Aurora Projector

Shoppers searched for this 273K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -28.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £107K a year.

Searches, last 12 months

273K

Growth, 90 days vs prior 90

-28.9%

Conversion, latest week

2.5%

Market size, estimated

£107Ka year

Peak month

December12.4× the quietest month

Top search term

northern lights projector73K searches a year

Listings sell for £15.66 on average, from £6.36 to £28.21. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £15.66 that is £8K to £12K a year per listing.

Average price

£15.66inside the $15 to $100 sweet spot

Price range

£6.36–£28.21

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

£8K–£12K

Returns

2.1%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #196 within Indoor Lighting. It carries 1,109 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

9.1%

Average rank

#196in Indoor Lighting

Average rating

4.22 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,109per listing

Listings tracked

33

10 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

6Amazon's first-year sales bar

Average brand age

30 months