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Golf Ball Cleaner

Fail

Demand is soft, at -74.6% this quarter, so Golf Ball Cleaner is a Fail.

Flapen Score
46
46 / 100
Ranks 512 of 792 Sports & Outdoors niches · −4 vs the category median of 50
Market size
£93K/yr151K searches / yr
90-day growth
-74.6%search demand this quarter
Competition
61%top-5 click share · 13 brands · 24 sellers

Flapen Score

Golf Ball Cleaner against its category

The dotted line is the Sports & Outdoors average. Past it, Golf Ball Cleaner is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Golf Ball Cleaner market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Golf Ball Cleaner 151K times last year and spent an estimated £93K. The top 5 brands take 87% of clicks. Demand peaks in Feb. Flapen scores it 46 out of 100, a Fail.

01 · Demand

4.3% of searches ended in a purchase last week.

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -74.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £93K a year.

Searches, last 12 months
151K
Growth, 90 days vs prior 90
-74.6%
Conversion, latest week
4.3%
Market size, estimated
£93Ka year
Peak month
February5.9× the quietest month
Top search term
golf ball cleaner71K searches a year

02 · Price

A sale here is worth £14.28.

Listings sell for £14.28 on average, from £3.30 to £28.75. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £14.28 that is £4K to £7K a year per listing.

Average price
£14.28under the $15 to $100 sweet spot
Price range
£3.30–£28.75
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
£4K–£7K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.2% of listings are out of stock. The average listing ranks #92 within Golf. It carries 269 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
22.2%
Average rank
#92in Golf
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
269per listing
Listings tracked
20

04 · Newcomers

Amazon counts 4 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
4Amazon's first-year sales bar
Average brand age
25 months

Products

Top Golf Ball Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£9K£14K£19K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

24

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

9%

  • Swish56%
  • olyee10%
  • Clean Flight9%
  • Happy Golfer6%
  • FUZVOL5%
  • TLCC Tender Loving Club Care4%
  • Open — no brand owns it (7 brands, 9%)

Demand

Golf Ball Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Feb · busiest ÷ quietest = 5.9×

Search terms

Top Golf Ball Cleaner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • golf ball cleaner71K/yr
  • swish golf ball cleaner61K/yr
  • golf ball washer9K/yr
  • golf ball cleaner pouch6K/yr
  • swish ball cleaner4K/yr

Reviews and returns

What reviews say buyers love and hate about Golf Ball Cleaner

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability18%−0.32

have to say it broke early on

Stopped working after about 6 weeks of occasional use

it fell to part

Quality-Overall12%+1.31

Poor Quality

Total rubbish

very poor quality

Value For Money6%+0.16

It was too expensive for what was actually delivered

overpriced in my view as I know I can get a more comprehensive set for the same price

Waste of money

Leak-Proof6%

The Seal: My biggest worry was it leaking

Water leaks out

leaked water

Ease Of Cleaning5%−0.06

the club cleaner is poor quality the top brush falls of both small amount of pressure when brushing

Love

Ease Of Cleaning22%−0.06

Great cleaner

Really impressed with this little cleaning set

it's a very effective cleaner

Quality-Overall19%+1.31

are well made

Excellent product

Good quality, easy to clean clubs on the go

Value For Money13%+0.16

Excellent value for money

good value

Good value

Ease Of Use11%+1.08

Easy to use

Handy little tool that actually makes cleaning clubs easier

Great item as so handy

Advertised Vs Actual Product5%+0.32

As advertised

Does the job

Item was as described

Return

0.4% Return rate 21% Fixable by listing

Defective Material/Parts14%▁▄▄▂▁█
Ease Of Use13%▁▇█▅▁▆

the plastic container is just too difficult to open

It was given a bit of rough handling once filled with water

Size-Overall12%▁▁█▆▃▆

worried it would be too big

Its not huge

Durability10%▁▁▇▅█▅

have to say it broke early on

Stopped working after about 6 weeks of occasional use

it fell to part

Add-Ons/Attachments5%▁▁▁█▅▅

FAQ

Common Golf Ball Cleaner questions

Answered from the same tracked data.