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Croquet Set

Croquet Set shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

63
Worth a look
Market size 46Growth 97Conversion 67Competition 23Returns 98Price range 35Avg price 91Brand share 38Review moat 79Quality gap 75
This niche Category average

Is Croquet Set profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Croquet Set is a £248K/yr Amazon United Kingdom market (72K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Worth a look — 63/100.

Croquet Set: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +177.1% over the last 90 days and 6.1% of searches end in a purchase.

£248K

revenue / yr

Units sold / yr3K
Search volume / yr+177.1%72K
Conversion rate6.1%
Avg price£56.47

Who owns the niche?

The top 5 brands hold 82% of demand, so 18% of the market is open.

18%

open market share

Brands · sellers12 · 38
Top-5 product click share72%
Open market18%
Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 18 products

Sponsored placement89%
New entrants (1y)3· 2 succeeded
Avg rating4.3★
Avg reviews420

Top Croquet Set products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

£0£25K£50K£75K£99K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

38

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

13%

  • Grasshopper Games26%
  • Crystals24%
  • Pointyard20%
  • Eocolz8%
  • Big Game Hunters5%
  • Jaques of London4%
  • Open — no brand owns it (6 brands, 13%)

Croquet Set demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume72KCVR6.1%Products18Brands12Top 5 Brands82%OOS Rate6.7%Rating4.3★Reviews420Avg BSR#15
4K3KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 7.4×

Top Croquet Set search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • croquet set36K/yr
  • croquet set adult21K/yr
  • croquet10K/yr
  • croquet set kids6K/yr

What reviews say buyers love and hate about Croquet Set

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Fun/Entertainment Experience38%

Easy fun game

Quality-Overall24%

Great quality Boules set

Value For Money13%

Great value for money

Advertised Vs Actual Product4%

As expected

Color2%

the colours are bright

What buyers complain about

92% of reviews
Quality-Overall42%

The mallets arent great quality

Size-Overall25%

Annoyingly once the set was put together it doesnt fit in the storage bag without dismantling the head from the pole

Value For Money17%

Not worth the money

Durability8%

Bad quality - burst on first use

Croquet Set return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

30%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Quality-Overall
26%
2Size-Overall
25%
3Defective Material/Parts
8%
4Durability
5%
5Strength
5%

Common Croquet Set questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Croquet Set 63/100 on Amazon United Kingdom — Worth a look. The niche generates £248K/yr across 18 tracked products. 2 of 3 products launched in the last 360 days are still selling. Search demand moved +177.1% over the last 90 days.
Search demand for Croquet Set on Amazon United Kingdom peaks in Apr–May–Jun–Jul–Aug, where the busiest month runs 7.4× the quietest.