Football Cards
PassFootball Cards scores 69 out of 100, a Pass. Shoppers spend an estimated $927K a year here, search demand grew +45.8% this quarter, and an estimated 0.1% of orders come back.
- Flapen Score
- 69 / 100Top 2% of 792 Sports & Outdoors niches · +19 vs the category median of 5069
- Market size
- £927K/yr1.6M searches / yr
- 90-day growth
- +45.8%search demand this quarter
- Competition
- 27%top-5 click share · 9 brands · 235 sellers
Flapen Score
Football Cards against its category
The dotted line is the Sports & Outdoors average. Past it, Football Cards is stronger. Inside it, weaker.
Market
The Football Cards market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Football Cards 1.6M times last year and spent an estimated £927K. The top 5 brands take 98% of clicks. Demand peaks in Nov–Dec. Flapen scores it 69 out of 100, a Pass.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +45.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £927K a year.
- Searches, last 12 months
- 1.6M
- Growth, 90 days vs prior 90
- +45.8%
- Conversion, latest week
- 2.4%
- Market size, estimated
- £927Ka year
- Peak month
- December2.5× the quietest month
- Top search term
- football cards479K searches a year
02 · Price
A sale here is worth £23.73.
Listings sell for £23.73 on average, from £4.17 to £105.73. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 500 to 750 of them. At £23.73 that is £12K to £18K a year per listing.
- Average price
- £23.73inside the $15 to $100 sweet spot
- Price range
- £4.17–£105.73
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £12K–£18K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
62% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #43 within Supporters' Gear. It carries 207 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 97%
- Out of stock, average day
- 9.6%
- Average rank
- #43in Supporters' Gear
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 207per listing
- Listings tracked
- 60
04 · Newcomers
47 of last year's 51 launches cleared the first-year sales bar.
51 products launched here in the last 12 months. 47 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 51
- Successful launches
- 47Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Football Cards products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
FIFA World Cup 2026 Trading Cards Game Blister Premium Gold (1 Premium Pouch + 4 Exclusive Limited Edition Cards)
- Price
- £11.95
- Rating
- 4.1/5
- Reviews
- 92
- Age
- 5mo ago

FIFA World Cup 2026 Adrenalyn XL Starter Pack
- Price
- £8.72
- Rating
- 3.8/5
- Reviews
- 555
- Age
- 7mo ago

Topps UCC Match Attax Extra 2026 - Mega Multipack - contains 48 cards plus 3 random Electrix LE cards and a random Facsimile Pro-View Signature Style card.
- Price
- £10.47
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 5mo ago

Panini FIFA World Cup 2026 Adrenalyn XL Trading Cards (Fatpack Box)
- Price
- £55.29
- Rating
- 3.9/5
- Reviews
- 54
- Age
- 5mo ago

Topps UCC Match Attax Extra 2026 - X Tin - contains 64 cards plus a X Greats LE card and a bonus Electrix LE card.
- Price
- £21.23
- Rating
- 4.6/5
- Reviews
- 30
- Age
- 5mo ago
Trending
estimated 90-day click momentum
FIFA World Cup 2026 Sticker Collection Mega Multiset
- Price
- £20.07
- Rating
- 4.3/5
- Reviews
- 671
- Age
- 7mo ago

FIFA World Cup 2026 Sticker Collection x50 Packs
- Price
- £55.23
- Rating
- 4.3/5
- Reviews
- 671
- Age
- 7mo ago

Monopoly Panini Prizm: FIFA World Cup Trading Cards Booster Box | Current Stars and FIFA world cup Legends | Presents for Football Fans
- Price
- £13.65
- Rating
- 4.3/5
- Reviews
- 256
- Age
- 8mo ago

FIFA World Cup 2026 Sticker Collection x100 Packs
- Price
- £105.73
- Rating
- 4.0/5
- Reviews
- 1,030
- Age
- 7mo ago

FIFA World Cup 2026 Adrenalyn XL x50 Packs
- Price
- £84.04
- Rating
- 3.8/5
- Reviews
- 555
- Age
- 7mo ago
Newest
by launch date
Panini FIFA World Cup 2026 Trading Cards Game Blister Pack 7 Sleeves + 4 Cards Limited Edition
- Price
- £11.87
- Rating
- 4.3/5
- Reviews
- 164
- Age
- 4mo ago

FIFA World Cup 2026 Trading Cards Game Special Box (8 Sleeves + 10 Limited Edition Cards)
- Price
- £24.82
- Rating
- 3.5/5
- Reviews
- 44
- Age
- 4mo ago

FIFA World Cup 2026 Trading Cards Game Blister Premium Gold (1 Premium Pouch + 4 Exclusive Limited Edition Cards)
- Price
- £11.95
- Rating
- 4.1/5
- Reviews
- 92
- Age
- 5mo ago

Panini FIFA World Cup 2026 Adrenalyn XL Trading Cards (Fatpack Box)
- Price
- £55.29
- Rating
- 3.9/5
- Reviews
- 54
- Age
- 5mo ago

Panini FIFA World Cup 2026 Adrenalyn XL Trading Cards (Premium Box)
- Price
- £52.28
- Rating
- 4.2/5
- Reviews
- 37
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 27% of clicks, no more. An open shelf where new products get seen.
Brands
9 falling
Sellers
235
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
27%
Top 20: 65%
Open market
1%
- Panini54%
- Topps36%
- Bingosupermarket3%
- HASSENTIAL3%
- Monopoly2%
- XTDMJ1%
- Open — no brand owns it (3 brands, 1%)
Demand
Football Cards search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Football Cards search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- football cards479K/yr
- panini world cup 202691K/yr
- topps149K/yr
- panini world cup 2026 cards30K/yr
- match attax 2025/2026167K/yr
- fifa world cup 2026 cards36K/yr
- football cards 202695K/yr
- match attax84K/yr
- world cup cards19K/yr
- fifa world cup cards19K/yr
Reviews and returns
What reviews say buyers love and hate about Football Cards
We read the reviews and the return reasons for every product selling here.
“Price is too much”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Football Cards questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









