Folding Bike
MaybeThe products selling today average only 3.8★. But buyers convert on only 0.1% of searches, so Folding Bike is a Maybe.
- Flapen Score
- 59 / 100Top 19% of 792 Sports & Outdoors niches · +9 vs the category median of 5059
- Market size
- £40K/yr268K searches / yr
- 90-day growth
- +21.0%search demand this quarter
- Competition
- 22%top-5 click share · 38 brands · 67 sellers
Flapen Score
Folding Bike against its category
The dotted line is the Sports & Outdoors average. Past it, Folding Bike is stronger. Inside it, weaker.
Market
The Folding Bike market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Folding Bike 268K times last year and spent an estimated £40K. The top 5 brands take 50% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 268K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +21.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £40K a year.
- Searches, last 12 months
- 268K
- Growth, 90 days vs prior 90
- +21.0%
- Conversion, latest week
- 0.1%
- Market size, estimated
- £40Ka year
- Peak month
- August1.8× the quietest month
- Top search term
- folding bike86K searches a year
02 · Price
A sale here is worth £184.53.
Listings sell for £184.53 on average, from £20.85 to £645.80. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £184.53 that is £0 to £18K a year per listing.
- Average price
- £184.53above the $15 to $100 sweet spot
- Price range
- £20.85–£645.80
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£18K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 12% ship with Prime. On an average day, 35.3% of listings are out of stock. The average listing ranks #40 within Cycling. It carries 118 reviews at 3.82 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 12%
- Out of stock, average day
- 35.3%
- Average rank
- #40in Cycling
- Average rating
- 3.82 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 118per listing
- Listings tracked
- 85
04 · Newcomers
6 of last year's 34 launches cleared the first-year sales bar.
34 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 34
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Folding Bike products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ECOSMO 16 Lightweight Alloy Folding City Bike Bicycle 6 Speeds Dual Disc brakes Folding Pedals - 16AF02W
- Price
- £220.93
- Rating
- 4.0/5
- Reviews
- 109
- Age
- 7y ago

ECOSMO 20 Lightweight Folding Bicycle City Bike with 7-Speed SHIMANO Gears Alloy Frame Compact Folding Design Folding Pedals Adjustable Handlebar & Seat with Rear Rack - White (12kg)
- Price
- £235.24
- Rating
- 4.2/5
- Reviews
- 327
- Age
- 11y ago

20 Inch Folding Bike for Adult White High Carbon Steel Folding Mountain Bike - 6 Speed Gears Double V-Brake Kick - Lightweight Adjustable Height City Bike for Men and Women Teens (90% Pre-installed)
- Price
- £79.99
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 1y ago

HHEMSTD 26 Inch Folding Mountain Bike 21 Speed Adult Bicycle High Carbon Steel Frame with Dual Disc Brakes Oil Spring Fork & Adjustable Seat All-Terrain Foldable MTB for Men Women Outdoor Riding
- Price
- £96.86
- Rating
- 3.6/5
- Reviews
- 6
- Age
- 1y ago

TRIOBLADE 20 Inch Folding Bike for Adult 7-Speed Shimano Drivetrain Folding Bicycle Lightweight Aluminium Frame Disc Brake Foldable Bikes for Women Men (Black&Blue)
- Price
- £160.53
- Rating
- 3.8/5
- Reviews
- 34
- Age
- 11mo ago
Trending
estimated 90-day click momentum
QWMEIYOU 26 Inch Folding Mountain Bike 21 Speed Dual Disc Brake Bicycle with Mudguards Carbon Steel Frame Adjustable Seat Anti-slip Handlebar Portable Cycling Bike for Commute Outdoor Riding
- Price
- £98.80
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 2mo ago

Dekltus 21 Speed 26 Inch Folding Mountain Bike Premium Carbon Steel Frame with Oil Spring Fork Full Disc Brake and Quick Release Design Adjustable Seat All Terrain Foldable Bicycle with Mudguard
- Price
- £64.37
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

Giniania 26 Inches Foldable Mountain Bike with w/Integrated Tire 21 Speed Full Suspension High-Carbon Steel Foldable Bicycle Double Disc Brake Outroad Mountain Bicycle for Adults Men Women
- Price
- £110.79
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 3mo ago

Steeviuzj 20 Inch Folding Bike for Adults 6 Speed City Bicycle with Dual V-Brakes Lightweight Carbon Steel Frame Shock Absorbing Rubber Tyres Foldable Commuter Cycle for Men Women (White)
- Price
- £42.24
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

HHEMSTD 26 Inch Folding Mountain Bike 21 Speed Adult Bicycle High Carbon Steel Frame with Dual Disc Brakes Oil Spring Fork & Adjustable Seat All-Terrain Foldable MTB for Men Women Outdoor Riding
- Price
- £96.86
- Rating
- 3.6/5
- Reviews
- 6
- Age
- 1y ago
Newest
by launch date
Dekltus 21 Speed 26 Inch Folding Mountain Bike Premium Carbon Steel Frame with Oil Spring Fork Full Disc Brake and Quick Release Design Adjustable Seat All Terrain Foldable Bicycle with Mudguard
- Price
- £64.37
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

QWMEIYOU 26 Inch Folding Mountain Bike 21 Speed Dual Disc Brake Bicycle with Mudguards Carbon Steel Frame Adjustable Seat Anti-slip Handlebar Portable Cycling Bike for Commute Outdoor Riding
- Price
- £98.80
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 2mo ago

Steeviuzj 20 Inch Folding Bike for Adults 6 Speed City Bicycle with Dual V-Brakes Lightweight Carbon Steel Frame Shock Absorbing Rubber Tyres Foldable Commuter Cycle for Men Women (White)
- Price
- £42.24
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Giniania 26 Inches Foldable Mountain Bike with w/Integrated Tire 21 Speed Full Suspension High-Carbon Steel Foldable Bicycle Double Disc Brake Outroad Mountain Bicycle for Adults Men Women
- Price
- £110.79
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 3mo ago

LSBIKE 20Inch Folding Bike Bicycle 7 Speed Drivetrain City Road Bike for Adult Lightweight Seat & Handlebar Height Adjustable Carbon Steel Frame Double V-Brake for Men Woman Teenager (Grey)
- Price
- £168.60
- Rating
- 3.8/5
- Reviews
- 18
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 22% of clicks, no more. An open shelf where new products get seen.
Brands
38 rising
Sellers
67
Est. top-5 brand share
50%
Top 20: 91%
Est. top-5 click share
22%
Top 20: 58%
Open market
45%
- ECOSMO17%
- TRIOBLADE15%
- LSBIKE10%
- DAOHHFO5%
- GDSKR5%
- BSTSEL4%
Demand
Folding Bike search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8×
Search terms
Top Folding Bike search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- folding bike86K/yr
- folding bikes for adults42K/yr
- foldable bike28K/yr
- folding bikes28K/yr
- foldable bike adult12K/yr
- folding mountain bike8K/yr
- folding bicycle9K/yr
- ladies bicycle6K/yr
- ladies bikes6K/yr
- fold up bikes for adults7K/yr
Reviews and returns
What reviews say buyers love and hate about Folding Bike
We read the reviews and the return reasons for every product selling here.
“quality not great”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Folding Bike questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









