Body Pump Adjustable Barbell Set
TCTNT£155.215 rev
24kg Adjustable Dumbbell Pair 15-in-1 Weight Settings Smart-Click Tech
BRAINGAIN£170.96274 rev
Trending
90-day click momentumGYM MASTER Adjustable 20KG / 30KG Weight Pump Set - Home Gym Barbell & Color-Coded Plates for Strength Training Fitness & Pump Workouts - 20KG Set
GYM MASTER£21.805.0★
Smart Pump Barbell Set 30kg Pump Body Bundle with Interchangeable Weights Rotating Bar and Adjustable Step
Generic£309.795.0★
Amazon Basics Adjustable Dumbbell 5 Weight Settings from 2kg to 12kg Single Dumbbell for Home Gym Strength Training Workout Black
Amazon Basics£64.014.5★
Les Mills Dual Purpose 8.2 lbs Ergonomic Free Weights for at Home Workout Equipment Workout Weights Plates Hand Weights for Total Body Workouts
Les Mills£99.764.6★
Smart Pump Barbell Set 20-30kg Weights Bundle Adjustable Step with Rotating Bar (20kg Set + Step)
Generic£262.635.0★
What buyers say about les mills body pump bar and weights
What buyers praise and complain about, mined from review topics.What buyers love
“Great build quality”
“Well worth it”
“Great weights”
“easy to use”
“Easy to adjust different weights”
“It definitely feels comfortable”
“The weights are SO good to”
“good grip”
“Handles are comfy and non slip”
“With my old set we also got included a very useful pictorial guide of exercises to follow”
What buyers complain about
“This item is not fit for purpose”
“Unfortunately, the dimensions were slightly too large for me for the storage space I had and they were also heavy - 2 x 24kgs”
“Slightly disapointed that the instruction book was not quite the nice colourful one indicated in the advertising blurb”
“there was a small amount of sand leaking out”
“Expensive,”
“the smell of what came out was awful”
“Yes they are a little chunkier than normal dumbbells”
Top return reasons
Common questions
- Is les mills body pump bar and weights profitable to sell on Amazon United Kingdom?
- The niche generates £32K/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -10.0%. Flapen's verdict: Skip it (35/100).
- How competitive is the les mills body pump bar and weights niche?
- 10 brands and 14 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in les mills body pump bar and weights?
- Top complaints mined from reviews: Size-Overall, Weight Heavy, Instructions/User Manual/Troubleshooting. The return rate is 0.4%.
- When does demand for les mills body pump bar and weights peak?
- Demand peaks in Jan; the busiest month runs 1.6× the quietest.
- What does it cost to enter the les mills body pump bar and weights niche?
- Listings span £21.80–£309.79; the average listing price is £126.30 (sweet spot $15–$100). The average incumbent carries 75 reviews — the moat a new listing must climb.