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7kg Dumbbells Pair

Fail

Shoppers spend an estimated $77K a year here, so 7kg Dumbbells Pair is a Fail.

Flapen Score
42
42 / 100
Ranks 621 of 792 Sports & Outdoors niches · −8 vs the category median of 50
Market size
£77K/yr173K searches / yr
90-day growth
-0.7%search demand this quarter
Competition
63%top-5 click share · 12 brands · 16 sellers

Flapen Score

7kg Dumbbells Pair against its category

The dotted line is the Sports & Outdoors average. Past it, 7kg Dumbbells Pair is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 7kg Dumbbells Pair market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 7kg Dumbbells Pair 173K times last year and spent an estimated £77K. The top 5 brands take 81% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £77K a year.

Searches, last 12 months
173K
Growth, 90 days vs prior 90
-0.7%
Conversion, latest week
2.3%
Market size, estimated
£77Ka year
Peak month
January1.4× the quietest month
Top search term
7kg dumbbells pair61K searches a year

02 · Price

A sale here is worth £19.22.

Listings sell for £19.22 on average, from £10.32 to £31.23. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £19.22 that is £2K to £5K a year per listing.

Average price
£19.22inside the $15 to $100 sweet spot
Price range
£10.32–£31.23
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£2K–£5K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 27% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Fitness. It carries 3,948 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
27%
Out of stock, average day
0.0%
Average rank
#34in Fitness
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,948per listing
Listings tracked
22

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
46 months

Products

Top 7kg Dumbbells Pair products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£15K£23K£31K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

16

Est. top-5 brand share

81%

Top 20: 100%

Est. top-5 click share

63%

Top 20: 97%

Open market

15%

  • Athlyt26%
  • RAVIAN21%
  • Amazon Basics17%
  • ZENO11%
  • HOMCOM7%
  • Myga4%
  • Open — no brand owns it (6 brands, 15%)

Demand

7kg Dumbbells Pair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top 7kg Dumbbells Pair search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • 7kg dumbbells pair61K/yr
  • 7.5kg dumbbells pair44K/yr
  • 7.5kg dumbbells14K/yr
  • 7kg weights10K/yr
  • 7kg dumbbells12K/yr
  • 7 kg dumbbells pair8K/yr
  • 7.5 kg dumbbells pair7K/yr
  • dumbbells 7kg6K/yr
  • 7.5 kg dumbbells7K/yr
  • 7kg dumbbell4K/yr

Reviews and returns

What reviews say buyers love and hate about 7kg Dumbbells Pair

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Smell”
0.4%of orders come back
“There is a slight chemical smell like other reviewers have mentioned”
A buyer, on “Smell”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 7kg Dumbbells Pair questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data