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candle wax melting pot

Worth a look

Shows a sweet-spot price point ($25.84 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 30Growth 4Conversion 29Competition 87Returns 92Price range 78Avg price 95Brand share 92Review moat 75Quality gap 80

Avg price

Incredible£25.84

avg listing price — sweet spot $15–$100

Brand share

Great43%

top-5 brand share — no brand owns this niche

Returns

Great1.1%

return rate — above 5% kills the launch gate

Competition

Great28%

top-5 click share — an open shelf

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great£6.64–£114.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good500.4

avg incumbent reviews — the moat a new listing must climb

Market size

Okay£133K

£133K/yr · 226K searches

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-41.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, candle wax melting pot is a £133K/yr Amazon United Kingdom market (226K searches/yr). The top 5 brands hold 43% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 60/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

candle wax melting pot market data

Units sold / yr
5K–6K
avg 0–100/product
Revenue / yr
£129K–£155K
units × avg price
Conversion rate
2.3%
Avg BSR
#96
Page quality
0%
Prime
100%
Sponsored
97%
Out of stock
17.0%
Avg brand age
29 months
Avg seller age
187 days

Competition & brand share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

40 rising

Sellers

49

Top-5 brand share

43%

Top 20: 85%

Top-5 click share

28%

Top 20: 68%

Open market

52%

  • venpow15%
  • JULWHISPER9%
  • Aottom7%
  • Ksedcon6%
  • RAOYAN6%
  • BOYUJK6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -41.6% search growth over the last 90 days.
7K5KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.9×

Top candle wax melting pot search terms

  • wax melter76K/yr
  • candle wax melter33K/yr
  • wax melting pot20K/yr
  • wax melter for candle making28K/yr
  • electric wax melter15K/yr
  • candle wax melting pot11K/yr
  • candle melter7K/yr
  • wax melting machine5K/yr
  • candle melting pot10K/yr
  • wax melt pots5K/yr
All search terms

Top candle wax melting pot products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%£3K4%£5K6%£8K8%£11K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about candle wax melting pot

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“Simple, straight-forward quality product”

Value For Money12%

“Good for the price”

Ease Of Use11%

“Really good and easy to work with”

Heating9%

“Heats up fast”

Advertised Vs Actual Product6%

“As advertised”

Ease Of Cleaning4%

“keep clean”

Smell4%

“gives off good aromas”

Brightness/Shine/Glow4%

“- Lovely glow”

Efficiency3%

“with good results”

Size-Overall2%

“It's a good size”

What buyers complain about

Heating16%

“gets very hot”

Functionality-Overall10%

“Doesnt work as expected”

Quality-Overall8%

“Quality control lacking”

Durability7%

“Broke first use”

Value For Money5%

“Cheap for a reason”

Temperature Control4%

“The temperature control on this item is really poor”

Flammable3%

“also ended up with burns”

Size-Overall3%

“This wax melter for candle making was slightly smaller than I was expecting or prefer”

Ease Of Use2%

“Great product, only not the easiest to pour”

Smell2%

“it does not give out a strong smell”

Top return reasons

Heating23%
Functionality-Overall18%
Defective Material/Parts11%
Size-Overall11%
Quality-Overall5%
Advertised Vs Actual Product3%
Durability3%
Product Condition2%
Temperature Control2%
Color1%

Common questions

Is candle wax melting pot profitable to sell on Amazon United Kingdom?
The niche generates £133K/yr across 62 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -41.6%. Flapen's verdict: Worth a look (60/100).
How competitive is the candle wax melting pot niche?
40 brands and 49 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 43% of demand.
What do buyers complain about in candle wax melting pot?
Top complaints mined from reviews: Heating, Functionality-Overall, Quality-Overall. The return rate is 1.1%.
When does demand for candle wax melting pot peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 2.9× the quietest.
What does it cost to enter the candle wax melting pot niche?
Listings span £6.64–£114.33; the average listing price is £25.84 (sweet spot $15–$100). The average incumbent carries 500 reviews — the moat a new listing must climb.