Kids Goggles
FailThe top 5 brands take 97% of clicks, so Kids Goggles is a Fail.
- Flapen Score
- 48 / 100Ranks 463 of 792 Sports & Outdoors niches · −2 vs the category median of 5048
- Market size
- £506K/yr701K searches / yr
- 90-day growth
- +42.4%search demand this quarter
- Competition
- 79%top-5 click share · 6 brands · 41 sellers
Flapen Score
Kids Goggles against its category
The dotted line is the Sports & Outdoors average. Past it, Kids Goggles is stronger. Inside it, weaker.
Market
The Kids Goggles market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Kids Goggles 701K times last year and spent an estimated £506K. The top 5 brands take 97% of clicks. Demand peaks in Jul. Flapen scores it 48 out of 100, a Fail.
01 · Demand
7.1% of searches ended in a purchase last week.
Shoppers searched for this 701K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +42.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £506K a year.
- Searches, last 12 months
- 701K
- Growth, 90 days vs prior 90
- +42.4%
- Conversion, latest week
- 7.1%
- Market size, estimated
- £506Ka year
- Peak month
- July2.7× the quietest month
- Top search term
- kids goggles224K searches a year
02 · Price
A sale here is worth £10.10.
Listings sell for £10.10 on average, from £7.88 to £17.47. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At £10.10 that is £20K to £25K a year per listing.
- Average price
- £10.10under the $15 to $100 sweet spot
- Price range
- £7.88–£17.47
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £20K–£25K
- Returns
- 1.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14 within Water Sports. It carries 2,440 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #14in Water Sports
- Average rating
- 4.51 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,440per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Kids Goggles products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Speedo Unisex Kids Biofuse 2.0 SwiMing Goggles | Patented Easy Adjustment | Anti-fog | Anti-leak | Enhanced Fit | Improved Comfort Hypersonic Blue/Lumo Green One Size
- Price
- £10.69
- Rating
- 4.5/5
- Reviews
- 3,257
- Age
- 3y ago

Speedo Unisex-Youth Biofuse 2.0 Swimming Goggles | Patented Easy Adjustment | Anti-fog | Anti-leak | Enhanced Fit | Improved Comfort Goggles
- Price
- £11.38
- Rating
- 4.5/5
- Reviews
- 3,257
- Age
- 3y ago

Speedo Unisex-Youth Illusion Swimming Goggles | Secure Fit | Anti-fog | Anti-leak Goggles
- Price
- £8.13
- Rating
- 4.5/5
- Reviews
- 563
- Age
- 3y ago

Zoggs Super Seal Swimming Goggles Kids (Age 6-14 Blue Tinted Lens Blue) UV Protection Anti-Fog Junior Boys & Girls Quick Adjust Split Yoke Strap Kids Goggles
- Price
- £7.96
- Rating
- 4.5/5
- Reviews
- 5,003
- Age
- 11y ago

EasYoung 2-Pack Kids Swim Goggles Swimming Goggles for Children and Early Teens from 3 to 15 Years Old Wide Vision Anti-Fog Waterproof UV Protection Red with Blue (1pc) & Blue with White (1pc)
- Price
- £10.23
- Rating
- 4.3/5
- Reviews
- 4,193
- Age
- 6y ago
Trending
90-day click momentum
Speedo Unisex-Youth Illusion Swimming Goggles | Secure Fit | Anti-fog | Anti-leak Azure/Fluo Green/Fluo Orange 2-6 years
- Price
- £8.61
- Rating
- 4.5/5
- Reviews
- 563
- Age
- 3y ago

OMID Kids Swim Goggles P2mini Polarized Swimming Goggles for Age 6-14
- Price
- £17.47
- Rating
- 4.7/5
- Reviews
- 3,456
- Age
- 5y ago

Speedo Unisex Kids Biofuse 2.0 SwiMing Goggles | Patented Easy Adjustment | Anti-fog | Anti-leak | Enhanced Fit | Improved Comfort Hypersonic Blue/Lumo Green One Size
- Price
- £10.69
- Rating
- 4.5/5
- Reviews
- 3,257
- Age
- 3y ago

Speedo Unisex-Youth Illusion Swimming Goggles | Secure Fit | Anti-fog | Anti-leak Goggles
- Price
- £8.13
- Rating
- 4.5/5
- Reviews
- 563
- Age
- 3y ago

EasYoung 2-Pack Kids Swim Goggles Swimming Goggles for Children and Early Teens from 3 to 15 Years Old Wide Vision Anti-Fog Waterproof UV Protection Red with Blue (1pc) & Blue with White (1pc)
- Price
- £10.23
- Rating
- 4.3/5
- Reviews
- 4,193
- Age
- 6y ago
Newest
by launch date
HIGAHY Kids Swimming Goggles for Boys & Girls Aged 6-14 Anti-Fog
- Price
- £7.88
- Rating
- 4.7/5
- Reviews
- 256
- Age
- 1y ago

Zoggs Phantom Kids Mask Pink Violet Clear 0-6 Years
- Price
- £11.99
- Rating
- 4.4/5
- Reviews
- 672
- Age
- 2y ago

COOLOO Kids Swimming Goggles 2 Pack Kids Goggles Childrens Swimming Goggles for Age 4-14 Wide Vision Anti-Fog UV Protection Waterproof 180 HD Vision for Junior Boys Girls
- Price
- £10.30
- Rating
- 4.3/5
- Reviews
- 1,523
- Age
- 2y ago

Speedo Unisex Kids Biofuse 2.0 SwiMing Goggles | Patented Easy Adjustment | Anti-fog | Anti-leak | Enhanced Fit | Improved Comfort Hypersonic Blue/Lumo Green One Size
- Price
- £10.69
- Rating
- 4.5/5
- Reviews
- 3,257
- Age
- 3y ago

Speedo Unisex-Youth Biofuse 2.0 Swimming Goggles | Patented Easy Adjustment | Anti-fog | Anti-leak | Enhanced Fit | Improved Comfort Goggles
- Price
- £11.38
- Rating
- 4.5/5
- Reviews
- 3,257
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
41
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Speedo72%
- Zoggs13%
- EasYoung5%
- COOLOO4%
- OMID4%
- HIGAHY3%
- Open — no brand owns it (0%)
Demand
Kids Goggles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 2.7×
Search terms
Top Kids Goggles search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids goggles224K/yr
- goggles kids73K/yr
- kids goggles 6-1463K/yr
- girls swimming goggles43K/yr
- girls goggles34K/yr
- childrens goggles30K/yr
- swimming goggles kids 3-631K/yr
- boys swimming goggles31K/yr
- kids goggles age 525K/yr
- boys goggles25K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Goggles
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Broke after 4 uses
Shouldnt happen after less than 4 months of use
Didn't last
Shocking quality
Lack of expected quality
Awful quality
Strap broke
Snapped strap
The strap started to break after 5 months
They can leak a bit
Leaking
My 7 year old finds they keep leaking
Not fit for purpose
Too small
The case they come with is far too small
Love
Good quality, easy to fit and adjust
Amazing quality
No complaints
Good fit
easy to fit
they fit snugged
Good for the price
Good value for money
Great value for money
They are comfortable
Very comfortable and has plenty of adjustability
Look great and comfortable to wear
Dont leak
No leakage
No issues with leaking
Return
1.1% Return rate 74% Fixable by listing
Not fit for purpose
Too small
The case they come with is far too small
They can leak a bit
Leaking
My 7 year old finds they keep leaking
Strap broke
Snapped strap
The strap started to break after 5 months
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Goggles questions
Answered from the same tracked data.









