Kids Swimming Cap
FailPrices span $3.38–$10.53, mostly outside the sweet spot, so Kids Swimming Cap is a Fail.
- Flapen Score
- 39 / 100Ranks 702 of 792 Sports & Outdoors niches · −11 vs the category median of 5039
- Market size
- £89K/yr339K searches / yr
- 90-day growth
- -20.8%search demand this quarter
- Competition
- 63%top-5 click share · 9 brands · 37 sellers
Flapen Score
Kids Swimming Cap against its category
The dotted line is the Sports & Outdoors average. Past it, Kids Swimming Cap is stronger. Inside it, weaker.
Market
The Kids Swimming Cap market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Kids Swimming Cap 339K times last year and spent an estimated £89K. The top 5 brands take 88% of clicks. Demand peaks in Jan–Apr–Sep. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 4.4% of those searches ended in a purchase.
Shoppers searched for this 339K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £89K a year.
- Searches, last 12 months
- 339K
- Growth, 90 days vs prior 90
- -20.8%
- Conversion, latest week
- 4.4%
- Market size, estimated
- £89Ka year
- Peak month
- September4.6× the quietest month
- Top search term
- kids swimming cap59K searches a year
02 · Price
A sale here is worth £5.92.
Listings sell for £5.92 on average, from £3.38 to £10.53. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At £5.92 that is £6K to £7K a year per listing.
- Average price
- £5.92under the $15 to $100 sweet spot
- Price range
- £3.38–£10.53
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £6K–£7K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #11 within Water Sports. It carries 1,737 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #11in Water Sports
- Average rating
- 4.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,737per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Kids Swimming Cap products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Speedo Unisex-Youth Junior Plain Moulded Silicone Swimming Cap | Swim Essentials | Hair Protection Training Aids Cherry Pink/Blush One Size
- Price
- £5.06
- Rating
- 4.3/5
- Reviews
- 3,027
- Age
- 6y ago

JIMJOOS Kids Swimming Cap 314 Years - Silicone Swim Cap for Boys & Girls - Anti-Slip Stretchable Waterproof Swimming Hat - Durable Odour-Free Swim Hat with Protective Pouch (PINK 3-8 Years)
- Price
- £7.30
- Rating
- 4.4/5
- Reviews
- 1,509
- Age
- 4y ago

Speedo Unisex-Youth Junior Plain Moulded Silicone Swimming Cap | Swim Essentials | Hair Protection Training Aids
- Price
- £4.61
- Rating
- 4.3/5
- Reviews
- 3,027
- Age
- 18y ago

Speedo Unisex-Youth Junior Plain Moulded Silicone Swimming Cap | Swim Essentials | Hair Protection Training Aids
- Price
- £4.82
- Rating
- 4.3/5
- Reviews
- 3,027
- Age
- 15y ago

Fabric Swimming Cap Kids (4-10 Years) Comfortable Durable & High Elastic (Black)
- Price
- £5.92
- Rating
- 4.2/5
- Reviews
- 508
- Age
- 1y ago
Trending
estimated 90-day click momentum
Speedo Unisex-Youth Junior Plain Moulded Silicone Swimming Cap | Swim Essentials | Hair Protection Training Aids
- Price
- £4.61
- Rating
- 4.3/5
- Reviews
- 3,027
- Age
- 18y ago

SOUL CAP - Kids Swim Cap Large Swimming Cap for Children with Long Hair Braids Dreadlocks Weaves Extensions Curls & Afros Silicone
- Price
- £10.53
- Rating
- 4.4/5
- Reviews
- 1,800
- Age
- 6y ago

Fabric Swimming Cap Kids (4-10 Years) Comfortable Durable & High Elastic (Light Purple)
- Price
- £5.88
- Rating
- 4.2/5
- Reviews
- 508
- Age
- 1y ago

Arena Unisex-teen Unix Ii Jr Swim Caps Navy Blue - Light Blue Tu EU
- Price
- £4.98
- Rating
- 4.6/5
- Reviews
- 2,224
- Age
- 7y ago

JIMJOOS Kids Swimming Cap 314 Years - Silicone Swim Cap for Boys & Girls - Anti-Slip Stretchable Waterproof Swimming Hat - Durable Odour-Free Swim Hat with Protective Pouch (PINK 3-8 Years)
- Price
- £7.30
- Rating
- 4.4/5
- Reviews
- 1,509
- Age
- 4y ago
Newest
by launch date
Fabric Swimming Cap Kids (4-10 Years) Comfortable Durable & High Elastic (Black)
- Price
- £5.92
- Rating
- 4.2/5
- Reviews
- 508
- Age
- 1y ago

Fabric Swimming Cap Kids (4-10 Years) Comfortable Durable & High Elastic (Light Purple)
- Price
- £5.88
- Rating
- 4.2/5
- Reviews
- 508
- Age
- 1y ago

Fabric Swimming Cap Kids (4-10 Years) Comfortable Durable & High Elastic (Light Pink)
- Price
- £5.86
- Rating
- 4.2/5
- Reviews
- 508
- Age
- 1y ago

Swimming Caps for Kids 2 PACK Elastic Silicone Swimming Hat Waterproof Swim Cap for Long Short Hair Girls Boys Kids Teens Children (Multicolor 2pcs)
- Price
- £4.17
- Rating
- 4.2/5
- Reviews
- 209
- Age
- 2y ago

Nepfaivy Kids Swimming Cap Waterproof - Updated Size Silicone Swimming Hat Kids Comfortable Anti Slip Boys and Girls Swimming Cap Stretchable and Durable Swim Cap for Children 6-14 Years (Pink)
- Price
- £5.34
- Rating
- 4.4/5
- Reviews
- 709
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
37
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
8%
- Speedo45%
- JIMJOOS20%
- SWAUSWAUK13%
- ARENA5%
- Exiiantag5%
- Limmys5%
- Open — no brand owns it (3 brands, 8%)
Demand
Kids Swimming Cap search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Apr, Sep · busiest ÷ quietest = 4.6×
Search terms
Top Kids Swimming Cap search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- kids swimming cap59K/yr
- swimming cap kids34K/yr
- swimming cap kids 6-1441K/yr
- swimming hats kids 6-1427K/yr
- swim hat kids20K/yr
- swim cap kids24K/yr
- kids swim hat14K/yr
- girls swimming cap23K/yr
- swimming hat kids16K/yr
- kids swimming hat15K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Swimming Cap
We read the reviews and the return reasons for every product selling here.
“was worried it wont fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Swimming Cap questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









