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Candle Wax Melting Pot

Maybe

Products sell for $25.84 on average, inside the sweet spot. But demand is soft, at -41.6% this quarter, so Candle Wax Melting Pot is a Maybe.

Flapen Score
60
60 / 100
Top 9% of 2,035 Health & Personal Care niches · +12 vs the category median of 48
Market size
£133K/yr226K searches / yr
90-day growth
-41.6%search demand this quarter
Competition
28%top-5 click share · 40 brands · 49 sellers

Flapen Score

Candle Wax Melting Pot against its category

The dotted line is the Health & Personal Care average. Past it, Candle Wax Melting Pot is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Candle Wax Melting Pot market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Candle Wax Melting Pot 226K times last year and spent an estimated £133K. The top 5 brands take 43% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

2.3% of searches ended in a purchase last week.

Shoppers searched for this 226K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -41.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £133K a year.

Searches, last 12 months
226K
Growth, 90 days vs prior 90
-41.6%
Conversion, latest week
2.3%
Market size, estimated
£133Ka year
Peak month
December2.9× the quietest month
Top search term
wax melter76K searches a year

02 · Price

A sale here is worth £25.84.

Listings sell for £25.84 on average, from £6.64 to £114.33. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £25.84 that is £0 to £3K a year per listing.

Average price
£25.84inside the $15 to $100 sweet spot
Price range
£6.64–£114.33
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #96 within Shaving & Hair Removal. It carries 500 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
17.0%
Average rank
#96in Shaving & Hair Removal
Average rating
4.23 starsAmazon United Kingdom average 4.36 stars
Average reviews
500per listing
Listings tracked
62

04 · Newcomers

Amazon counts 0 of last year's 13 launches as successful.

13 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Candle Wax Melting Pot products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

£0£3K£5K£8K£11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

40 rising

Sellers

49

Top-5 brand share

43%

Top 20: 85%

Top-5 click share

28%

Top 20: 68%

Open market

52%

  • venpow15%
  • JULWHISPER9%
  • Aottom7%
  • Ksedcon6%
  • RAOYAN6%
  • BOYUJK6%

Demand

Candle Wax Melting Pot search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Candle Wax Melting Pot search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wax melter76K/yr
  • candle wax melter33K/yr
  • wax melting pot20K/yr
  • wax melter for candle making28K/yr
  • electric wax melter15K/yr
  • candle wax melting pot11K/yr
  • candle melter7K/yr
  • wax melting machine5K/yr
  • candle melting pot10K/yr
  • wax melt pots5K/yr

Reviews and returns

What reviews say buyers love and hate about Candle Wax Melting Pot

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Heating16%−0.11

gets very hot

Very slow to heat up

Takes way too long to heat

Functionality-Overall10%−0.10

Doesnt work as expected

It will not turn on

Didn't work

Quality-Overall8%+0.53

Quality control lacking

Not very good quality

Not Quality Control Checked

Durability7%−0.07

Broke first use

Broken

Broke after 2 uses

Value For Money5%+0.57

Cheap for a reason

Waste of money

not worth it

Love

Quality-Overall15%+0.53

Simple, straight-forward quality product

Excellent product

Excellent product, easy to us

Value For Money12%+0.57

Good for the price

Good value for money

Excellent value

Ease Of Use11%+0.90

Really good and easy to work with

as a first timer I found it all easy to use

Easy to use

Heating9%−0.11

Heats up fast

Holds the temperature well

gets hot very quick

Advertised Vs Actual Product6%+0.44

As advertised

As described

Exactly as advertised

Return

1.1% Return rate 19% Fixable by listing

Heating23%█▇▇█▇▇

gets very hot

Very slow to heat up

Takes way too long to heat

Functionality-Overall18%▅▆▇█▇▇

Doesnt work as expected

It will not turn on

Didn't work

Defective Material/Parts11%▅▆█▆▇▆
Size-Overall11%▇▆█▅▄▆

This wax melter for candle making was slightly smaller than I was expecting or prefer

Also the plug is exceptionally small

Very small

Quality-Overall5%▄▆▄▃█▅

Quality control lacking

Not very good quality

Not Quality Control Checked

FAQ

Common Candle Wax Melting Pot questions

Answered from the same tracked data.