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Bean Bag Toss

Pass

Bean Bag Toss scores 65 out of 100, a Pass. Shoppers spend $85K a year here, search demand grew +150.0% this quarter, and returns run at 0.7% of orders.

Flapen Score
65
65 / 100
Top 5% of 792 Sports & Outdoors niches · +15 vs the category median of 50
Market size
£85K/yr101K searches / yr
90-day growth
+150.0%search demand this quarter
Competition
58%top-5 click share · 20 brands · 37 sellers

Flapen Score

Bean Bag Toss against its category

The dotted line is the Sports & Outdoors average. Past it, Bean Bag Toss is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bean Bag Toss market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bean Bag Toss 101K times last year and spent an estimated £85K. The top 5 brands take 74% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 65 out of 100, a Pass.

01 · Demand

3.8% of searches ended in a purchase last week.

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +150.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £85K a year.

Searches, last 12 months
101K
Growth, 90 days vs prior 90
+150.0%
Conversion, latest week
3.8%
Market size, estimated
£85Ka year
Peak month
July4.3× the quietest month
Top search term
bean bag toss36K searches a year

02 · Price

A sale here is worth £22.40.

Listings sell for £22.40 on average, from £5.40 to £61.61. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £22.40 that is £2K to £6K a year per listing.

Average price
£22.40inside the $15 to $100 sweet spot
Price range
£5.40–£61.61
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£2K–£6K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #80 within Lawn Games. It carries 861 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
58%
Out of stock, average day
14.4%
Average rank
#80in Lawn Games
Average rating
4.10 starsAmazon United Kingdom average 4.36 stars
Average reviews
861per listing
Listings tracked
24

04 · Newcomers

Amazon counts 3 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
3Amazon's first-year sales bar
Average brand age
31 months

Products

Top Bean Bag Toss products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£9K£13K£17K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

20 falling

Sellers

37

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

58%

Top 20: 96%

Open market

22%

  • NZQXJXZ34%
  • WOODENFUN16%
  • GoSports10%
  • Taylor & Brown7%
  • Unibos7%
  • The Magic Toy Shop5%

Demand

Bean Bag Toss search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.3×

Search terms

Top Bean Bag Toss search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bean bag toss36K/yr
  • bean bag toss game32K/yr
  • bean bag game13K/yr
  • beanbag toss game6K/yr
  • bean bag throwing game5K/yr
  • bean bag toss game for kids4K/yr
  • toss game3K/yr

Reviews and returns

What reviews say buyers love and hate about Bean Bag Toss

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall20%−0.07

Ridiculously small

Smaller than expected

Would not buy if I knew how tiny it is

Durability16%−0.06

Broke within a couple of hours

it broke the first day

Broke in the first use

Quality-Overall15%−0.05

the bean bags are very poor quality

Disappointing quality

the bean bags are low quality also

Material Quality8%−0.02

the cost of the raw materials would not be worth it

Very cheap plastic

It is made of the flimsiest materials

Instructions/User Manual/Troubleshooting5%

The 'how to play' instructions are irrelevant as they require two of the stands not one

There weren't any instructions with it, I gave it 4* because it looks like fun; it is

Love

Fun/Entertainment Experience41%+2.78

Great fun for all the family

Fun for all the family

Good fun

Quality-Overall17%−0.05

Excellent quality

Excellent quality, easy ordering, rapid delivery and great price

Quality of the item is reasonable

Value For Money11%+0.89

Great value for money

Good value for money

Good value

Ease Of Use5%+0.40

Easy to use

Packs away easy

Easy for children to play with

Size-Overall4%−0.07

Good size

Size as stated in measurements

Nice size board

Return

0.7% Return rate 67% Fixable by listing

Size-Overall57%▆▇█▇▆▅

Ridiculously small

Smaller than expected

Would not buy if I knew how tiny it is

Quality-Overall11%▆▇▁▅▆█

the bean bags are very poor quality

Disappointing quality

the bean bags are low quality also

Defective Material/Parts6%▁▄▇▄▇█

I assume it was a fault in the item as the rest of it seems sturdy

Strength3%▁▁▁███

not very robust

Could be more robust

because it is all mdf it is a little flimsy if you rest on them they easily break

Weight Heavy3%▁▁█▄▅▅

FAQ

Common Bean Bag Toss questions

Answered from the same tracked data.