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5kg Dumbbells Pair

Fail

The average product has 5,617 reviews to catch up to, so 5kg Dumbbells Pair is a Fail.

Flapen Score
45
45 / 100
Ranks 543 of 792 Sports & Outdoors niches · −5 vs the category median of 50
Market size
£321K/yr326K searches / yr
90-day growth
+4.1%search demand this quarter
Competition
70%top-5 click share · 10 brands · 14 sellers

Flapen Score

5kg Dumbbells Pair against its category

The dotted line is the Sports & Outdoors average. Past it, 5kg Dumbbells Pair is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 5kg Dumbbells Pair market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 5kg Dumbbells Pair 326K times last year and spent an estimated £321K. The top 5 brands take 87% of clicks. Demand peaks in Mar–May. Flapen scores it 45 out of 100, a Fail.

01 · Demand

6.5% of searches ended in a purchase last week.

Shoppers searched for this 326K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £321K a year.

Searches, last 12 months
326K
Growth, 90 days vs prior 90
+4.1%
Conversion, latest week
6.5%
Market size, estimated
£321Ka year
Peak month
May2.1× the quietest month
Top search term
5kg dumbbells pair235K searches a year

02 · Price

A sale here is worth £15.11.

Listings sell for £15.11 on average, from £8.54 to £17.60. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £15.11 that is £8K to £11K a year per listing.

Average price
£15.11inside the $15 to $100 sweet spot
Price range
£8.54–£17.60
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
£8K–£11K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 31% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #25 within Fitness. It carries 5,617 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
31%
Out of stock, average day
5.3%
Average rank
#25in Fitness
Average rating
4.59 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,617per listing
Listings tracked
16

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top 5kg Dumbbells Pair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

£0£32K£64K£96K£128K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

14

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

9%

  • Amazon Basics52%
  • HOMCOM12%
  • ZENO9%
  • RAVIAN8%
  • SONGMICS6%
  • ProSource5%
  • Open — no brand owns it (4 brands, 9%)

Demand

5kg Dumbbells Pair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, May · busiest ÷ quietest = 2.1×

Search terms

Top 5kg Dumbbells Pair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 5kg dumbbells pair235K/yr
  • 5 kg dumbbells pair30K/yr
  • dumbbells 5kg pair8K/yr
  • 5kg weight9K/yr
  • 5kg dumbells6K/yr
  • 5kg weights for women6K/yr
  • 5lb weights for women3K/yr
  • 5 kg dumbbells4K/yr
  • 5kg dumbbells pair for women11K/yr
  • 5lb dumbbells pair5K/yr

Reviews and returns

What reviews say buyers love and hate about 5kg Dumbbells Pair

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Weight Heavy18%−0.04

they feel heavier than 5kg

these weight are horrbile

To heavy for my needs

Smell14%−0.06

The smell is minor

Bad smell

very strong rubber smell

Quality-Overall8%+1.67

Very Garbage

Poor quality

ABSOLUTE GARBAGE, PLEASE READ BEFORE BUYING

Size-Overall5%−0.01

Not great for smaller hands

The sand ones are huge

Start small

Cutting/Trimming3%−0.03

Cut on the outer layer

Love

Quality-Overall31%+1.67

Amazing Quality

Reasonable product

are well made

Value For Money12%+0.72

worth it

Good Value

Great Value for Money

Grip10%+0.25

Comfortable grip

Good Grip

Easy grip

Advertised Vs Actual Product9%+0.46

They do the job

Just what I wanted

As expected

Weight Light6%+0.49

they are the perfect weight

Not heavy

Good set of weights

Return

0.4% Return rate 20% Fixable by listing

Weight Heavy54%▇▆█▇▆▇

they feel heavier than 5kg

these weight are horrbile

To heavy for my needs

Size-Overall15%█▅▄█▇▆

Not great for smaller hands

The sand ones are huge

Start small

Weight Light6%▆█▃▄▇▂
Defective Material/Parts4%▃█▇▄▄▇
Smell4%▃█▇▄▃▄

The smell is minor

Bad smell

very strong rubber smell

FAQ

Common 5kg Dumbbells Pair questions

Answered from the same tracked data.