Cones
MaybeReturns run at only 0.4% of orders. But the products selling today already average 4.5★, so Cones is a Maybe.
- Flapen Score
- 64 / 100Top 7% of 792 Sports & Outdoors niches · +14 vs the category median of 5064
- Market size
- £427K/yr438K searches / yr
- 90-day growth
- +28.1%search demand this quarter
- Competition
- 49%top-5 click share · 22 brands · 31 sellers
Flapen Score
Cones against its category
The dotted line is the Sports & Outdoors average. Past it, Cones is stronger. Inside it, weaker.
Market
The Cones market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cones 438K times last year and spent an estimated £427K. The top 5 brands take 52% of clicks. Flapen scores it 64 out of 100, a Maybe.
01 · Demand
8.6% of searches ended in a purchase last week.
Shoppers searched for this 438K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £427K a year.
- Searches, last 12 months
- 438K
- Growth, 90 days vs prior 90
- +28.1%
- Conversion, latest week
- 8.6%
- Market size, estimated
- £427Ka year
- Peak month
- July1.8× the quietest month
- Top search term
- cones132K searches a year
02 · Price
A sale here is worth £11.39.
Listings sell for £11.39 on average, from £1.54 to £29.15. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At £11.39 that is £9K to £11K a year per listing.
- Average price
- £11.39under the $15 to $100 sweet spot
- Price range
- £1.54–£29.15
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £9K–£11K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #18 within Sports & Outdoor Recreation Accessories. It carries 553 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 88%
- Out of stock, average day
- 7.9%
- Average rank
- #18in Sports & Outdoor Recreation Accessories
- Average rating
- 4.54 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 553per listing
- Listings tracked
- 26
04 · Newcomers
Amazon counts 3 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Cones products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Hy-Pro 6 Pack Training Cones For Indoor Outdoor Use | Football Drills Practice & Agility Training
- Price
- £4.18
- Rating
- 4.6/5
- Reviews
- 216
- Age
- 5y ago

RAPID Football Training Cones Set - Saucer Disc Markers for Fitness Rugby Hockey & Agility Training - 10 Cone Pack - Multi-Colour Sport Cones - 2 Red 2 Blue 2 White 2 Orange & 2 Yellow Colour
- Price
- £7.44
- Rating
- 4.5/5
- Reviews
- 1,019
- Age
- 13y ago

DOMTEK Footbal Cones Training for Kids Stackable Flat Disc Soccer Cones with Carry Mesh Bag & Strap Pack of 24
- Price
- £6.88
- Rating
- 4.9/5
- Reviews
- 24
- Age
- 11mo ago

Vertent Football Cones (Set of 50) - Agility Football Cones with Carry Bag and Cone Holder Perfect for Football and Sports Training Cones Sports Cones Football Cones Training Set Multisport Cones
- Price
- £10.63
- Rating
- 4.7/5
- Reviews
- 672
- Age
- 6y ago

GilesEdward 30Pack HighVisibility Disc Cones with Carry Bag & Holder Multicolour Agility Markers for Soccer Football & Speed Drills Durable Flexible PE Training Cones
- Price
- £9.59
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 8mo ago
Trending
90-day click momentum
25 Pack Football Cones Space Markers for Training - Flexible Multi Coloured Agility Marker Disc Cones with Carry Bag and Holder - Sports Equipment for Soccer Rugby Kids PE Dog Obstacle Course
- Price
- £8.90
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 2mo ago

15 Pack Football Cones 7 Inch Sports Training Cones Plastic Marker Training Traffic Cones for Football Skate Soccer Outdoor Games Festive Events 5 Colors
- Price
- £8.91
- Rating
- 4.5/5
- Reviews
- 105
- Age
- 8mo ago

xuntuo Football Kick Trainer Soccer Training Football Training Equipment Hands Free Solo Practice
- Price
- £7.11
- Rating
- 4.4/5
- Reviews
- 282
- Age
- 5y ago

RAPID Football Training Cones Set - Saucer Disc Markers for Fitness Rugby Hockey & Agility Training - 10 Cone Pack - Multi-Colour Sport Cones - 2 Red 2 Blue 2 White 2 Orange & 2 Yellow Colour
- Price
- £7.44
- Rating
- 4.5/5
- Reviews
- 1,019
- Age
- 13y ago

Eocolz 3 in 1 Carnival Games Set Soft Plastic Cones Bean Bags Ring Toss Games for Kids Birthday Party Outdoor Games Supplies 32 Pcs Combo Set
- Price
- £14.49
- Rating
- 4.6/5
- Reviews
- 2,577
- Age
- 7y ago
Newest
by launch date
25 Pack Football Cones Space Markers for Training - Flexible Multi Coloured Agility Marker Disc Cones with Carry Bag and Holder - Sports Equipment for Soccer Rugby Kids PE Dog Obstacle Course
- Price
- £8.90
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 2mo ago

GilesEdward 30Pack HighVisibility Disc Cones with Carry Bag & Holder Multicolour Agility Markers for Soccer Football & Speed Drills Durable Flexible PE Training Cones
- Price
- £9.59
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 8mo ago

30 Pack Training Cones 18cm (7 Inch) - High Visibility Football Cones & Sports Field Markers - Durable Flexible Plastic Agility Cones for PE Skating Dog Training & Many Games - Multi Colour
- Price
- £10.74
- Rating
- 4.3/5
- Reviews
- 13
- Age
- 8mo ago

15 Pack Football Cones 7 Inch Sports Training Cones Plastic Marker Training Traffic Cones for Football Skate Soccer Outdoor Games Festive Events 5 Colors
- Price
- £8.91
- Rating
- 4.5/5
- Reviews
- 105
- Age
- 8mo ago

DOMTEK Footbal Cones Training for Kids Stackable Flat Disc Soccer Cones with Carry Mesh Bag & Strap Pack of 24
- Price
- £6.88
- Rating
- 4.9/5
- Reviews
- 24
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 falling
Sellers
31
Top-5 brand share
52%
Top 20: 98%
Top-5 click share
49%
Top 20: 94%
Open market
42%
- Hy-Pro16%
- Fitness Health14%
- GilesEdward9%
- DOMTEK7%
- GHB6%
- Vertent6%
Demand
Cones search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8×
Search terms
Top Cones search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cones132K/yr
- football cones106K/yr
- cone36K/yr
- training cones28K/yr
- cones for sports training18K/yr
- football training cones25K/yr
- football cones training set kids21K/yr
- sports cones19K/yr
- cones for football training20K/yr
- plastic cones7K/yr
Reviews and returns
What reviews say buyers love and hate about Cones
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Flimsy
Very flimsy
not so sturdy
Bigger than expected
Little bit small
The cones were rather small like for a dolls house
A bit too thin and light
Not the best quality
Ok cones, not quite like the pictures
Love
Great value for money
Good value
Good value for money
Fun
Great Fun for Little Ones and Families
Fun toy for little ones
quality of cones is excellent
Amazing quality
Quality items will the bag as shown in the advert
Just what I needed
As Described
Looks just like the picture
Great for agility
Excellent training aid for grandson
making running more enjoyable
Return
0.4% Return rate 52% Fixable by listing
Bigger than expected
Little bit small
The cones were rather small like for a dolls house
Not the best quality
Flimsy
Very flimsy
not so sturdy
I bought these expecting a budget product
Waste of money
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cones questions
Answered from the same tracked data.









