Airsoft Helmet
FailShoppers spend only $21K a year here, so Airsoft Helmet is a Fail.
- Flapen Score
- 41 / 100Ranks 655 of 792 Sports & Outdoors niches · −9 vs the category median of 5041
- Market size
- £21K/yr133K searches / yr
- 90-day growth
- -5.4%search demand this quarter
- Competition
- 73%top-5 click share · 8 brands · 9 sellers
Flapen Score
Airsoft Helmet against its category
The dotted line is the Sports & Outdoors average. Past it, Airsoft Helmet is stronger. Inside it, weaker.
Market
The Airsoft Helmet market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Airsoft Helmet 133K times last year and spent an estimated £21K. The top 5 brands take 89% of clicks. Demand peaks in Oct. Flapen scores it 41 out of 100, a Fail.
01 · Demand
0.4% of searches ended in a purchase last week.
Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.
- Searches, last 12 months
- 133K
- Growth, 90 days vs prior 90
- -5.4%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £21Ka year
- Peak month
- October1.7× the quietest month
- Top search term
- airsoft helmet66K searches a year
02 · Price
A sale here is worth £39.01.
Listings sell for £39.01 on average, from £5.00 to £98.79. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £39.01 that is £0 to £4K a year per listing.
- Average price
- £39.01inside the $15 to $100 sweet spot
- Price range
- £5.00–£98.79
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£4K
- Returns
- 2.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
62% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #1 within Airsoft. It carries 74 reviews at 4.07 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 69%
- Out of stock, average day
- 12.0%
- Average rank
- #1in Airsoft
- Average rating
- 4.07 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 74per listing
- Listings tracked
- 13
04 · Newcomers
Amazon counts 0 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Airsoft Helmet products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Tactical Airsoft Fast Helmet With Side Rail And NVG Bracket Full-Face Airsoft mask Removable Anti-Fog Goggles Halloween CS Game Role-Playing Tactical Protective Equipment
- Price
- £26.75
- Rating
- 3.3/5
- Reviews
- 65
- Age
- 3y ago

Tactical Airsoft Paintball Fast Helmet + Helmet CoverPJ Type Tactical Multifunctional Protective NVG Mount For Outdoor Sports Hunting Shooting (Black)
- Price
- £23.94
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 10mo ago

LZAQHMT 4-in-1 Upgraded Tactical Airsoft Helmet - Rapid-Adjust Dial System With Headset Helmet Cover & Counterweight Bag For Cosplay Military Paintball Gear(RANGER GREEN)
- Price
- £76.14
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 6mo ago

MICH Airsoft Helmet and Full Face Mask Set with Side Rail & NVG Mount with Detachable and Adjustable Goggles Army Bump Helmet
- Price
- £27.87
- Rating
- 3.7/5
- Reviews
- 148
- Age
- 9mo ago

aleawol Tactical Black Airsoft Helmet Adjustable Lightweight Game Fast Helmet for Outdoor Sport Airsoft Paintball CS Halloween Cosplay Party
- Price
- £23.10
- Rating
- 4.4/5
- Reviews
- 100
- Age
- 4y ago
Trending
90-day click momentum
LZAQHMT 4-in-1 Upgraded Tactical Airsoft Helmet - Rapid-Adjust Dial System With Headset Helmet Cover & Counterweight Bag For Cosplay Military Paintball Gear(COYOTE BROWN)
- Price
- £75.51
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 6mo ago

LZAQHMT 4-in-1 Upgraded Tactical Airsoft Helmet - Rapid-Adjust Dial System With Headset Helmet Cover & Counterweight Bag For Cosplay Military Paintball Gear(RANGER GREEN)
- Price
- £76.14
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 6mo ago

Tactical Airsoft Paintball Fast Helmet + Helmet CoverPJ Type Tactical Multifunctional Protective NVG Mount For Outdoor Sports Hunting Shooting (Black)
- Price
- £23.63
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 10mo ago

Tactical Airsoft Paintball Fast Helmet + Helmet CoverPJ Type Tactical Multifunctional Protective NVG Mount For Outdoor Sports Hunting Shooting (Black)
- Price
- £23.94
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 10mo ago

Camouflage Balaclava Mask Lightweight Breathable Camo Hood Snood Airsoft Military Army Hat Head Full Face Neck Cover Sheisty (UK Alpha S L Camouflage)
- Price
- £5.00
- Rating
- 4.3/5
- Reviews
- 84
- Age
- 1y ago
Newest
by launch date
LZAQHMT 4-in-1 Upgraded Tactical Airsoft Helmet - Rapid-Adjust Dial System With Headset Helmet Cover & Counterweight Bag For Cosplay Military Paintball Gear(RANGER GREEN)
- Price
- £76.14
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 6mo ago

LZAQHMT 4-in-1 Upgraded Tactical Airsoft Helmet - Rapid-Adjust Dial System With Headset Helmet Cover & Counterweight Bag For Cosplay Military Paintball Gear(COYOTE BROWN)
- Price
- £75.51
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 6mo ago

MICH Airsoft Helmet and Full Face Mask Set with Side Rail & NVG Mount with Detachable and Adjustable Goggles Army Bump Helmet
- Price
- £27.87
- Rating
- 3.7/5
- Reviews
- 148
- Age
- 9mo ago

Tactical Airsoft Paintball Fast Helmet + Helmet CoverPJ Type Tactical Multifunctional Protective NVG Mount For Outdoor Sports Hunting Shooting (Black)
- Price
- £23.94
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 10mo ago

Tactical Airsoft Paintball Fast Helmet + Helmet CoverPJ Type Tactical Multifunctional Protective NVG Mount For Outdoor Sports Hunting Shooting (Black)
- Price
- £23.63
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
9
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
7%
- QJYZHAN63%
- LZAQHMT11%
- OneTigris7%
- Koyheng4%
- aleawol4%
- Youyijia4%
- Open — no brand owns it (2 brands, 7%)
Demand
Airsoft Helmet search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.7×
Search terms
Top Airsoft Helmet search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- airsoft helmet66K/yr
- tactical helmet22K/yr
- army helmet17K/yr
- military helmet14K/yr
- fast helmet7K/yr
- swat helmet3K/yr
- airsoft helmet mask2K/yr
- protective airsoft helmets2K/yr
Reviews and returns
What reviews say buyers love and hate about Airsoft Helmet
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Far too small
it runs very small
Absolutely terrible, a single shot from 20ft cracked the screen, the mouth guard is in bits on the grass due to shockingly bad quality, great for merf guns with children under 12
Love
Fits well, good value, functional
Great quality fits perfectly really easy to adjust very strong
It fits my head fine
Better than expected
As described, excellent buy
Very good value
Value for money
good value
Its a quality helmet
Great quality fits perfectly really easy to adjust very strong
Return
2.2% Return rate 65% Fixable by listing
Far too small
it runs very small
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Airsoft Helmet questions
Answered from the same tracked data.









