1kg weights
Skip itSoft demand (-4.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great11.4%search→purchase rate — share of searches ending in a sale
Price range
Good£4.93–£29.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£239K£239K/yr · 186K searches
Avg price
Okay£11.32avg listing price — sweet spot $15–$100
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Bad-4.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad6,876.75avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United Kingdom niche tracking, 1kg weights is a £239K/yr Amazon United Kingdom market (186K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 48/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
1kg weights market data
- Units sold / yr
- 20K–25K
- avg 750–1,000/product
- Revenue / yr
- £226K–£283K
- units × avg price
- Conversion rate
- 11.4%
- Avg BSR
- #32
- Page quality
- 0%
- Prime
- 75%
- Sponsored
- 80%
- Out of stock
- 3.1%
- Avg brand age
- 48 months
- Avg seller age
- 192 days
Competition & brand share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
28
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
13%
- Amazon Basics45%
- Pure Health13%
- Core Balance10%
- Athlyt9%
- ProSource7%
- Urban Fitness3%
- Open — no brand owns it (7 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -4.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Top 1kg weights search terms
- 1kg dumbbells69K/yr
- 1kg weights39K/yr
- 1 kg weights12K/yr
- 1kg weights for women13K/yr
- 1 kg dumbbells pair9K/yr
- dumbbells 1kg8K/yr
- 1kg dumbbells pair9K/yr
- 1kg weight7K/yr
- hand weights 1kg7K/yr
- 1kg hand weights5K/yr
Top 1kg weights products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 5 kg Black
Amazon Basics£16.834.6★736 rev
Neoprene Dumbbell Hand Weights Pair Home Exercise for Women Men Arm Pilates Dumbbells in 1kg 1.5kg 2kg 3kg 4kg 5kg 8kg 10kg Set (Pink (1KG Pair))
Pure Health£6.674.6★2,530 rev
Athlyt Neoprene Dumbbell Set 2 x 1kg Grey
Athlyt£7.254.7★6,589 rev
Amazon Basics Neoprene Dumbbell Pair 2 kg Pink
Amazon Basics£7.454.7★29,488 rev
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 10 kg Black
Amazon Basics£29.794.6★736 rev
Newest
by launch date
Amazon Basics Neoprene Dumbbell Weights Set with Stand 1 2 3 kg Pairs
Amazon Basics£21.0329,488 rev
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 5 kg Black
Amazon Basics£16.83736 rev
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 10 kg Black
Amazon Basics£29.79736 rev
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 8 kg Black
Amazon Basics£27.54736 rev
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 6 kg Black
Amazon Basics£20.04736 rev
Trending
90-day click momentumAmazon Basics Rubber Encased Hex Dumbbell Weights Set 8 kg Black
Amazon Basics£27.544.6★
Fitness Mad Pro Hand Weights Soft Grip Dumbbells 0.5kg 0.75kg 1kg 1.25kg 1.5kg
Fitness Mad£11.464.7★
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 10 kg Black
Amazon Basics£29.794.6★
Amazon Basics Rubber Encased Hex Dumbbell Weights Set 5 kg Black
Amazon Basics£16.834.6★
ProsourceFit Neoprene Dumbbell Coated for Non-Slip Grip 2 lb
ProSource£4.934.6★
What buyers say about 1kg weights
What buyers praise and complain about, mined from review topics.What buyers love
“seem well made”
“Excellent value for money”
“Just what I needed”
“Excellent product comfortable grip”
“Perfect light weights”
“Ideal for jogging with”
“so easy to use”
“very comfortable”
“Great size”
“Not too heavy for beginners”
What buyers complain about
“Bad smell”
“Heavier than 6kg”
“Not fit for purpose”
“Not the best buying experience”
“One is dark orange”
“False advertising”
“my hand cant even grip them they are so tiny”
“Also plastic cracked”
“maybe I just lost some muscle or the gym had dumbbells that were wearing out or something like that”
Top return reasons
Common questions
- Is 1kg weights profitable to sell on Amazon United Kingdom?
- The niche generates £239K/yr across 20 tracked products. 90-day search growth is -4.0%. Flapen's verdict: Skip it (48/100).
- How competitive is the 1kg weights niche?
- 13 brands and 28 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 84% of demand.
- What do buyers complain about in 1kg weights?
- Top complaints mined from reviews: Smell, Weight Heavy, Size-Overall. The return rate is 0.4%.
- When does demand for 1kg weights peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the 1kg weights niche?
- Listings span £4.93–£29.79; the average listing price is £11.32 (sweet spot $15–$100). The average incumbent carries 6,877 reviews — the moat a new listing must climb.