Dart Board

Shoppers searched for this 3.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -46.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.2M a year.

Searches, last 12 months

3.1M

Growth, 90 days vs prior 90

-46.8%

Conversion, latest week

2.8%

Market size, estimated

£3.2Ma year

Peak month

January7.8× the quietest month

Top search term

dart board1.8M searches a year

Listings sell for £37.38 on average, from £6.38 to £194.45. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At £37.38 that is £56K to £75K a year per listing.

Average price

£37.38inside the $15 to $100 sweet spot

Price range

£6.38–£194.45

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

1,500–2,000

Revenue per listing a year

£56K–£75K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #77 within Darts & Dartboards. It carries 1,467 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

82%

Out of stock, average day

2.1%

Average rank

#77in Darts & Dartboards

Average rating

4.43 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,467per listing

Listings tracked

38

10 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

5Amazon's first-year sales bar

Average brand age

36 months