Dart Board Surround Ring
MaybeReturns run at only 0.8% of orders. But demand is soft, at -63.3% this quarter, so Dart Board Surround Ring is a Maybe.
- Flapen Score
- 52 / 100Top 41% of 792 Sports & Outdoors niches · +2 vs the category median of 5052
- Market size
- £640K/yr1.2M searches / yr
- 90-day growth
- -63.3%search demand this quarter
- Competition
- 89%top-5 click share · 6 brands · 16 sellers
Flapen Score
Dart Board Surround Ring against its category
The dotted line is the Sports & Outdoors average. Past it, Dart Board Surround Ring is stronger. Inside it, weaker.
Market
The Dart Board Surround Ring market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dart Board Surround Ring 1.2M times last year and spent an estimated £640K. The top 5 brands take 41% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
3.1% of searches ended in a purchase last week.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -63.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £640K a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- -63.3%
- Conversion, latest week
- 3.1%
- Market size, estimated
- £640Ka year
- Peak month
- January12.7× the quietest month
- Top search term
- dart board surround ring414K searches a year
02 · Price
A sale here is worth £16.65.
Listings sell for £16.65 on average, from £5.87 to £35.63. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At £16.65 that is £21K to £25K a year per listing.
- Average price
- £16.65inside the $15 to $100 sweet spot
- Price range
- £5.87–£35.63
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- £21K–£25K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #36 within Darts & Dartboards. It carries 441 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 75%
- Out of stock, average day
- 3.7%
- Average rank
- #36in Darts & Dartboards
- Average rating
- 4.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 441per listing
- Listings tracked
- 8
04 · Newcomers
Amazon counts 2 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Dart Board Surround Ring products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
T:2.5CM Dart Board Surround Ring Durable EVA Dartboard Surround Wall Protector Indoor and Outdoor Dart Board Surround Ideal for Family and Party Games Perfect Darts Accessory. (Wing)
- Price
- £16.28
- Rating
- 4.4/5
- Reviews
- 585
- Age
- 2y ago
T:2.5CM Dart Board Surround Ring Durable EVA Dartboard Surround Wall Protector Indoor and Outdoor Dart Board Surround Ideal for Family and Party Games Perfect Darts Accessory. (Lion)
- Price
- £16.49
- Rating
- 4.4/5
- Reviews
- 585
- Age
- 8mo ago
Dart Board Surround Ring thk Protective Eva Wall Cover For Missed Throws Easy Assembly For Home&Outdoor Use Perfect Darts Accessory Prevent Wall Damage With The Wall Protector Plate. (Figure 2.5)
- Price
- £14.72
- Rating
- 4.1/5
- Reviews
- 252
- Age
- 1y ago
Dart Board Surround Ring thk Protective Eva Wall Cover For Missed Throws Easy Assembly For Home&Outdoor Use Perfect Darts Accessory Prevent Wall Damage With The Wall Protector Plate. (Black2.5)
- Price
- £14.39
- Rating
- 4.1/5
- Reviews
- 252
- Age
- 2y ago
BREEZENEST Darts Backboard & Surround - 71cm Outer Diameter Protective Ring for Standard Dartboards PU Foam Wall Protector for Home & Pub Use
- Price
- £5.87
- Rating
- 4.2/5
- Reviews
- 24
- Age
- 11mo ago
Trending
90-day click momentumBREEZENEST Darts Backboard & Surround - 71cm Outer Diameter Protective Ring for Standard Dartboards PU Foam Wall Protector for Home & Pub Use
- Price
- £5.87
- Rating
- 4.2/5
- Reviews
- 24
- Age
- 11mo ago
Dart Board Surround Ring thk Protective Eva Wall Cover For Missed Throws Easy Assembly For Home&Outdoor Use Perfect Darts Accessory Prevent Wall Damage With The Wall Protector Plate. (Figure 2.5)
- Price
- £14.72
- Rating
- 4.1/5
- Reviews
- 252
- Age
- 1y ago
T:2.5CM Dart Board Surround Ring Durable EVA Dartboard Surround Wall Protector Indoor and Outdoor Dart Board Surround Ideal for Family and Party Games Perfect Darts Accessory. (Wing)
- Price
- £16.28
- Rating
- 4.4/5
- Reviews
- 585
- Age
- 2y ago
T:2.5CM Dart Board Surround Ring Durable EVA Dartboard Surround Wall Protector Indoor and Outdoor Dart Board Surround Ideal for Family and Party Games Perfect Darts Accessory. (Lion)
- Price
- £16.49
- Rating
- 4.4/5
- Reviews
- 585
- Age
- 8mo ago
Mission Torus 120 Dartboard Lighting System Bright White LED Light Portable USB-C Powered Shadow-Free 120 Illumination Fits Most Bristle Dartboards Black.
