Deeper

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months

71K

Growth, 90 days vs prior 90

+12.7%

Conversion, latest week

0.5%

Market size, estimated

£52Ka year

Peak month

July1.8× the quietest month

Top search term

fish finder29K searches a year

Listings sell for £138.20 on average, from £34.36 to £321.32. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £138.20 that is £0 to £14K a year per listing.

Average price

£138.20above the $15 to $100 sweet spot

Price range

£34.36–£321.32

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

£0–£14K

Returns

2.6%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #245 within Water Sports. It carries 825 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

87%

Out of stock, average day

7.1%

Average rank

#245in Water Sports

Average rating

4.15 starsAmazon United Kingdom average 4.36 stars

Average reviews

825per listing

Listings tracked

15

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months