3m Ear Plugs
FailThe top 5 brands take 95% of clicks, so 3m Ear Plugs is a Fail.
- Flapen Score
- 47 / 100Ranks 1,080 of 2,035 Health & Personal Care niches · −1 vs the category median of 4847
- Market size
- £148K/yr99K searches / yr
- 90-day growth
- -7.5%search demand this quarter
- Competition
- 74%top-5 click share · 8 brands · 57 sellers
Flapen Score
3m Ear Plugs against its category
The dotted line is the Health & Personal Care average. Past it, 3m Ear Plugs is stronger. Inside it, weaker.
Market
The 3m Ear Plugs market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for 3m Ear Plugs 99K times last year and spent an estimated £148K. The top 5 brands take 95% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
14.1% of searches ended in a purchase last week.
Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £148K a year.
- Searches, last 12 months
- 99K
- Growth, 90 days vs prior 90
- -7.5%
- Conversion, latest week
- 14.1%
- Market size, estimated
- £148Ka year
- Peak month
- October1.6× the quietest month
- Top search term
- 3m ear plugs50K searches a year
02 · Price
A sale here is worth £10.58.
Listings sell for £10.58 on average, from £2.07 to £28.13. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At £10.58 that is £8K to £11K a year per listing.
- Average price
- £10.58under the $15 to $100 sweet spot
- Price range
- £2.07–£28.13
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £8K–£11K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #176 within Ear Care. It carries 1,153 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 75%
- Out of stock, average day
- 0.0%
- Average rank
- #176in Ear Care
- Average rating
- 4.29 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,153per listing
- Listings tracked
- 16
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top 3m Ear Plugs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
3M Individually Box Wrapped Ear Plugs Pack 50
- Price
- £7.78
- Rating
- 4.6/5
- Reviews
- 3,195
- Age
- 15y ago

3M E-A-R Classic II Ear Plugs - 28 dB Moisture Resistant - 25 Pairs in Yellow PP01200
- Price
- £5.78
- Rating
- 4.5/5
- Reviews
- 1,741
- Age
- 10y ago

3M 1100 - Ear Plugs to keep out noise and provide hearing protection 100 pairs
- Price
- £16.92
- Rating
- 4.5/5
- Reviews
- 84
- Age
- 7y ago

3M E-A-R Classic Earplugs PP01002 Pillowpack 100 Pairs
- Price
- £13.91
- Rating
- 4.6/5
- Reviews
- 1,734
- Age
- 12y ago

3M E-A-RFit Earplugs (XA007703680) - 12 Boxes 1 Pair per Box
- Price
- £3.37
- Rating
- 4.6/5
- Reviews
- 345
- Age
- 13y ago
Trending
90-day click momentum
UK BEST SELLERS 50 Pack Ear Plugs - 32 dB Moisture Resistant - 50 Pairs in Yellow
- Price
- £6.52
- Rating
- 2.6/5
- Reviews
- 16
- Age
- 10mo ago

Milwaukee 4932478135 Banded Ear Plugs
- Price
- £8.28
- Rating
- 4.5/5
- Reviews
- 105
- Age
- 4y ago

3M 1100 - Ear Plugs to keep out noise and provide hearing protection 100 pairs
- Price
- £16.92
- Rating
- 4.5/5
- Reviews
- 84
- Age
- 7y ago

50 Pairs Foam Bullet Earplugs Soft Earplugs for Noise Cancelling 34db Noise Reduction Sponge Earplug for Sleeping Travel Concerts Studying Work
- Price
- £6.20
- Rating
- 3.6/5
- Reviews
- 43
- Age
- 2y ago

3M E-A-R Classic Earplugs 28 dB Uncorded 2 Pairs/Box FP-01-008P
- Price
- £2.07
- Rating
- 4.2/5
- Reviews
- 371
- Age
- 16y ago
Newest
by launch date
UK BEST SELLERS 50 Pack Ear Plugs - 32 dB Moisture Resistant - 50 Pairs in Yellow
- Price
- £6.52
- Rating
- 2.6/5
- Reviews
- 16
- Age
- 10mo ago

3M 1100 Earplugs from We Want Your Ears Soft Foam Ear Plugs 35dB SNR Earplugs Ideal for Sleeping Travel Studying Work Loud Noise (Orange Pack of 50 Pairs)
- Price
- £8.42
- Rating
- 4.5/5
- Reviews
- 34
- Age
- 1y ago

Classic Foam Ear Plugs - Noise Reducing Ear Defenders 50 Pairs Yellow Earplugs Each Individually Wrapped for Optimal Comfort and Cleanliness (50 Pairs)
- Price
- £8.41
- Rating
- 4.5/5
- Reviews
- 91
- Age
- 1y ago

50 Pairs Foam Bullet Earplugs Soft Earplugs for Noise Cancelling 34db Noise Reduction Sponge Earplug for Sleeping Travel Concerts Studying Work
- Price
- £6.20
- Rating
- 3.6/5
- Reviews
- 43
- Age
- 2y ago

Milwaukee 4932478135 Banded Ear Plugs
- Price
- £8.28
- Rating
- 4.5/5
- Reviews
- 105
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
57
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
3%
- 3M77%
- E-A-R8%
- We Want Your Ears5%
- KAISELINNA3%
- Alpine2%
- UK BEST SELLERS2%
- Open — no brand owns it (2 brands, 3%)
Demand
3m Ear Plugs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top 3m Ear Plugs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 3m ear plugs50K/yr
- 3m ear plugs for sleeping16K/yr
- ear plugs 3m11K/yr
- ear plugs for work7K/yr
- 3m earplugs7K/yr
- work ear plugs7K/yr
Reviews and returns
What reviews say buyers love and hate about 3m Ear Plugs
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The material is not that soft
They're quite rough
The ear buds are stiff
hard to fit
Too big
too big
Not the best
Rubbish product
leave my ears feeling sore
got pain straight away in my ears which I dont get from these
in the beginning they hurt my ear canal
Not easy to use
hard to stay in place
they are more tricky for narrow ear canals
Love
They are comfortable
Comfortable and easy to wear
Very comfortable to wear
Comfy ear plugs
Good ear plugs
Excellent earplugs
3M are a good brand so I'm happy
Excellent quality
Great product
Worth the money in my opinion
Great value for the money
Good value
They do make sleeping easier
Better sleep
Brilliant for a great nights sleep
Return
0.1% Return rate 21% Fixable by listing
Not the best
Rubbish product
Less earplugs posted than advertised
Not the same as they were
expensive plastic ones etc
The material isn't malleable enough
The material is not that soft
They're quite rough
The ear buds are stiff
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 3m Ear Plugs questions
Answered from the same tracked data.









