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Kirkland Golf Balls

Fail

The top 5 brands take 98% of clicks, so Kirkland Golf Balls is a Fail.

Flapen Score
47
47 / 100
Ranks 491 of 792 Sports & Outdoors niches · −3 vs the category median of 50
Market size
£44K/yr40K searches / yr
90-day growth
+66.2%search demand this quarter
Competition
84%top-5 click share · 6 brands · 40 sellers

Flapen Score

Kirkland Golf Balls against its category

The dotted line is the Sports & Outdoors average. Past it, Kirkland Golf Balls is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kirkland Golf Balls market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Kirkland Golf Balls 40K times last year and spent an estimated £44K. The top 5 brands take 98% of clicks. Demand peaks in Jul–Aug. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +66.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months
40K
Growth, 90 days vs prior 90
+66.2%
Conversion, latest week
4.4%
Market size, estimated
£44Ka year
Peak month
August4.5× the quietest month
Top search term
kirkland golf balls34K searches a year

02 · Price

A sale here is worth £24.98.

Listings sell for £24.98 on average, from £12.62 to £33.58. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £24.98 that is £2K to £6K a year per listing.

Average price
£24.98inside the $15 to $100 sweet spot
Price range
£12.62–£33.58
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
£2K–£6K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

27% of listings pay for placement with sponsored ads. 45% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #58 within Golf. It carries 1,146 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
27%
Prime listings
45%
Out of stock, average day
2.2%
Average rank
#58in Golf
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,146per listing
Listings tracked
11

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Kirkland Golf Balls products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 84% of clicks. A locked shelf that new listings rarely crack.

£0£4K£9K£13K£18K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

40

Est. top-5 brand share

98%

Top 20: 100%

Est. top-5 click share

84%

Top 20: 100%

Open market

0%

  • EMBO52%
  • KIRKLAND37%
  • Callaway4%
  • Second Chance3%
  • pro lake balls3%
  • LostGolfBalls2%
  • Open — no brand owns it (0%)

Demand

Kirkland Golf Balls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jul, Aug · busiest ÷ quietest = 4.5×

Search terms

Top Kirkland Golf Balls search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • kirkland golf balls34K/yr
  • kirkland golf4K/yr
  • kirkland signature golf ball3K/yr

Reviews and returns

What reviews say buyers love and hate about Kirkland Golf Balls

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Value For Money”
33%of negative reviews mention “Durability”
0.1%of orders come back
“Not good put my first glove on it lasted 4 shots and split”
A buyer, on “Durability”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Kirkland Golf Balls questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data