fat gripz
Skip itA small market ($27K/yr) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 5% kills the launch gate
Avg price
Great£15.50avg listing price — sweet spot $15–$100
Price range
Good£8.17–£26.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Review moat
Bad4,344.25avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.0%90-day search growth — must beat 0% to launch
Market size
Bad£27K£27K/yr · 42K searches
According to Flapen's Amazon United Kingdom niche tracking, fat gripz is a £27K/yr Amazon United Kingdom market (42K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 40/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
fat gripz market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- £39K–£47K
- units × avg price
- Conversion rate
- 4.2%
- Avg BSR
- #168
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 13.3%
- Avg brand age
- 43 months
- Avg seller age
- 192 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
15
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
8%
- Fat Gripz55%
- Laiiqi11%
- Yes4All9%
- BEAR GRIP6%
- Fitense6%
- Gymreapers4%
- Open — no brand owns it (3 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -4.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top fat gripz search terms
- fat gripz20K/yr
- fat grips9K/yr
- dumbbell grips5K/yr
- fat grips gym5K/yr
- barbell grips4K/yr
Top fat gripz products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fat Gripz - Grip Strength Trainer And Arm Builder (4x Mens Health Award Winner) (Pro 2.25)
Fat Gripz£23.804.7★19,115 rev
Fitense Hand Grip Strengthener 8 Levels Adjustable Hand Gripper 50-225lb with Digital Counter Non-Slip Silicone Hand Grips for Rehabilitation Strength Wrist Training Workout & Strengtheners
Fitense£24.833.9★72 rev
Yes4All JJRY Barbell and Dumbbell bar Grips 5 6 cm Black
Yes4All£8.744.5★4,047 rev
Fat Gripz Pro - Special Edition Black (New) (2.25 Inch Outer Diameter)
Fat Gripz£26.244.7★1,020 rev
Grip Fat Bar Dumbbell Fat Barbell Grip Thick Bar Grips for Weightlifting Fitness Bar Handle Silicone Non-Slip Protective Pad 1 Pair of Blue
Laiiqi£12.704.2★111 rev
Newest
by launch dateFitense Hand Grip Strengthener 8 Levels Adjustable Hand Gripper 50-225lb with Digital Counter Non-Slip Silicone Hand Grips for Rehabilitation Strength Wrist Training Workout & Strengtheners
Fitense£24.8372 rev
Grip Fat Bar Dumbbell Fat Barbell Grip Thick Bar Grips for Weightlifting Fitness Bar Handle Silicone Non-Slip Protective Pad 1 Pair of Blue
Laiiqi£12.70111 rev
Grip Fat Bar Dumbbell Fat Barbell Grip Thick Bar Grips for Weightlifting Fitness Bar Handle Silicone Non-Slip Protective Pad 1 Pair of Black
Laiiqi£12.65111 rev
Grip Fat Bar Dumbbell Fat Barbell Grip Thick Bar Grips for Weightlifting Fitness Bar Handle Silicone Non-Slip Protective Pad 1 Pair of Green
Laiiqi£12.48111 rev
BEAR GRIP - Open Workout Gloves for Bodybuilding callisthenics Powerlifting (Black XS)
BEAR GRIP£10.756,236 rev
Trending
90-day click momentum
FitBeast Grip Strengthener Forearm Strengthener Hand Grips Strengthener Kit - 5 Pack Adjustable Resistance
FitBeast£9.374.4★
BEAR GRIP - Open Workout Gloves for Bodybuilding callisthenics Powerlifting (Black XS)
BEAR GRIP£10.754.3★
Fitense Hand Grip Strengthener 8 Levels Adjustable Hand Gripper 50-225lb with Digital Counter Non-Slip Silicone Hand Grips for Rehabilitation Strength Wrist Training Workout & Strengtheners
Fitense£24.833.9★
RDX Lifting Straps for Weightlifting 100% Cotton Heavy Duty Gym Wrist Strap with 5MM Neoprene Padding 60CM Anti-Slip Hand Grip Wraps for Deadlifts Powerlifting Workouts Strength Training Men Women
RDX£8.394.5★
Gymreapers Weight Lifting Grips (Pair) for Heavy Powerlifting Deadlifts Rows Pull Ups with Neoprene Padded Wrist Wraps Support and Strong Rubber Gloves or Straps for Bodybuilding (Black Medium)
Gymreapers£20.844.3★
What buyers say about fat gripz
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Great for strengthening your grip once you get used to it”
“These strap are very comfortable and good quality”
“Good value”
“durable for daily training”
“Its also adjustable across multiple resistance levels which is useful depending on strength level or what type of training you want to do”
“Perfect for my daughter who loves the gym”
“Does the job”
“So comfortable”
“Easy to use, work perfectly”
What buyers complain about
“making it uncomfortable to grip”
“not the best fit for me”
“Broke after 3 months”
“I guess the one I received must have slipped past quality control”
“Uncomfortable”
“which was problematic as the handles need to be fully compressed to allow the adjustment latch to be released”
“a bit expensive”
“No good for professional gym sessions”
“You can tell straight away that this is going to be difficult when you open it up”
“son found other items flimsy”
Top return reasons
Common questions
- Is fat gripz profitable to sell on Amazon United Kingdom?
- The niche generates £27K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -4.0%. Flapen's verdict: Skip it (40/100).
- How competitive is the fat gripz niche?
- 9 brands and 15 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in fat gripz?
- Top complaints mined from reviews: Grip, Size-Overall, Durability. The return rate is 1.6%.
- When does demand for fat gripz peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the fat gripz niche?
- Listings span £8.17–£26.57; the average listing price is £15.50 (sweet spot $15–$100). The average incumbent carries 4,344 reviews — the moat a new listing must climb.