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8kg Dumbbells

Fail

The products selling today already average 4.6★, so 8kg Dumbbells is a Fail.

Flapen Score
46
46 / 100
Ranks 512 of 792 Sports & Outdoors niches · −4 vs the category median of 50
Market size
£146K/yr182K searches / yr
90-day growth
+0.8%search demand this quarter
Competition
57%top-5 click share · 12 brands · 17 sellers

Flapen Score

8kg Dumbbells against its category

The dotted line is the Sports & Outdoors average. Past it, 8kg Dumbbells is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 8kg Dumbbells market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 8kg Dumbbells 182K times last year and spent an estimated £146K. The top 5 brands take 85% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

3.8% of searches ended in a purchase last week.

Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £146K a year.

Searches, last 12 months
182K
Growth, 90 days vs prior 90
+0.8%
Conversion, latest week
3.8%
Market size, estimated
£146Ka year
Peak month
January1.5× the quietest month
Top search term
8kg dumbbells pair91K searches a year

02 · Price

A sale here is worth £21.35.

Listings sell for £21.35 on average, from £10.32 to £35.88. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £21.35 that is £2K to £5K a year per listing.

Average price
£21.35inside the $15 to $100 sweet spot
Price range
£10.32–£35.88
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£2K–£5K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 36% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #34 within Fitness. It carries 4,742 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
36%
Out of stock, average day
12.1%
Average rank
#34in Fitness
Average rating
4.61 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,742per listing
Listings tracked
22

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
50 months

Products

Top 8kg Dumbbells products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£15K£29K£44K£58K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

17

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

57%

Top 20: 98%

Open market

12%

  • HOMCOM29%
  • Amazon Basics22%
  • ZENO16%
  • Athlyt13%
  • RAVIAN5%
  • Yaheetech3%
  • Open — no brand owns it (6 brands, 12%)

Demand

8kg Dumbbells search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top 8kg Dumbbells search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 8kg dumbbells pair91K/yr
  • 8kg dumbbells25K/yr
  • 9kg dumbbells pair14K/yr
  • 8 kg dumbbells10K/yr
  • 8kg weights13K/yr
  • dumbbells 8kg9K/yr
  • 8kg dumbbell5K/yr
  • dumbbells 8kg pair5K/yr
  • 8 kg dumbbells pair4K/yr
  • weights 8kg3K/yr

Reviews and returns

What reviews say buyers love and hate about 8kg Dumbbells

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Smell19%−0.07

There is a slight chemical smell like other reviewers have mentioned

smelly

There is still a very strong smell off the rubber

Quality-Overall16%+1.16

Very Garbage

then it is extremely low quality

Poor quality

Weight Heavy14%−0.04

I also think maybe its slightly heavier than actual 8kg

Too heavy for a woman to use

Heavy

Size-Overall6%−0.04

a little bulky

The sand ones are huge

They are too big

Material Quality4%−0.03

they were made off a very low standard of materials used for that product I put them in the garbage

Love

Quality-Overall35%+1.16

Nice usable product

Excellent product

are well made

Value For Money16%+1.35

Great Value for Money

fair price

Good for the money

Advertised Vs Actual Product13%+0.21

As advertised

Exactly what I wanted

As described

Grip6%+0.35

Good grip

The grip feels secure in your hands

Well made and easy to grip

Weight Light5%+0.49

Light as a feather

Very happy with these weights

Not heavy

Return

0.4% Return rate 18% Fixable by listing

Weight Heavy46%▇▇▇█▇▇

I also think maybe its slightly heavier than actual 8kg

Too heavy for a woman to use

Heavy

Size-Overall11%▄▇██▆▇

a little bulky

The sand ones are huge

They are too big

Grip6%▄█▄▄▃▄
Advertised Vs Actual Product5%█▂▃▁▂▆
Defective Material/Parts5%▆█▇▃▃▄

FAQ

Common 8kg Dumbbells questions

Answered from the same tracked data.