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Figure 8 Lifting Straps

Fail

Shoppers spend only $40K a year here, so Figure 8 Lifting Straps is a Fail.

Flapen Score
40
40 / 100
Ranks 677 of 792 Sports & Outdoors niches · −10 vs the category median of 50
Market size
£40K/yr69K searches / yr
90-day growth
-28.5%search demand this quarter
Competition
60%top-5 click share · 12 brands · 14 sellers

Flapen Score

Figure 8 Lifting Straps against its category

The dotted line is the Sports & Outdoors average. Past it, Figure 8 Lifting Straps is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Figure 8 Lifting Straps market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Figure 8 Lifting Straps 69K times last year and spent an estimated £40K. The top 5 brands take 85% of clicks. Demand peaks in Jan. Flapen scores it 40 out of 100, a Fail.

01 · Demand

6.6% of searches ended in a purchase last week.

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -28.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £40K a year.

Searches, last 12 months
69K
Growth, 90 days vs prior 90
-28.5%
Conversion, latest week
6.6%
Market size, estimated
£40Ka year
Peak month
January1.5× the quietest month
Top search term
figure 8 lifting straps53K searches a year

02 · Price

A sale here is worth £8.91.

Listings sell for £8.91 on average, from £3.71 to £18.86. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £8.91 that is £2K to £4K a year per listing.

Average price
£8.91under the $15 to $100 sweet spot
Price range
£3.71–£18.86
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #74 within Fitness. It carries 714 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
95%
Out of stock, average day
3.9%
Average rank
#74in Fitness
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
714per listing
Listings tracked
20

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Figure 8 Lifting Straps products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 flat

Sellers

14

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

11%

  • AQF36%
  • RDX21%
  • BEAR GRIP17%
  • CERBERUS Strength5%
  • MOOCY5%
  • SAWANS4%
  • Open — no brand owns it (6 brands, 11%)

Demand

Figure 8 Lifting Straps search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.5×

Search terms

Top Figure 8 Lifting Straps search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • figure 8 lifting straps53K/yr
  • figure 8 straps7K/yr
  • lifting straps figure 85K/yr
  • figure of 8 lifting straps4K/yr

Reviews and returns

What reviews say buyers love and hate about Figure 8 Lifting Straps

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall41%−0.28

Sizing is completely wrong

they were still far too small

Too big

Grip9%+0.52

If you dont have the best grip

No grip on the

Kinda needs getting used to slipping in and out,

Strap/String Quality9%+1.84

Awful straps

straps not that flexible

The strap is also a little rough

Comfort-Overall5%−0.03

extremely uncomfortable do not recommend

Weight Heavy3%−0.02

this is me being picky is they are slightly bulky

Love

Strap/String Quality30%+1.84

These strap are very comfortable and good quality

Good quality straps

Good Straps

Quality-Overall25%+1.10

Good quality and perfect for lifting heavy

Good quality

Great Product

Grip15%+0.52

Maximum Grip Support for Heavy Pulling Days

Amazing grips

definitely helping with the grip issues I suffer from

Advertised Vs Actual Product6%+0.69

Does the job

Really do what they say

Exactly what I wanted

Value For Money4%+0.18

excellent value at that

Good value

theyre good value

Return

1.3% Return rate 76% Fixable by listing

Size-Overall68%█▇▆▇▆█

Sizing is completely wrong

they were still far too small

Too big

Functionality-Overall7%▄█▅▂▅▂
Grip5%▁▂█▅█▁

If you dont have the best grip

No grip on the

Kinda needs getting used to slipping in and out,

Strap/String Quality5%▆██▃▁▅

Awful straps

straps not that flexible

The strap is also a little rough

Comfort-Overall3%▁▁▁█▆▆

extremely uncomfortable do not recommend

FAQ

Common Figure 8 Lifting Straps questions

Answered from the same tracked data.