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Gym Mats for Home

Maybe

An estimated 0.2% of orders come back. But shoppers spend an estimated $73K a year here, so Gym Mats for Home is a Maybe.

Flapen Score
52
52 / 100
Top 41% of 792 Sports & Outdoors niches · +2 vs the category median of 50
Market size
£73K/yr108K searches / yr
90-day growth
-7.5%search demand this quarter
Competition
46%top-5 click share · 23 brands · 33 sellers

Flapen Score

Gym Mats for Home against its category

The dotted line is the Sports & Outdoors average. Past it, Gym Mats for Home is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gym Mats for Home market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Gym Mats for Home 108K times last year and spent an estimated £73K. The top 5 brands take 61% of clicks. Demand peaks in Jan. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £73K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
-7.5%
Conversion, latest week
3.9%
Market size, estimated
£73Ka year
Peak month
January1.5× the quietest month
Top search term
gym mats for home100K searches a year

02 · Price

A sale here is worth £17.51.

Listings sell for £17.51 on average, from £6.24 to £56.76. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £17.51 that is £2K to £4K a year per listing.

Average price
£17.51inside the $15 to $100 sweet spot
Price range
£6.24–£56.76
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 46% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #20 within Fitness. It carries 3,173 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
46%
Out of stock, average day
4.5%
Average rank
#20in Fitness
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,173per listing
Listings tracked
35

04 · Newcomers

3 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
40 months

Products

Top Gym Mats for Home products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£7K£11K£15K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 rising

Sellers

33

Est. top-5 brand share

61%

Top 20: 97%

Est. top-5 click share

46%

Top 20: 81%

Open market

33%

  • KAYMAN22%
  • OZE SPORTS14%
  • HAPBEAR10%
  • Xn8 Sports8%
  • Bionix Professional Support7%
  • UTTAM6%

Demand

Gym Mats for Home search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.5×

Reviews and returns

What reviews say buyers love and hate about Gym Mats for Home

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Quality-Overall”
0.2%of orders come back
“totally random quality control”
A buyer, on “Quality-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Gym Mats for Home questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data