John Cena Figure
soft demand (-31.3% this quarter) — John Cena Figure doesn't clear our bar today.
Flapen Score
Is John Cena Figure profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, John Cena Figure is a £46K/yr Amazon United Kingdom market (222K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 45/100.
John Cena Figure: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -31.3% over the last 90 days and 1.0% of searches end in a purchase.
£46K
revenue / yr
Who owns the niche?
The top 5 brands hold 89% of demand, so 11% of the market is open.
11%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 41 products
Top John Cena Figure products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
WWE John Cena 2026 Mattel Main Event Series Top Picks Wrestling Action Figure Toy The Retirement Tour
- Price
- £22.52
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 6mo ago
Mattel WWE Championship Showdown Action Figures 2-Pack with Accessory Series #23 The Rock & John Cena Collectible Set 6-inch
- Price
- £30.84
- Rating
- 4.7/5
- Reviews
- 154
- Age
- 1y ago
Mattel WWE Elite Collection Top Picks Action Figures & Accessories Set 6-inch Collectible John Cena with Swappable Hands & Ring Gear JHV15
- Price
- £19.20
- Rating
- 4.8/5
- Reviews
- 18
- Age
- 2mo ago
WWE John Cena Retirement Tour Mattel Elite Collection Greatest Hits Series 10 Wrestling Action Wrestler Figure Toy
- Price
- £30.79
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 4mo ago
WWE Superstars T-Shirt Kids 5-15 Years Grey Official Merchandise
- Price
- £9.10
- Rating
- 4.8/5
- Reviews
- 449
- Age
- 6y ago
Trending
90-day click momentumMattel WWE Elite Collection Top Picks Action Figures & Accessories Set 6-inch Collectible John Cena with Swappable Hands & Ring Gear JHV15
- Price
- £19.20
- Rating
- 4.8/5
- Reviews
- 18
- Age
- 2mo ago
WWE Star Series John Cena Action Figure 6Y+
- Price
- £17.73
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 2mo ago
Mattel WWE Ultimate Edition Action Figure & Accessories Set John Cena 6-inch Collectible with Swappable Heads & Hands 30 Articulation Points JHV97
- Price
- £31.01
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 2mo ago
Loveternal Funny T-Shirts for Men 3D Tee Shirt Hairy Chest Graphic Casual Lovely Graphic Summer Short Sleeve T-Shirt XXL
- Price
- £14.10
- Rating
- 4.2/5
- Reviews
- 2,955
- Age
- 6y ago
WWE Boys PJs Set Boys Pyjamas Championship Belt Design Boys Shorts Pyjamas Fun Kids Nightwear White 9-10 Years
- Price
- £13.77
- Rating
- 3.6/5
- Reviews
- 10
- Age
- 3mo ago
Newest
by launch dateMattel WWE Ultimate Edition Action Figure & Accessories Set John Cena 6-inch Collectible with Swappable Heads & Hands 30 Articulation Points JHV97
- Price
- £31.01
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 2mo ago
Mattel WWE Elite Collection Top Picks Action Figures & Accessories Set 6-inch Collectible John Cena with Swappable Hands & Ring Gear JHV15
- Price
- £19.20
- Rating
- 4.8/5
- Reviews
- 18
- Age
- 2mo ago
WWE Star Series John Cena Action Figure 6Y+
- Price
- £17.73
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 2mo ago
WWE Boys PJs Set Boys Pyjamas Championship Belt Design Boys Shorts Pyjamas Fun Kids Nightwear White 9-10 Years
- Price
- £13.77
- Rating
- 3.6/5
- Reviews
- 10
- Age
- 3mo ago
WWE John Cena Retirement Tour Mattel Elite Collection Greatest Hits Series 10 Wrestling Action Wrestler Figure Toy
- Price
- £30.79
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 4mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
Brands
14 rising
Sellers
222
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
37%
Top 20: 82%
Open market
8%
- Mattel39%
- WWE28%
- Popgear15%
- shumintaojin4%
- HWC Trading3%
- Funko3%
- Open — no brand owns it (8 brands, 8%)
John Cena Figure demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top John Cena Figure search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- john cena132K/yr
- john cena figure48K/yr
- wwe figures john cena12K/yr
- wwe john cena figure9K/yr
- john cen7K/yr
- john cena action figure8K/yr
- wwe john cena7K/yr
What reviews say buyers love and hate about John Cena Figure
What buyers mention most, as a share of all reviews.
What buyers love
98% of reviews“Good quality toy”
“Adjustable for size so will get good wear out if it for some time to come”
“good value fir money”
“Great collectible”
“Great product with upto date wrestlers represented on it”
What buyers complain about
100% of reviews“Tiny”
“Cheap and tacky plastic”
“Son spent his pocket money on this so its really rubbish to mislead”
“Overpriced”
“the other trousers just fall out”
John Cena Figure return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
64%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common John Cena Figure questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
