ab straps
Worth a lookShows low returns (1.2%), but a small market ($15K/yr) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great£16.80avg listing price — sweet spot $15–$100
Growth
Good+55.2%90-day search growth — must beat 0% to launch
Price range
Good£10.12–£23.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Review moat
Good1,490.57avg incumbent reviews — the moat a new listing must climb
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Market size
Bad£15K£15K/yr · 19K searches
According to Flapen's Amazon United Kingdom niche tracking, ab straps is a £15K/yr Amazon United Kingdom market (19K searches/yr). The top 5 brands hold 81% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
ab straps market data
- Units sold / yr
- 1K–1K
- avg 100–250/product
- Revenue / yr
- £17K–£21K
- units × avg price
- Conversion rate
- 4.7%
- Avg BSR
- #260
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 0.7%
- Avg brand age
- 47 months
- Avg seller age
- 195 days
Competition & brand share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
13
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
13%
- DMoose Fitness33%
- RDX18%
- Abahub12%
- AUYAO11%
- CampTeck7%
- DASKING7%
- Open — no brand owns it (4 brands, 13%)
Top ab straps products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DMoose Fitness Hanging Ab Straps for Pull Up Bar & Core Strength Training-Soft Padded Exercise Straps for Ab Swing & Leg Raises Hang Bar Strap with 2 Steel Carabiners - Abs Equipment for Home & Gym
DMoose Fitness£20.524.4★8,680 rev
RDX AB Straps for Pull Up Bar Hanging (Pair) Maya Hide Leather Abdominal Muscle Building Padded Arm Support Slings with D-Ring Strap Leg Raise Exercise Fitness Workout Strength Training Men Women
RDX£22.684.6★550 rev
Abahub Pull Up Assistance Bands Pull Up 225lbs Assist Belt
Abahub£23.104.0★82 rev
CampTeck U6833 Ab Straps Padded Hanging Ab Slings with Carabiner for Abdominal Training Abs Crunch Leg Raises Pull Up Gym Fitness Weightlifting Exercise Black 1 Pair
CampTeck£10.834.5★652 rev
DASKING Hanging Ab Straps 1 Pair Thick Padded Arm Ab Slings Straps with 2 Carabiners for Pullup Bar Core Strength Training Systems Home Gym Training Equipment
DASKING£16.884.5★238 rev
Newest
by launch date
AUYAO Fitness Hanging Ab Straps Men Women Padded Hanging Ab Slings Fitness Ab Slings Straps with Steel Carabiners Workout Equipment for Pull Up Bar & Core Strength Core & Abdominal Training
AUYAO£11.3131 rev
CROSSJAB AB Sling Straps for Pull Up Bar Hanging Padded Hanging Ab Straps with Steel Carabiners for Ab Swing & Leg Raises Core Training Pair Home Gym Fitness (Black)
CROSSJAB£17.072 rev
AUYAO Fitness Hanging Ab Straps Men Women Padded Hanging Ab Slings Fitness Ab Slings Straps with Steel Carabiners Workout Equipment for Pull Up Bar & Core Strength Core & Abdominal Training
AUYAO£11.0431 rev
Abahub Pull Up Assistance Bands Pull Up 225lbs Assist Belt
Abahub£23.1082 rev
Hanging Ab Straps for Pull Up Bar Fitness Abdominal Slings for Core Strength Training Pull Up Straps for Abdominal Leg Raise Exercise
QYJinlida£10.1217 rev
Trending
90-day click momentumAbahub Pull Up Assistance Bands Pull Up 225lbs Assist Belt
Abahub£23.104.0★
CROSSJAB AB Sling Straps for Pull Up Bar Hanging Padded Hanging Ab Straps with Steel Carabiners for Ab Swing & Leg Raises Core Training Pair Home Gym Fitness (Black)
CROSSJAB£17.074.5★
SHELLY Ab Slings Straps Premium Hanging Ab Straps for Abdominal Muscle Building Arm Support for Ab Workout Pull Up Bar Attachment Heavy Duty Carabiners Hanging Leg Raiser Ab Workout Pullup (Red)
Shelly Sports£12.273.9★
DMoose Fitness Hanging Ab Straps for Pull Up Bar & Core Strength Training-Soft Padded Exercise Straps for Ab Swing & Leg Raises Hang Bar Strap with 2 Steel Carabiners - Abs Equipment for Home & Gym
DMoose Fitness£18.764.4★
AUYAO Fitness Hanging Ab Straps Men Women Padded Hanging Ab Slings Fitness Ab Slings Straps with Steel Carabiners Workout Equipment for Pull Up Bar & Core Strength Core & Abdominal Training
AUYAO£11.043.3★
What buyers say about ab straps
What buyers praise and complain about, mined from review topics.What buyers love
“Great product, price and service”
“Well worth for the price”
“Really comfortable straps”
“Does the job”
“Theyve helped make hanging ab exercises much more comfortable compared to gripping the bar directly”
“They are very comfortable”
“Great for people just starting off”
“easy to use”
“Very durable, exactly as described”
“Does a great job”
What buyers complain about
“back of the straps 'unsupported'”
“Not comfortable”
“garbage”
“And one key truth: buying equipment alone wont get results — if you dont use it, nothing changes”
“Now the only limitation to how many reps I can do is not my grip”
“little padding”
“it can be difficult to get into them properly”
“too short, meaning your head is closer to the bar than it should be”
“It's a sloppy design flaw from people who clearly don't train”
“its not as smooth or predictable as using a proper rigid platform”
Top return reasons
Common questions
- Is ab straps profitable to sell on Amazon United Kingdom?
- The niche generates £15K/yr across 14 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +55.2%. Flapen's verdict: Worth a look (51/100).
- How competitive is the ab straps niche?
- 10 brands and 13 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in ab straps?
- Top complaints mined from reviews: Strap/String Quality, Comfort-Overall, Quality-Overall. The return rate is 1.2%.
- What does it cost to enter the ab straps niche?
- Listings span £10.12–£23.10; the average listing price is £16.80 (sweet spot $15–$100). The average incumbent carries 1,491 reviews — the moat a new listing must climb.