Building Blocks

Shoppers searched for this 565K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -19.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £200K a year.

Searches, last 12 months

565K

Growth, 90 days vs prior 90

-19.9%

Conversion, latest week

3.0%

Market size, estimated

£200Ka year

Peak month

December3.0× the quietest month

Top search term

building blocks234K searches a year

Listings sell for £11.73 on average, from £4.32 to £24.88. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £11.73 that is £6K to £9K a year per listing.

Average price

£11.73under the $15 to $100 sweet spot

Price range

£4.32–£24.88

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

£6K–£9K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

61% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #126 within Fitness. It carries 13,382 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

94%

Out of stock, average day

10.8%

Average rank

#126in Fitness

Average rating

4.63 starsAmazon United Kingdom average 4.36 stars

Average reviews

13,382per listing

Listings tracked

18

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

32 months