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Battery Security Lights with Motion Sensor

Maybe

The top 5 products take only 19% of clicks. But demand is soft, at -46.9% this quarter, so Battery Security Lights with Motion Sensor is a Maybe.

Flapen Score
56
56 / 100
Top 18% of 370 Lighting niches · +9 vs the category median of 47
Market size
£121K/yr239K searches / yr
90-day growth
-46.9%search demand this quarter
Competition
19%top-5 click share · 47 brands · 68 sellers

Flapen Score

Battery Security Lights with Motion Sensor against its category

The dotted line is the Lighting average. Past it, Battery Security Lights with Motion Sensor is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Battery Security Lights with Motion Sensor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Battery Security Lights with Motion Sensor 239K times last year and spent an estimated £121K. The top 5 brands take 46% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 239K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -46.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £121K a year.

Searches, last 12 months
239K
Growth, 90 days vs prior 90
-46.9%
Conversion, latest week
2.2%
Market size, estimated
£121Ka year
Peak month
December4.4× the quietest month
Top search term
pir outdoor wall light28K searches a year

02 · Price

A sale here is worth £23.28.

Listings sell for £23.28 on average, from £8.14 to £47.80. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £23.28 that is £2K to £6K a year per listing.

Average price
£23.28inside the $15 to $100 sweet spot
Price range
£8.14–£47.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£2K–£6K
Returns
2.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #243 within Indoor Lighting. It carries 1,212 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
95%
Out of stock, average day
9.0%
Average rank
#243in Indoor Lighting
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,212per listing
Listings tracked
87

04 · Newcomers

Amazon counts 9 of last year's 31 launches as successful.

31 products launched here in the last 12 months. Amazon counts 9 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
31
Successful launches
9Amazon's first-year sales bar
Average brand age
36 months

Products

Top Battery Security Lights with Motion Sensor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

£0£2K£5K£7K£10K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

47 falling

Sellers

68

Top-5 brand share

46%

Top 20: 81%

Top-5 click share

19%

Top 20: 49%

Open market

49%

  • Auraglow22%
  • Kerry8%
  • EBION6%
  • YOVGQOLV6%
  • vighep5%
  • NICREW4%

Demand

Battery Security Lights with Motion Sensor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 4.4×

Search terms

Top Battery Security Lights with Motion Sensor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pir outdoor wall light28K/yr
  • outdoor wall lights with sensor31K/yr
  • front door light with motion sensor29K/yr
  • auraglow19K/yr
  • outdoor pir wall lights10K/yr
  • outdoor wall lighting with sensor9K/yr
  • battery security lights with motion sensor23K/yr
  • front door sensor light9K/yr
  • external pir lights8K/yr
  • auraglow pir motion sensor light9K/yr

Reviews and returns

What reviews say buyers love and hate about Battery Security Lights with Motion Sensor

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability18%−0.27

Broke

Did not last

Broken

Quality-Overall9%−0.02

I think its a very cheap quality build

Awful quality

these are rubbish quality

Functionality-Overall7%−0.09

Never worked

Does not function correctly

Did not work

Brightness/Shine/Glow6%+2.57

Not as bright as you think

brightness is low

Not super bright

Charging5%−0.03

Charging problem

Did not recharge

Unable to recharge

Love

Brightness/Shine/Glow34%+2.57

Bright light

Good lighting

Nice and bright

Quality-Overall9%−0.02

The build quality is excellent

Build quality is solid

Decent quality

Value For Money7%+0.31

Good Value

Good value for money

Excellent value

Assembly/Installation7%+0.56

Easily installed

Easy to assemble

Easy to set up

Size-Overall5%+0.24

Absolute brilliant easy to fit

Easy to fit

It fits really well as it's easy for us to install

Return

2.4% Return rate 26% Fixable by listing

Functionality-Overall21%██▆▆▆▇

Never worked

Does not function correctly

Did not work

Size-Overall18%▄▆▇█▆▇

slightly bigger than expected

wasnt the right fit

small

Brightness/Shine/Glow11%█▇▇▇█▇

Not as bright as you think

brightness is low

Not super bright

Defective Material/Parts9%▇▆█▇▇▆
Charging4%█▅▆▄▃▂

Charging problem

Did not recharge

Unable to recharge

FAQ

Common Battery Security Lights with Motion Sensor questions

Answered from the same tracked data.