Floodlight
Floodlight shows no brand lock-in (top 5 brands take 48% of clicks), but soft demand (-34.4% this quarter) keeps it on the watch list.
Flapen Score
Is Floodlight profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Floodlight is a £125K/yr Amazon United Kingdom market (375K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Apr–Oct–Nov. Verdict: Worth a look — 52/100.
Floodlight: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -34.4% over the last 90 days and 2.2% of searches end in a purchase.
£125K
revenue / yr
Who owns the niche?
The top 5 brands hold 48% of demand, so 52% of the market is open.
52%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 61 products
Top Floodlight products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Jsdoin 50W Security Lights Outdoor Motion Sensor 4500 Lumen PIR Security Light 6500K LED Floodlights IP66 Waterproof Outside Daylight Wall Light with 2M Cable for Garage Garden Hallway Backyard
- Price
- £13.77
- Rating
- 4.0/5
- Reviews
- 2,211
- Age
- 8y ago
GRIFEMA 50W LED Floodlight Outdoor 5500LM 6500K
- Price
- £9.29
- Rating
- 4.6/5
- Reviews
- 1,098
- Age
- 1y ago
Philips 21W 3000 lm LED Security Light Outdoor w/PIR Motion Sensor 5000K Daylight Flood Light Waterproof Dusk to Dawn 2 Heads 4 Modes
- Price
- £30.59
- Rating
- 4.6/5
- Reviews
- 322
- Age
- 11mo ago
JumJam Solar Flood Lights Security Lights Outdoor Motion Sensor for Garden
- Price
- £18.65
- Rating
- 4.5/5
- Reviews
- 1,647
- Age
- 2y ago
Philips 24W 3500LM LED Security Lights w/PIR Motion Sensor Outdoor 5000K Daylight Dusk to Dawn Aluminum Flood light 3 Adjustable Heads Waterproof for Garage Yard Porch
- Price
- £34.29
- Rating
- 4.5/5
- Reviews
- 176
- Age
- 10mo ago
Trending
90-day click momentum
Aomeya Motion Sensor Outdoor Security Light 30W 2750 Lumen LED Floodlights with PIR Sensor IP66 Waterproof Motion Sensor Outdoor Wall Light with Remote Control for Garden
- Price
- £11.87
- Rating
- 4.3/5
- Reviews
- 2,955
- Age
- 4mo ago
Hoysicy 50W Security Light Outdoor with Motion Sensor 6500K 4200LM LED Floodlight with PIR Sensor IP66 Waterproof Super Bright Ultra Thin for Garage Porch Hallway Stairway
- Price
- £12.11
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago
PHILIPS Lois Outdoor Floodlight 50 W 5000 K Black
- Price
- £9.48
- Rating
- 4.5/5
- Reviews
- 77
- Age
- 1y ago
ZHONGFA LED Floodlights Outdoor Security Motion Sensor Pir Mains Powered Lights (20W)
- Price
- £10.92
- Rating
- 4.5/5
- Reviews
- 25
- Age
- 8mo ago
PHILIPS Lois Outdoor Floodlight with Sensor 20 W 5000 K Black
- Price
- £10.72
- Rating
- 4.1/5
- Reviews
- 81
- Age
- 1y ago
Newest
by launch dateHoysicy 50W Security Light Outdoor with Motion Sensor 6500K 4200LM LED Floodlight with PIR Sensor IP66 Waterproof Super Bright Ultra Thin for Garage Porch Hallway Stairway
- Price
- £12.11
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago
Aomeya Motion Sensor Outdoor Security Light 30W 2750 Lumen LED Floodlights with PIR Sensor IP66 Waterproof Motion Sensor Outdoor Wall Light with Remote Control for Garden
- Price
- £11.87
- Rating
- 4.3/5
- Reviews
- 2,955
- Age
- 4mo ago
ZHONGFA LED Floodlights Outdoor Security Motion Sensor Pir Mains Powered Lights (20W)
- Price
- £10.92
- Rating
- 4.5/5
- Reviews
- 25
- Age
- 8mo ago
Philips 24W 3500LM LED Security Lights w/PIR Motion Sensor Outdoor 5000K Daylight Dusk to Dawn Aluminum Flood light 3 Adjustable Heads Waterproof for Garage Yard Porch
- Price
- £34.29
- Rating
- 4.5/5
- Reviews
- 176
- Age
- 10mo ago
vighep 24W Security Lights Outdoor Motion Sensor Upgraded IP65 Waterproof LED Floodlight 3000K-6500K PIR Outside Wall Light for Garden Backyard Garage Forecourt
- Price
- £24.58
- Rating
- 4.4/5
- Reviews
- 76
- Age
- 11mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.
Brands
38 falling
Sellers
70
Top-5 brand share
48%
Top 20: 88%
Top-5 click share
33%
Top 20: 72%
Open market
47%
- GRIFEMA13%
- Philips12%
- Jsdoin8%
- Lepro7%
- PHILIPS7%
- JumJam5%
Floodlight demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Apr, Oct, Nov · busiest ÷ quietest = 2.3×
Top Floodlight search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- floodlight68K/yr
- flood lights outdoor motion sensor34K/yr
- flood light35K/yr
- outdoor floodlight27K/yr
- flood & spot lighting20K/yr
- garden flood light16K/yr
- floodlight with sensor31K/yr
- led floodlight pir sensor motion outdoor security flood light16K/yr
- led security light17K/yr
- flood lights14K/yr
What reviews say buyers love and hate about Floodlight
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Nice and bright”
“Excellent value”
“Good quality light”
“Easy to set up”
“Compact fitting”
What buyers complain about
69% of reviews“Broke”
“I think its a very cheap quality build”
“Never worked”
“Which i think is pretty poor for less”
“Not waterproof”
Floodlight return rate & reasons
Why buyers send it back, as a share of all return requests.
2.7%
Return rate
27%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Floodlight questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
