Skip to content

Bowls Bag

Maybe

Products sell for $27.86 on average, inside the sweet spot. But shoppers spend only $85K a year here, so Bowls Bag is a Maybe.

Flapen Score
59
59 / 100
Top 19% of 792 Sports & Outdoors niches · +9 vs the category median of 50
Market size
£85K/yr165K searches / yr
90-day growth
+46.0%search demand this quarter
Competition
46%top-5 click share · 20 brands · 32 sellers

Flapen Score

Bowls Bag against its category

The dotted line is the Sports & Outdoors average. Past it, Bowls Bag is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bowls Bag market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bowls Bag 165K times last year and spent an estimated £85K. The top 5 brands take 74% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

1.9% of searches ended in a purchase last week.

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +46.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £85K a year.

Searches, last 12 months
165K
Growth, 90 days vs prior 90
+46.0%
Conversion, latest week
1.9%
Market size, estimated
£85Ka year
Peak month
May2.5× the quietest month
Top search term
bowls bag29K searches a year

02 · Price

A sale here is worth £27.86.

Listings sell for £27.86 on average, from £9.18 to £93.75. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £27.86 that is £0 to £3K a year per listing.

Average price
£27.86inside the $15 to $100 sweet spot
Price range
£9.18–£93.75
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

39% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 25.5% of listings are out of stock. The average listing ranks #40 within Bowling. It carries 200 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
39%
Prime listings
59%
Out of stock, average day
25.5%
Average rank
#40in Bowling
Average rating
4.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
200per listing
Listings tracked
44

04 · Newcomers

Amazon counts 0 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Bowls Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£7K£10K£14K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

20 falling

Sellers

32

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

46%

Top 20: 78%

Open market

23%

  • Acclaim43%
  • Drakes Pride14%
  • FIORETTO7%
  • TILDOSAC6%
  • Carta Sport4%
  • ND Sports4%

Demand

Bowls Bag search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 2.5×

Search terms

Top Bowls Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bowls bag29K/yr
  • lawn bowls bag22K/yr
  • bowls bags for 4 bowls20K/yr
  • bowling bag17K/yr
  • crown green bowls bag14K/yr
  • bowling bags12K/yr
  • lawn bowls bags for 4 bowls7K/yr
  • bowls carrier 4 bowls7K/yr
  • bowls carrier6K/yr
  • bowling bags for 4 bowls7K/yr

Reviews and returns

What reviews say buyers love and hate about Bowls Bag

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall15%−0.01

Very big

Very small

A bit tight I would imagine

Strap/String Quality12%−0.09

Carry straps in wrong bit so bowls feel as though they are falling out

Strap joints are plastic

The carry strap broke suddenly within a few months use

Quality-Overall10%

Not good quality

this makes me question the quality

This is certainly not the quality you would expect of Henselite

Zipper Quality8%−0.03

Stitching round the zip coming unstitched

Don't think the zipper will last long

the second has a problem with the zip. very stiff and difficult to open and close

Advertised Vs Actual Product8%−0.06

Very misleading

.NO Measurements

Not as described on website

Love

Quality-Overall21%

Excellent product

The bag was of good quality

Great product well-made

Value For Money16%+1.97

Excellent value for money

Good price

Good value for money

Size-Overall10%−0.01

Good size

This is a great size bag

def seems fit for purpose

Pockets/Compartments7%+0.48

they have quite a few different handy pockets

Plenty of compartments

The multiple pockets are really handy too

Storage Capacity5%+0.28

Excellent bag and bowl holder

Tidy carrier

so it has plenty of space

Return

1.2% Return rate 74% Fixable by listing

Size-Overall62%▅▅▆█▇▇

Very big

Very small

A bit tight I would imagine

Quality-Overall8%▅█▃▁▂▄

Not good quality

this makes me question the quality

This is certainly not the quality you would expect of Henselite

Zipper Quality6%▁▆▁▁▃█

Stitching round the zip coming unstitched

Don't think the zipper will last long

the second has a problem with the zip. very stiff and difficult to open and close

Color5%▅▁█▄▃▂
Defective Material/Parts3%█▃▁▁▃▂

FAQ

Common Bowls Bag questions

Answered from the same tracked data.