Golf Mat
Golf Mat shows low returns (0.9%), but a concentrated shelf (top 5 take 82% of clicks) keeps it on the watch list.
Flapen Score
Is Golf Mat profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Golf Mat is a £209K/yr Amazon United Kingdom market (271K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.
Golf Mat: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +7.2% over the last 90 days and 2.4% of searches end in a purchase.
£209K
revenue / yr
Who owns the niche?
The top 5 brands hold 88% of demand, so 12% of the market is open.
12%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 9 products
Top Golf Mat products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
CHAMPKEY Premium Synthetic Turf Golf Hitting Mat | Heavy Duty Rubber Base Golf Practice Mat | Come with 1 Rubber Tee and 9 Plastic Tees
- Price
- £22.56
- Rating
- 4.1/5
- Reviews
- 3,071
- Age
- 6y ago
12x24 Golf Mat Practice Hitting Mat with Rubber Tee Holder Realistic Grass Putting Mats Portable Outdoor Sports Golf Training Turf Mat Indoor Office Equipment
- Price
- £11.98
- Rating
- 4.0/5
- Reviews
- 326
- Age
- 6y ago
LARGE GOLF GRASS PRACTICE MAT | DRIVING CHIPPING PITCHING PUTTING (150cm x 100cm)
- Price
- £18.93
- Rating
- 4.3/5
- Reviews
- 666
- Age
- 6y ago
LARGE GOLF GRASS PRACTICE MAT | DRIVING CHIPPING PITCHING PUTTING (100cm x 100cm)
- Price
- £15.52
- Rating
- 4.3/5
- Reviews
- 666
- Age
- 6y ago
31mm High-density Turf Golf Mat 5x3ft Golf Practice Mat with Rubber Tees Golf Hitting Mat for Outdoor & Indoor for Men Dad/Husband/Golfers
- Price
- £75.45
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 6mo ago
Trending
90-day click momentum
SAPLIZE 23 x 16 Foldable Golf Hitting Mat 2-in-1 Golf Turf Grass Mat Rough and Fairway for Hitting Chipping and Putting Golf Practice and Training Mat for Indoor/Outdoor
- Price
- £17.43
- Rating
- 4.3/5
- Reviews
- 97
- Age
- 7mo ago
LARGE GOLF GRASS PRACTICE MAT | DRIVING CHIPPING PITCHING PUTTING (100cm x 100cm)
- Price
- £15.52
- Rating
- 4.3/5
- Reviews
- 666
- Age
- 6y ago
31mm High-density Turf Golf Mat 5x3ft Golf Practice Mat with Rubber Tees Golf Hitting Mat for Outdoor & Indoor for Men Dad/Husband/Golfers
- Price
- £75.45
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 6mo ago
LARGE GOLF GRASS PRACTICE MAT | DRIVING CHIPPING PITCHING PUTTING (150cm x 100cm)
- Price
- £18.93
- Rating
- 4.3/5
- Reviews
- 666
- Age
- 6y ago
CHAMPKEY Premium Synthetic Turf Golf Hitting Mat | Heavy Duty Rubber Base Golf Practice Mat | Come with 1 Rubber Tee and 9 Plastic Tees
- Price
- £22.56
- Rating
- 4.1/5
- Reviews
- 3,071
- Age
- 6y ago
Newest
by launch date31mm High-density Turf Golf Mat 5x3ft Golf Practice Mat with Rubber Tees Golf Hitting Mat for Outdoor & Indoor for Men Dad/Husband/Golfers
- Price
- £75.45
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 6mo ago
SAPLIZE 23 x 16 Foldable Golf Hitting Mat 2-in-1 Golf Turf Grass Mat Rough and Fairway for Hitting Chipping and Putting Golf Practice and Training Mat for Indoor/Outdoor
- Price
- £17.43
- Rating
- 4.3/5
- Reviews
- 97
- Age
- 7mo ago
TTCBSPORTS Golf Hitting Mat with Dual Turf & Ball Tray 5x4FT Golf Practice Mat for Indoor Outdoor Garden Golf Driving Mats for Training Includes 9 Balls & 9 Tees Gifts for Men/Golfer
- Price
- £83.01
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 1y ago
Golf Hitting Practice Mat 23.6x15.8(60x40cm) Heavy-Duty Foldable
- Price
- £14.40
- Rating
- 4.2/5
- Reviews
- 66
- Age
- 1y ago
JAYA Golf Hitting Mat with Ball Tray Heavy Rubber Base Fairway & Rough Turf Golf Training Mat Golf Tees and Rubber Tee Holder Included Portable Golf Practice Mat for Indoor and Outdoor
- Price
- £28.26
- Rating
- 4.3/5
- Reviews
- 85
- Age
- 4y ago
Competition: brands, sellers & click share
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.
Brands
8 falling
Sellers
12
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
7%
- CHAMPKEY47%
- Artificial Grass Direct17%
- BettGolf11%
- Vocaris7%
- SAPLIZE7%
- LynxFlex5%
- Open — no brand owns it (2 brands, 7%)
Golf Mat demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 1.9×
Top Golf Mat search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- golf mat114K/yr
- golf practice mat49K/yr
- golf hitting mat23K/yr
- golf matt outdoor golf practice mat23K/yr
- golf mats21K/yr
- golf training mat17K/yr
- golf matt9K/yr
- golf chipping mat8K/yr
- chipping mat for golf4K/yr
- golf mat practice3K/yr
What reviews say buyers love and hate about Golf Mat
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Great quality for practicing at home”
“Value for money”
“Has it says on good stability portability”
“Exactly what youd expect”
“Durability feels strong”
What buyers complain about
80% of reviews“Cheap and started to fall apart on the first use”
“Poor quality”
“Unfortunately the mat wasnt very robust”
“theres already a split on the folded part of the rubber”
“therefore not the easiest thing to carry round the golf course”
Golf Mat return rate & reasons
Why buyers send it back, as a share of all return requests.
0.9%
Return rate
29%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Golf Mat questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