- Price
- £20.75
- Rating
- 4.5/5
- Reviews
- 456
- Age
- 10mo ago
Newest
by launch dateT:2.5CM Dart Board Surround Ring Durable EVA Dartboard Surround Wall Protector Indoor and Outdoor Dart Board Surround Ideal for Family and Party Games Perfect Darts Accessory. (Lion)
- Price
- £16.49
- Rating
- 4.4/5
- Reviews
- 585
- Age
- 8mo ago
Mission Torus 120 Dartboard Lighting System Bright White LED Light Portable USB-C Powered Shadow-Free 120 Illumination Fits Most Bristle Dartboards Black.
- Price
- £20.75
- Rating
- 4.5/5
- Reviews
- 456
- Age
- 10mo ago
BREEZENEST Darts Backboard & Surround - 71cm Outer Diameter Protective Ring for Standard Dartboards PU Foam Wall Protector for Home & Pub Use
- Price
- £5.87
- Rating
- 4.2/5
- Reviews
- 24
- Age
- 11mo ago
LN COZY CORNER Dart Board Surround Ring Durable PU Dartboard Surround Dart Backboard Ring Compatible with Standard Size Dart Boards
- Price
- £9.06
- Rating
- 4.4/5
- Reviews
- 248
- Age
- 1y ago
Dart Board Surround Ring thk Protective Eva Wall Cover For Missed Throws Easy Assembly For Home&Outdoor Use Perfect Darts Accessory Prevent Wall Damage With The Wall Protector Plate. (Figure 2.5)
- Price
- £14.72
- Rating
- 4.1/5
- Reviews
- 252
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
16
Top-5 brand share
41%
Top 20: 44%
Top-5 click share
89%
Top 20: 100%
Open market
3%
- --56%
- VeloStreamus18%
- Dlishka11%
- BREEZENEST4%
- LN COZY CORNER4%
- WINMAU3%
- Open — no brand owns it (3%)
Demand
Dart Board Surround Ring search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 12.7×
Search terms
Top Dart Board Surround Ring search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dart board surround ring414K/yr
- dartboard surround301K/yr
- dart board surround141K/yr
- dart surround97K/yr
- darts surround97K/yr
- winmau dart board surround40K/yr
- darts board surround32K/yr
- darts surround ring22K/yr
- dart surround ring19K/yr
- dart board cover7K/yr
Reviews and returns
What reviews say buyers love and hate about Dart Board Surround Ring
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Doesnt fit the board
Doesnt fit well
Bit big
Otherwise it made of thick foam
could be slightly thicker
Not as thick as expected
Ok just doesn't stay in place
Very flimsy
Bit flimsy,
False advertisement and what a rip off price
Photo very misleading
it's disappointing that the seller has listed it falsely
Photo does not show that meaning you could get this much cheaper elsewhere
False advertisement and what a rip off price
Love
Good value for money
Good for the price
Good value for money
Fits perfectly on my dartboard
Fits perfect
Easy to fit
Decent surround, fits well and protects wall to a degree
Red white black lion 🦁 very good quality surround ring
Excellent product
Does the job
Works as it should
As expected
Feels durable, would recommend
Durable surround easy to assemble and looks good
Good fit nice surround looks very durable and covers the wall nicely easy to mount and nice colour
Return
0.8% Return rate 68% Fixable by listing
Doesnt fit the board
Doesnt fit well
Bit big
False advertisement and what a rip off price
Photo very misleading
it's disappointing that the seller has listed it falsely
looks cheap and tacky
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dart Board Surround Ring questions
Answered from the same tracked data.