Navy Lampshade
FailShoppers spend an estimated $41K a year here, so Navy Lampshade is a Fail.
- Flapen Score
- 46 / 100Ranks 191 of 370 Lighting niches · −1 vs the category median of 4746
- Market size
- £41K/yr193K searches / yr
- 90-day growth
- -27.2%search demand this quarter
- Competition
- 40%top-5 click share · 15 brands · 25 sellers
Flapen Score
Navy Lampshade against its category
The dotted line is the Lighting average. Past it, Navy Lampshade is stronger. Inside it, weaker.
Market
The Navy Lampshade market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Navy Lampshade 193K times last year and spent an estimated £41K. The top 5 brands take 81% of clicks. Demand peaks in Feb. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 193K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -27.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.
- Searches, last 12 months
- 193K
- Growth, 90 days vs prior 90
- -27.2%
- Conversion, latest week
- 1.6%
- Market size, estimated
- £41Ka year
- Peak month
- February1.7× the quietest month
- Top search term
- blue lampshade37K searches a year
02 · Price
A sale here is worth £13.61.
Listings sell for £13.61 on average, from £7.07 to £22.60. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £13.61 that is £0 to £1K a year per listing.
- Average price
- £13.61under the $15 to $100 sweet spot
- Price range
- £7.07–£22.60
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 24% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #164 within Indoor Lighting. It carries 409 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 24%
- Out of stock, average day
- 12.7%
- Average rank
- #164in Indoor Lighting
- Average rating
- 4.36 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 409per listing
- Listings tracked
- 41
04 · Newcomers
0 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Navy Lampshade products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ValueLights | Small Ceiling Light Shade 2 Tier Pendant Lampshade in Navy Blue | Lamp Shades Home Décor & Improvement Essential | 26cm Shade Width
- Price
- £11.18
- Rating
- 4.7/5
- Reviews
- 266
- Age
- 2y ago

MiniSun | Small Modern Navy Blue Fabric Drum Light Shade | Lamp Shades Home Décor & Improvement Essential | 25cm Shade Width
- Price
- £11.27
- Rating
- 4.6/5
- Reviews
- 875
- Age
- 9y ago

Gabi - Blue Ombre Linen 3 Tier Ceiling Light Shade
- Price
- £14.14
- Rating
- 4.2/5
- Reviews
- 46
- Age
- 1y ago

MiniSun | Small Modern Navy Blue Velvet Drum Light Shade | Lamp Shades Home Décor & Improvement Essential | 25cm Shade Width
- Price
- £11.98
- Rating
- 4.5/5
- Reviews
- 473
- Age
- 9y ago

GIGGI Fabric Lamp Shades with Golden Inner Light Shade Ceiling Modern Lampshades for Ceiling Lights Lamp Shades for Table Lamps Floor Lamps Living Room Bedroom Home Décor (Blue 8)
- Price
- £9.79
- Rating
- 4.5/5
- Reviews
- 645
- Age
- 1y ago
Trending
estimated 90-day click momentum
ValueLights | Reni Duck Egg Blue Fabric Drum Ceiling Lamp Shade (D) 25cm | Shades Home Décor & Improvement Essential
- Price
- £11.00
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 8mo ago

Benni - Navy Blue 26cm Pendant Shade
- Price
- £11.95
- Rating
- 4.7/5
- Reviews
- 83
- Age
- 1y ago

Weewooday 2 Pcs Velvet Light Shade 10 Modern Drum Lampshades for Ceiling Pendant Lights Small Table Lamps & Floor Lamps Easy Fit Pendant Light Shade Ceiling for Office & Home Decor(Navy Blue)
- Price
- £18.71
- Rating
- 4.1/5
- Reviews
- 16
- Age
- 10mo ago

Light BlueTapered Drum Shade for Ceiling and Table Lamp 14 Inch Shade
- Price
- £14.02
- Rating
- 4.4/5
- Reviews
- 75
- Age
- 4y ago

Gabi - Blue Ombre Linen 3 Tier Ceiling Light Shade
- Price
- £14.14
- Rating
- 4.2/5
- Reviews
- 46
- Age
- 1y ago
Newest
by launch date
ValueLights | Reni Duck Egg Blue Fabric Drum Ceiling Lamp Shade (D) 25cm | Shades Home Décor & Improvement Essential
- Price
- £11.00
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 8mo ago

ValueLights | Aspen Navy Blue Tapered 35cm Easy Fit Pendant Lamp Shade | Ceiling Lights Home Décor & Improvement Essential
- Price
- £13.85
- Rating
- 4.4/5
- Reviews
- 62
- Age
- 10mo ago

Giggi 3-Tier Fabric Lamp Shade 30cm Easy-Fit Ceiling Light Shade Non-Electrical Pendant Lampshades for Ceiling Lights Lamp Shades for Table Lamps Floor Lamps Living Room Bedroom (Blue Grace)
- Price
- £11.08
- Rating
- 4.6/5
- Reviews
- 281
- Age
- 10mo ago

Weewooday 2 Pcs Velvet Light Shade 10 Modern Drum Lampshades for Ceiling Pendant Lights Small Table Lamps & Floor Lamps Easy Fit Pendant Light Shade Ceiling for Office & Home Decor(Navy Blue)
- Price
- £18.71
- Rating
- 4.1/5
- Reviews
- 16
- Age
- 10mo ago

Benni - Navy Blue 26cm Pendant Shade
- Price
- £11.95
- Rating
- 4.7/5
- Reviews
- 83
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 40% of clicks, no more. An open shelf where new products get seen.
Brands
15 falling
Sellers
25
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
40%
Top 20: 81%
Open market
14%
- ValueLights25%
- firstchoicelighting19%
- MiniSun18%
- Giggi13%
- Weewooday6%
- LEDSone5%
- Open — no brand owns it (9 brands, 14%)
Demand
Navy Lampshade search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 1.7×
Search terms
Top Navy Lampshade search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- blue lampshade37K/yr
- navy lampshade30K/yr
- blue light shade23K/yr
- blue lampshades for ceiling lights15K/yr
- blue lamp shades12K/yr
- blue ceiling light shade12K/yr
- blue lampshades for table lamps11K/yr
- blue lamp shade8K/yr
- navy light shade10K/yr
- navy blue lampshade10K/yr
Reviews and returns
What reviews say buyers love and hate about Navy Lampshade
We read the reviews and the return reasons for every product selling here.
“Extremely small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Navy Lampshade questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









