ez curl bar
Skip itA concentrated shelf (top 5 take 74% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible£36.46avg listing price — sweet spot $15–$100
Price range
Incredible£19.06–£55.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good693.25avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Market size
Okay£110K£110K/yr · 131K searches
Growth
Bad-2.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad74%top-5 click share — a locked-up shelf
According to Flapen's Amazon United Kingdom niche tracking, ez curl bar is a £110K/yr Amazon United Kingdom market (131K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 42/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
ez curl bar market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- £91K–£109K
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #24
- Page quality
- 0%
- Prime
- 67%
- Sponsored
- 92%
- Out of stock
- 1.7%
- Avg brand age
- 46 months
- Avg seller age
- 196 days
Competition & brand share
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
13
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
7%
- PhysKcal47%
- ExtreSpo16%
- Yaheetech12%
- ATEK8%
- LIONSCOOL5%
- LAVVON5%
- Open — no brand owns it (2 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top ez curl bar search terms
- ez bar39K/yr
- curl bar20K/yr
- ez curl bar22K/yr
- curling bar11K/yr
- curl bar with weights9K/yr
- ez bar with weights8K/yr
- bicep curl bar6K/yr
- ez curl bar with weights4K/yr
- z bar4K/yr
- curling bar with weights5K/yr
Top ez curl bar products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PhysKcal EZ Curl Bar 1.2 m for 2 Inches Weight Plates 4 ft Black & Silver
PhysKcal£51.304.8★322 rev
Olympic EZ Curl Barbell Bar 47 Curl Bar for Weight Lifting HipThrusts Squat Biceps-Home Gym Weight Bar Chrome Curling Bar with 2Spring Collars for 2 Inch Weight Plates -500lb Weight Capacity
ExtreSpo£37.334.7★1,951 rev
Yaheetech 25KG Adjustable Barbell Weight Set w/Knurled Grip and Star Locks
Yaheetech£26.664.2★739 rev
EZ Curl Bar 4ft Standard Steel Curling Chrome Barbell Bar
ATEK£20.784.7★84 rev
PhysKcal EZ Curl Bar 1.2 m for 2 Inches Weight Plates 4 ft Full Black
PhysKcal£52.324.8★322 rev
Newest
by launch dateOlympic EZ Curl Barbell Bar 47 Curl Bar for Weight Lifting HipThrusts Squat Biceps-Home Gym Weight Bar Chrome Curling Bar with 2Spring Collars for 2 Inch Weight Plates -500lb Weight Capacity
ExtreSpo£37.331,951 rev
EZ Curl Bar 47 Threaded Steel Curl Bar for Standard 1 Inch Plates 220 LBs Capacity Strength Training Bar for Biceps and Triceps Weightlifting Curling Bar for Home/Gym
ExtreSpo£33.63272 rev
PhysKcal EZ Curl Bar 1.2 m for 2 Inches Weight Plates 4 ft Full Black
PhysKcal£52.32322 rev
Yaheetech 20KG Adjustable Barbell Weight Set w/Knurled Grip and Star Locks
Yaheetech£25.09739 rev
EZ Curl Bar 4ft Standard Steel Curling Chrome Barbell Bar
ATEK£20.7884 rev
Trending
90-day click momentumPhysKcal EZ Curl Bar 1.2 m for 2 Inches Weight Plates 4 ft Black & Silver
PhysKcal£51.304.8★
LIONSCOOL Olympic BarbellStraight Bar and EZ Curl Bar 2 Inch Barbell Bar for Strength Training Weightlifting and Powerlifting (EZ Curl Bar)
LIONSCOOL£51.594.8★
Olympic EZ Curl Barbell Bar 47 Curl Bar for Weight Lifting HipThrusts Squat Biceps-Home Gym Weight Bar Chrome Curling Bar with 2Spring Collars for 2 Inch Weight Plates -500lb Weight Capacity
ExtreSpo£37.334.7★
PhysKcal EZ Curl Bar 1.2 m for 2 Inches Weight Plates 4 ft Black & Golden
PhysKcal£55.554.8★
EZ Curl Bar 47 Threaded Steel Curl Bar for Standard 1 Inch Plates 220 LBs Capacity Strength Training Bar for Biceps and Triceps Weightlifting Curling Bar for Home/Gym
ExtreSpo£33.634.6★
What buyers say about ez curl bar
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“The price point is reasonable”
“were exactly as advertised”
“Easy and small so it doesn't take up muxh room”
“Great addition to your home gym”
“Comfortable”
“This EZ Curl Bar is fully compatible with those old plates”
“Well made great addition to the home gym equipment”
“Chunky weight in itself”
“Comfortable grip”
What buyers complain about
“Absolutely rubbish, the lock nuts don't stay”
“Not very robust”
“alot shorter in length than other barbells so good size for bedrooms”
“Bit sharp”
“Middle wobbles and the weight attachments become loose after a few lifts”
“They are not as you see in the pictures”
Top return reasons
Common questions
- Is ez curl bar profitable to sell on Amazon United Kingdom?
- The niche generates £110K/yr across 12 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -2.9%. Flapen's verdict: Skip it (42/100).
- How competitive is the ez curl bar niche?
- 8 brands and 13 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in ez curl bar?
- Top complaints mined from reviews: Quality-Overall, Strength, Size-Overall. The return rate is 0.3%.
- When does demand for ez curl bar peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the ez curl bar niche?
- Listings span £19.06–£55.55; the average listing price is £36.46 (sweet spot $15–$100). The average incumbent carries 693 reviews — the moat a new listing must climb.