Helmet Light
FailDemand is soft, at -42.9% this quarter, so Helmet Light is a Fail.
- Flapen Score
- 47 / 100Ranks 491 of 792 Sports & Outdoors niches · −3 vs the category median of 5047
- Market size
- £32K/yr63K searches / yr
- 90-day growth
- -42.9%search demand this quarter
- Competition
- 59%top-5 click share · 25 brands · 51 sellers
Flapen Score
Helmet Light against its category
The dotted line is the Sports & Outdoors average. Past it, Helmet Light is stronger. Inside it, weaker.
Market
The Helmet Light market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Helmet Light 63K times last year and spent an estimated £32K. The top 5 brands take 60% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
2.8% of searches ended in a purchase last week.
Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -42.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.
- Searches, last 12 months
- 63K
- Growth, 90 days vs prior 90
- -42.9%
- Conversion, latest week
- 2.8%
- Market size, estimated
- £32Ka year
- Peak month
- November7.3× the quietest month
- Top search term
- helmet light23K searches a year
02 · Price
A sale here is worth £18.09.
Listings sell for £18.09 on average, from £7.66 to £87.26. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £18.09 that is £0 to £2K a year per listing.
- Average price
- £18.09inside the $15 to $100 sweet spot
- Price range
- £7.66–£87.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 17.5% of listings are out of stock. The average listing ranks #33 within Cycling. It carries 2,234 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 94%
- Out of stock, average day
- 17.5%
- Average rank
- #33in Cycling
- Average rating
- 4.32 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,234per listing
- Listings tracked
- 32
04 · Newcomers
Amazon counts 1 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Helmet Light products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Semaho 2in1 Bike Helmet Light Rechargeable Front & Rear Cycling Light with 5 Modes & 360 Visibility IP66 Waterproof Bycicle Light for Road Urban Cyclists
- Price
- £14.82
- Rating
- 4.3/5
- Reviews
- 446
- Age
- 6mo ago

Brightside Front and Rear 3 in 1 Multi Function Be Seen Light for Bike Helmets. 43 Hour Runtime. Fits Most Helmets. Bright and Lightweight. Waterproof and Rechargeable Helmet Light.
- Price
- £24.93
- Rating
- 4.5/5
- Reviews
- 2,325
- Age
- 9y ago

Riloer Bike Helmet Light LED Bicycle Front Rear Helmet Light USB Rechargeable Waterproof with 3 Lighting Modes for Riding or Outdoor Activities Bike Lights Front and Back
- Price
- £10.29
- Rating
- 4.2/5
- Reviews
- 137
- Age
- 5y ago

VICTGOAL Bike Helmet Light Front & Rear Portable for Night Riding
- Price
- £12.46
- Rating
- 4.1/5
- Reviews
- 221
- Age
- 6y ago

Senticam Bike Helmet Light USB Rechargeable Dual Front & Rear Cycle Helmet Lights IPX3 Water Resistant Portable Bike Helmet Torch for All Road Cyclists
- Price
- £19.43
- Rating
- 4.0/5
- Reviews
- 85
- Age
- 3y ago
Trending
90-day click momentum
Bike Helmet Adult with Light Cycle Helmet 57-62cm for Unisex Men Women
- Price
- £17.35
- Rating
- 4.4/5
- Reviews
- 228
- Age
- 7mo ago

Dopalloy Head Torch Rechargeable 2Pack Super Bright Tri LED Strip Headlamp
- Price
- £10.22
- Rating
- 4.5/5
- Reviews
- 119
- Age
- 10mo ago

Semaho 2in1 Bike Helmet Light Rechargeable Front & Rear Cycling Light with 5 Modes & 360 Visibility IP66 Waterproof Bycicle Light for Road Urban Cyclists
- Price
- £14.82
- Rating
- 4.3/5
- Reviews
- 446
- Age
- 6mo ago

ET Head Torch Rechargeable Super Bright 100000 LM LED Headlamp with 5 Modes & 30 Hours Runtime & IPX7 Waterproof & 120Adjustable & Zoomable Red Warning Headlight for Running Hiking Fishing Cycling
- Price
- £26.66
- Rating
- 4.3/5
- Reviews
- 154
- Age
- 1y ago

DmTown Adults Bike Helmet with Light Cycle Helmet Adjustable Size 54-61cm
- Price
- £17.51
- Rating
- 4.5/5
- Reviews
- 77
- Age
- 9mo ago
Newest
by launch date
Semaho 2in1 Bike Helmet Light Rechargeable Front & Rear Cycling Light with 5 Modes & 360 Visibility IP66 Waterproof Bycicle Light for Road Urban Cyclists
- Price
- £14.82
- Rating
- 4.3/5
- Reviews
- 446
- Age
- 6mo ago

Bike Helmet Adult with Light Cycle Helmet 57-62cm for Unisex Men Women
- Price
- £17.35
- Rating
- 4.4/5
- Reviews
- 228
- Age
- 7mo ago

DmTown Adults Bike Helmet with Light Cycle Helmet Adjustable Size 54-61cm
- Price
- £17.51
- Rating
- 4.5/5
- Reviews
- 77
- Age
- 9mo ago

Dopalloy Head Torch Rechargeable 2Pack Super Bright Tri LED Strip Headlamp
- Price
- £10.22
- Rating
- 4.5/5
- Reviews
- 119
- Age
- 10mo ago

ET Head Torch Rechargeable Super Bright 100000 LM LED Headlamp with 5 Modes & 30 Hours Runtime & IPX7 Waterproof & 120Adjustable & Zoomable Red Warning Headlight for Running Hiking Fishing Cycling
- Price
- £26.66
- Rating
- 4.3/5
- Reviews
- 154
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 rising
Sellers
51
Top-5 brand share
60%
Top 20: 95%
Top-5 click share
59%
Top 20: 87%
Open market
37%
- Riloer16%
- Semaho16%
- Brightside Bike Lights14%
- Victgoal7%
- SENTICAM6%
- LULUWA4%
Demand
Helmet Light search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 7.3×
Search terms
Top Helmet Light search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- helmet light23K/yr
- bike helmet light17K/yr
- helmet lights cycling6K/yr
- bike helmet lights5K/yr
- cycle helmet light6K/yr
- mtb helmet light6K/yr
Reviews and returns
What reviews say buyers love and hate about Helmet Light
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Stopped Charging
Won't charge
Will not charge at all
Stopped working properly
Broke as I was putting it on for the first time
Both lights broken after a few months
Not very bright
light isnt that bright
It is not as bright as stated
Useless Product
Cheap rubbish i should have known better
POOR QUALITY
Very disappointing battery life
Battery doesn't last long
Battery life is also very short
Love
Extremely bright
Super bright
Great light
Excellent Product
Good option prive quality
As for build quality
Good value for money
Excellent value for money
Best deal
Easy to charge
Charges quick
Fast charge
Very comfortable
Comfortable to wear
comfortable to where
Return
0.9% Return rate 31% Fixable by listing
Small
bit bigger than expected
Not fit for purpose
Stopped Charging
Won't charge
Will not charge at all
Not very bright
light isnt that bright
It is not as bright as stated
therefore doesn't do its job
Doesn't work
2 are no longer working avoid
Useless Product
Cheap rubbish i should have known better
POOR QUALITY
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Helmet Light questions
Answered from the same tracked data.









