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Darts Holder

soft demand (-58.9% this quarter) — Darts Holder doesn't clear our bar today.

Flapen Score

47
Skip it
Market size 36Growth 0Conversion 66Competition 45Returns 97Price range 14Avg price 26Brand share 61Review moat 93Quality gap 55
This niche Category average

Is Darts Holder profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Darts Holder is a £175K/yr Amazon United Kingdom market (323K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 47/100.

Darts Holder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -58.9% over the last 90 days and 5.9% of searches end in a purchase.

£175K

revenue / yr

Units sold / yr15K
Search volume / yr-58.9%323K
Conversion rate5.9%
Avg price£9.15

Who owns the niche?

The top 5 brands hold 68% of demand, so 32% of the market is open.

32%

open market share

Brands · sellers16 · 27
Top-5 product click share58%
Open market32%
Avg brand age24 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement75%
New entrants (1y)11· 0 succeeded
Avg rating4.4★
Avg reviews137

Top Darts Holder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

£0£18K£35K£53K£70K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 flat

Sellers

27

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

27%

  • WINMAU31%
  • Dlishka13%
  • CyeeLife12%
  • HONRIGO8%
  • Unicorn5%
  • Kaempe4%

Darts Holder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume323KCVR5.9%Products20Brands16Top 5 Brands68%OOS Rate8.1%Rating4.4★Reviews137Avg BSR#195
20K15KSpike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 7.8×

Top Darts Holder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • darts holder122K/yr
  • dart holder87K/yr
  • darts holder wall mounted16K/yr
  • dart holder for wall14K/yr
  • dart holder stand14K/yr
  • darts holder stand17K/yr
  • dart stand holder7K/yr
  • darts display stand6K/yr
  • dart holders5K/yr
  • wall mounted darts holder6K/yr

What reviews say buyers love and hate about Darts Holder

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Quality-Overall32%

No complaints

Value For Money18%

Valued the money

Advertised Vs Actual Product10%

Exactly what it looks like and works well

Storage Capacity9%

Cool storage for your darts

Ease Of Use6%

Simple

What buyers complain about

81% of reviews
Strength26%

the plastic is so brittle it fell to bits

Quality-Overall10%

its quite poor quality and there are cheaper alternatives that look and work better

Value For Money10%

Expensive,

Size-Overall8%

Not fit for purpose

Hard Feel8%

Texture is quite rough though

Darts Holder return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

29%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Quality-Overall
28%
2Size-Overall
23%
3Defective Material/Parts
7%
4Value For Money
5%
5Product Condition
3%

Common Darts Holder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Darts Holder 47/100 on Amazon United Kingdom — Skip it. The niche generates £175K/yr across 20 tracked products. 0 of 11 products launched in the last 360 days are still selling. Search demand moved -58.9% over the last 90 days.
Search demand for Darts Holder on Amazon United Kingdom peaks in Jan–Feb–Dec, where the busiest month runs 7.8× the quietest.