5m Christmas Lights

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -39.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £7K a year.

Searches, last 12 months

30K

Growth, 90 days vs prior 90

-39.0%

Conversion, latest week

4.2%

Market size, estimated

£7Ka year

Top search term

fairy lights 5m6K searches a year

Listings sell for £5.32 on average, from £3.20 to £9.71. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £5.32 that is £0 to £532 a year per listing.

Average price

£5.32under the $15 to $100 sweet spot

Price range

£3.20–£9.71

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£532

Returns

1.2%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #91 within String Lights. It carries 4,136 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

9.3%

Average rank

#91in String Lights

Average rating

4.26 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,136per listing

Listings tracked

14

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months