Gym
MaybeShoppers spend $10.9M a year here. But the top 5 products take 89% of clicks, so Gym is a Maybe.
- Flapen Score
- 52 / 100Top 41% of 792 Sports & Outdoors niches · +2 vs the category median of 5052
- Market size
- £10.9M/yr7.4M searches / yr
- 90-day growth
- -9.8%search demand this quarter
- Competition
- 89%top-5 click share · 7 brands · 12 sellers
Flapen Score
Gym against its category
The dotted line is the Sports & Outdoors average. Past it, Gym is stronger. Inside it, weaker.
Market
The Gym market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Gym 7.4M times last year and spent an estimated £10.9M. The top 5 brands take 93% of clicks. Demand peaks in Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
4.9% of searches ended in a purchase last week.
Shoppers searched for this 7.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £10.9M a year.
- Searches, last 12 months
- 7.4M
- Growth, 90 days vs prior 90
- -9.8%
- Conversion, latest week
- 4.9%
- Market size, estimated
- £10.9Ma year
- Peak month
- December1.8× the quietest month
- Top search term
- resistance bands1.9M searches a year
02 · Price
A sale here is worth £30.14.
Listings sell for £30.14 on average, from £4.33 to £65.71. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 20,000 to 25,000 of them. At £30.14 that is £603K to £754K a year per listing.
- Average price
- £30.14inside the $15 to $100 sweet spot
- Price range
- £4.33–£65.71
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 300K–400K
- Units per listing a year
- 20,000–25,000
- Revenue per listing a year
- £603K–£754K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Fitness. It carries 16,896 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #8in Fitness
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 16,896per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Gym products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Gritin Resistance Bands Set of 5 Skin-Friendly Resistance Exercise Band
- Price
- £7.06
- Rating
- 4.4/5
- Reviews
- 114,638
- Age
- 7y ago

EVOLAND Vibration Plate Exercise Machine Fitness Vibration Trainer
- Price
- £48.79
- Rating
- 4.6/5
- Reviews
- 2,126
- Age
- 7y ago

Active 100 Resistance Bands Set of 5 Different Levels Exercise Band for Home Gym Training and Yoga with Carrying Bag (Multicolor)
- Price
- £4.33
- Rating
- 4.1/5
- Reviews
- 268
- Age
- 3y ago

Giiyr Resistance Bands Set for Men & Women - 4 Levels Exercise Band with Door Anchor Pull Up Bands for Strength Training Stretching Powerlifting Home Workouts and CrossFit (4pcs)
- Price
- £10.81
- Rating
- 4.6/5
- Reviews
- 724
- Age
- 1y ago

22-in-1 Home Gym Equipment Portable Push Up Stands Press Up Board Handles for floor Home Gym Systems with 36 Gym Accessories Resistance Band Bar Abdominal Rollers (Black) (black 22 in 1)
- Price
- £45.28
- Rating
- 4.1/5
- Reviews
- 46
- Age
- 2y ago
Trending
90-day click momentum
Active 100 Resistance Bands Set of 5 Different Levels Exercise Band for Home Gym Training and Yoga with Carrying Bag (Multicolor)
- Price
- £4.33
- Rating
- 4.1/5
- Reviews
- 268
- Age
- 3y ago

MERACH Vibration Plate Quiet Compact Vibration Plate Exercise Machine for Shaping and Relaxation Auto or Manual Speed Control Comfortable Silicone Pad LED Display (Grey)
- Price
- £65.71
- Rating
- 4.4/5
- Reviews
- 229
- Age
- 1y ago

Coresteady Resistance Band For Men & Women - Exercise Band to Build Strength Flexibility Muscle & Tone - For Fitness Stretching Pilates Physio & Yoga - With Exercise e-Guide
- Price
- £5.86
- Rating
- 4.2/5
- Reviews
- 15,012
- Age
- 8y ago

EVOLAND Vibration Plate Exercise Machine Fitness Vibration Trainer
- Price
- £48.79
- Rating
- 4.6/5
- Reviews
- 2,126
- Age
- 7y ago

Giiyr Resistance Bands Set for Men & Women - 4 Levels Exercise Band with Door Anchor Pull Up Bands for Strength Training Stretching Powerlifting Home Workouts and CrossFit (4pcs)
- Price
- £10.81
- Rating
- 4.6/5
- Reviews
- 724
- Age
- 1y ago
Newest
by launch date
MERACH Vibration Plate Quiet Compact Vibration Plate Exercise Machine for Shaping and Relaxation Auto or Manual Speed Control Comfortable Silicone Pad LED Display (Grey)
- Price
- £65.71
- Rating
- 4.4/5
- Reviews
- 229
- Age
- 1y ago

Giiyr Resistance Bands Set for Men & Women - 4 Levels Exercise Band with Door Anchor Pull Up Bands for Strength Training Stretching Powerlifting Home Workouts and CrossFit (4pcs)
- Price
- £10.81
- Rating
- 4.6/5
- Reviews
- 724
- Age
- 1y ago

22-in-1 Home Gym Equipment Portable Push Up Stands Press Up Board Handles for floor Home Gym Systems with 36 Gym Accessories Resistance Band Bar Abdominal Rollers (Black) (black 22 in 1)
- Price
- £45.28
- Rating
- 4.1/5
- Reviews
- 46
- Age
- 2y ago

EVOLAND Vibration Plate Exercise Machine Fitness Vibration Trainer
- Price
- £53.30
- Rating
- 4.6/5
- Reviews
- 2,126
- Age
- 2y ago

Active 100 Resistance Bands Set of 5 Different Levels Exercise Band for Home Gym Training and Yoga with Carrying Bag (Multicolor)
- Price
- £4.33
- Rating
- 4.1/5
- Reviews
- 268
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
12
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
3%
- Gritin50%
- EVOLAND28%
- Active 1008%
- Giiyr4%
- Jerylota4%
- MERACH4%
- Open — no brand owns it (1 brand, 3%)
Demand
Gym search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Gym search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- resistance bands1.9M/yr
- vibration plate993K/yr
- gym equipment728K/yr
- gym806K/yr
- exercise band286K/yr
- fitness362K/yr
- home gym equipment282K/yr
- home gym231K/yr
- resistance band women223K/yr
- exercise174K/yr
Reviews and returns
What reviews say buyers love and hate about Gym
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
poor durability
already falling apart
yellow band started breaking after just a few weeks
Smaller than expected
too big
shorter than I am used to
Not as good as I hoped it would be
Buy better quality
Cheap and not worth it
appear fairly flimsy
Flimsy
not strong enough
Very hard for me to stretch will give away
These are really not tight enough
Not very elastic
Love
Excellent quality and were delivered within time frame
Excellent Product
Good variety of bands and excellent quality
cheap price
Good price
Excellent value for money
As advertised
As described
Just what I needed
Easy to use
easy to store
Great for beginners to get used too
I love walking
Happy & perfect & looking forward to exercise
Good exercise
Return
0.6% Return rate 40% Fixable by listing
Smaller than expected
too big
shorter than I am used to
Dont work
Was good at the start then just stop working
Not as good as I hoped it would be
Buy better quality
Cheap and not worth it
appear fairly flimsy
Flimsy
not strong enough
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gym questions
Answered from the same tracked data.









