arrows
Skip itSoft demand (-20.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Great194.25avg incumbent reviews — the moat a new listing must climb
Price range
Great£5.17–£82.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£17.12avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Market size
Bad£72K£72K/yr · 319K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-20.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, arrows is a £72K/yr Amazon United Kingdom market (319K searches/yr). The top 5 brands hold 70% of demand. Verdict: Skip it — 49/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
arrows market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- £43K–£51K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #44
- Page quality
- 0%
- Prime
- 79%
- Sponsored
- 25%
- Out of stock
- 6.1%
- Avg brand age
- 45 months
- Avg seller age
- 212 days
Competition & brand share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
15 rising
Sellers
19
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
58%
Top 20: 97%
Open market
22%
- M.J COMFY-LIFE23%
- NorthSpoor17%
- Hollyhi11%
- BESPORTBLE10%
- Huntingdoor9%
- Generic8%
Demand
Weekly Amazon search volume, last 48 weeks — -20.8% search growth over the last 90 days.Top arrows search terms
- arrow227K/yr
- arrows39K/yr
- archery arrows28K/yr
- arrows for bow13K/yr
- arrows for recurve bow8K/yr
- hunting arrows4K/yr
Top arrows products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NorthSpoor 18 Pcs Archery Carbon Arrow Set 30 Inch with Removable Arrows for Compound and Recurve Bows Practice Hunting Arrows
NorthSpoor£19.644.7★25 rev
M.J COMFY-LIFE 10Pcs Archery Arrows 30 inch Carbon Hunting Targeting Arrows
M.J COMFY-LIFE£8.763.7★71 rev
Bow Arrow Set for Kids LED Light Up Archery Set Toys with 8 Arrows Indoor Outdoor Shooting Games Hand-eye coordination Birthday Gifts for 6 7 8 9 10 11 12 13 14 Year Old Boys Girls
Hollyhi£11.864.1★132 rev
BESPORTBLE 2 Pcs Throwing Pot Arrows Wooden Kids Arrow Toy with Soft Rubber Tips Toss Pot Arrow Game Supplies for Boys and Girls Outdoor Play and Parent-Child Fun
BESPORTBLE£9.885.0★1 rev
M.J COMFY-LIFE 12Pcs Archery Arrows 30inch Carbon Hunting Targeting Arrows
M.J COMFY-LIFE£10.913.7★71 rev
Newest
by launch date
FQH 32 Archery Pure Carbon Arrows 300 350 400 500 600 Spine Hunting Arrows for Recurve Compound Bow Outdoor Hunting Target Shooting Archery Training (6/12pcs) (6 pcs Brown 300 spine)
FQH£17.602 rev
SERfawnCH 12Pcs 30 Carbon Archery Arrows Spine Matched for Hunting & Target Practice with Compound & Recurve Bows Carbon Shaft and Removable Tips
SERfawnCH£15.5188 rev
SUNYA Archery Hunting Arrows for Compound Bow and Recurve Bow. 30IN Carbon Shaft Spine 400/500 with Removable Tips. 12PCSPack (Black(Golden Nock) Spine 500-30Inch)
SUNYA£22.71348 rev
M.J COMFY-LIFE 10Pcs Archery Arrows 30 inch Carbon Hunting Targeting Arrows
M.J COMFY-LIFE£8.7671 rev
M.J COMFY-LIFE 12Pcs Archery Arrows 30inch Carbon Hunting Targeting Arrows
M.J COMFY-LIFE£10.9171 rev
Trending
90-day click momentumFQH 32 Archery Pure Carbon Arrows 300 350 400 500 600 Spine Hunting Arrows for Recurve Compound Bow Outdoor Hunting Target Shooting Archery Training (6/12pcs) (6 pcs Brown 300 spine)
FQH£17.605.0★
BESPORTBLE 2 Pcs Throwing Pot Arrows Wooden Kids Arrow Toy with Soft Rubber Tips Toss Pot Arrow Game Supplies for Boys and Girls Outdoor Play and Parent-Child Fun
BESPORTBLE£9.885.0★
Bow Arrow Set for Kids LED Light Up Archery Set Toys with 8 Arrows Indoor Outdoor Shooting Games Hand-eye coordination Birthday Gifts for 6 7 8 9 10 11 12 13 14 Year Old Boys Girls
Hollyhi£11.864.1★
NorthSpoor 18 Pcs Archery Carbon Arrow Set 30 Inch with Removable Arrows for Compound and Recurve Bows Practice Hunting Arrows
NorthSpoor£19.644.7★
M.J COMFY-LIFE 10Pcs Archery Arrows 30 inch Carbon Hunting Targeting Arrows
M.J COMFY-LIFE£8.763.7★
What buyers say about arrows
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality”
“Good price fast delivery”
“the nocks are fully adjustable I used them with my compound bow set at 85lb”
“Sharp and guarantee piercing stability”
“Beautifully designed”
“Just what I ordered”
“are very sturdy”
“they are bright colours so hopefully I wont lose too many of them they look well made to me”
“2 star because they were actually comfortable to fire”
“OK for practice”
What buyers complain about
“Basic fletching error that should have been seen by quality control”
“Break easily”
“Theyre fibreglass and very poor quality”
“Deliberately misleading con”
“Not worth it”
“Quite cheap and cheerful get the super glue out”
“my only critique is that they have terrible arrowheads fitted”
Top return reasons
Common questions
- Is arrows profitable to sell on Amazon United Kingdom?
- The niche generates £72K/yr across 24 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -20.8%. Flapen's verdict: Skip it (49/100).
- How competitive is the arrows niche?
- 15 brands and 19 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 70% of demand.
- What do buyers complain about in arrows?
- Top complaints mined from reviews: Quality-Overall, Durability, Material Quality. The return rate is 0.8%.
- What does it cost to enter the arrows niche?
- Listings span £5.17–£82.70; the average listing price is £17.12 (sweet spot $15–$100). The average incumbent carries 194 reviews — the moat a new listing must climb.