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Garden Games

Pass

Garden Games scores 71 out of 100, a Pass. Shoppers spend an estimated $236K a year here, search demand grew +205.8% this quarter, and an estimated 0.9% of orders come back.

Flapen Score
71
71 / 100
Top 1% of 792 Sports & Outdoors niches · +21 vs the category median of 50
Market size
£236K/yr433K searches / yr
90-day growth
+205.8%search demand this quarter
Competition
43%top-5 click share · 30 brands · 87 sellers

Flapen Score

Garden Games against its category

The dotted line is the Sports & Outdoors average. Past it, Garden Games is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Garden Games market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Garden Games 433K times last year and spent an estimated £236K. The top 5 brands take 58% of clicks. Demand peaks in Apr–May–Jul–Aug. Flapen scores it 71 out of 100, a Pass.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 433K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +205.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £236K a year.

Searches, last 12 months
433K
Growth, 90 days vs prior 90
+205.8%
Conversion, latest week
2.4%
Market size, estimated
£236Ka year
Peak month
May9.2× the quietest month
Top search term
giant garden games65K searches a year

02 · Price

A sale here is worth £23.05.

Listings sell for £23.05 on average, from £5.62 to £72.81. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £23.05 that is £2K to £6K a year per listing.

Average price
£23.05inside the $15 to $100 sweet spot
Price range
£5.62–£72.81
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£2K–£6K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #45 within Darts & Dartboards. It carries 1,278 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
84%
Out of stock, average day
3.7%
Average rank
#45in Darts & Dartboards
Average rating
4.27 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,278per listing
Listings tracked
43

04 · Newcomers

4 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
4Amazon's first-year sales bar
Average brand age
40 months

Products

Top Garden Games products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.

£0£9K£19K£28K£38K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 falling

Sellers

87

Est. top-5 brand share

58%

Top 20: 91%

Est. top-5 click share

43%

Top 20: 77%

Open market

37%

  • NZQXJXZ25%
  • ASOVNIS15%
  • CWLAKON8%
  • Unibos5%
  • Cheerful Children Toys5%
  • Jaques of London4%

Demand

Garden Games search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jul, Aug · busiest ÷ quietest = 9.2×

Search terms

Top Garden Games search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • giant garden games65K/yr
  • garden games adults53K/yr
  • camping games62K/yr
  • outdoor games for adults39K/yr
  • garden games for kids and adults27K/yr
  • giant outdoor games29K/yr
  • lawn games28K/yr
  • garden games for adults15K/yr
  • garden party games14K/yr
  • adult garden games12K/yr

Reviews and returns

What reviews say buyers love and hate about Garden Games

We read the reviews and the return reasons for every product selling here.

48%of positive reviews mention “Fun/Entertainment Experience”
18%of negative reviews mention “Quality-Overall”
0.9%of orders come back
“Rubbish product”
A buyer, on “Quality-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Garden Games questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data