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Candle Wax Melting Pot

Candle Wax Melting Pot shows a sweet-spot price point ($25.84 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

60
Worth a look
Market size 30Growth 4Conversion 29Competition 87Returns 92Price range 78Avg price 95Brand share 92Review moat 75Quality gap 80
This niche Category average

Is Candle Wax Melting Pot profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Candle Wax Melting Pot is a £133K/yr Amazon United Kingdom market (226K searches/yr). The top 5 brands hold 43% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 60/100.

Candle Wax Melting Pot: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -41.6% over the last 90 days and 2.3% of searches end in a purchase.

£133K

revenue / yr

Units sold / yr6K
Search volume / yr-41.6%226K
Conversion rate2.3%
Avg price£25.84

Who owns the niche?

The top 5 brands hold 43% of demand, so 57% of the market is open.

57%

open market share

Brands · sellers40 · 49
Top-5 product click share28%
Open market57%
Avg brand age29 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 62 products

Sponsored placement97%
New entrants (1y)13· 0 succeeded
Avg rating4.2★
Avg reviews500

Top Candle Wax Melting Pot products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

£0£3K£5K£8K£11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

40 rising

Sellers

49

Top-5 brand share

43%

Top 20: 85%

Top-5 click share

28%

Top 20: 68%

Open market

52%

  • venpow15%
  • JULWHISPER9%
  • Aottom7%
  • Ksedcon6%
  • RAOYAN6%
  • BOYUJK6%

Candle Wax Melting Pot demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume226KCVR2.3%Products62Brands40Top 5 Brands43%OOS Rate17.0%Rating4.2★Reviews500Avg BSR#96
7K5KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.9×

Top Candle Wax Melting Pot search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • wax melter76K/yr
  • candle wax melter33K/yr
  • wax melting pot20K/yr
  • wax melter for candle making28K/yr
  • electric wax melter15K/yr
  • candle wax melting pot11K/yr
  • candle melter7K/yr
  • wax melting machine5K/yr
  • candle melting pot10K/yr
  • wax melt pots5K/yr

What reviews say buyers love and hate about Candle Wax Melting Pot

What buyers mention most, as a share of all reviews.

What buyers love

73% of reviews
Quality-Overall15%

Simple, straight-forward quality product

Value For Money12%

Good for the price

Ease Of Use11%

Really good and easy to work with

Heating9%

Heats up fast

Advertised Vs Actual Product6%

As advertised

What buyers complain about

58% of reviews
Heating16%

gets very hot

Functionality-Overall10%

Doesnt work as expected

Quality-Overall8%

Quality control lacking

Durability7%

Broke first use

Value For Money5%

Cheap for a reason

Candle Wax Melting Pot return rate & reasons

Why buyers send it back, as a share of all return requests.

1.1%

Return rate

19%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Heating
23%
2Functionality-Overall
18%
3Defective Material/Parts
11%
4Size-Overall
11%
5Quality-Overall
5%

Common Candle Wax Melting Pot questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Candle Wax Melting Pot 60/100 on Amazon United Kingdom — Worth a look. The niche generates £133K/yr across 62 tracked products. 0 of 13 products launched in the last 360 days are still selling. Search demand moved -41.6% over the last 90 days.
Search demand for Candle Wax Melting Pot on Amazon United Kingdom peaks in Jan–Nov–Dec, where the busiest month runs 2.9× the quietest.